Rose hip Audience in United States

Rose hip logo

Rose hip has an estimated audience of 543,912 people in United States. 81.0% are female, 19.0% are male, average age 42.9. Top regions: California, Texas, Florida. Top brand affinities: Jarabacoa, Product design, Fairy godmother, Governor of Michigan, Goop.

The average Rose hip fan in United States is 42.9 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Jarabacoa, Product design, Fairy godmother, with strongest over-indexing on Jarabacoa (84.6× the country average). Demographically, the Rose hip audience skews more female with an average age of 42.9, and over-indexes on personality traits such as Sustainability, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Health · Type: Topic

Demographics of Rose hip fans

Demographic split for Rose hip audience in United States
MetricValue
Female81.0%
Male19.0%
Average age42.9
Estimated audience size543,912

Audience persona

The typical Rose hip fan in United States is more female, around 42.9 years old, with strong Sustainability tendencies and a notable affinity for Jarabacoa.

Top regions in United States

Top regions ranked by reach for Rose hip in United States
RegionReachAffinity
California47,5350.79×
Texas34,8340.74×
Florida26,3920.72×
New York25,4690.84×
Washington17,0091.56×
Pennsylvania16,3790.89×
Michigan14,9981.05×
Illinois14,3560.79×
Ohio13,7720.82×
North Carolina12,7530.78×
Georgia12,6050.75×
Massachusetts11,8901.11×
Virginia11,2540.85×
New Jersey10,2550.74×
Oregon10,2281.64×
Tennessee9,6290.88×
Colorado9,3811.09×
Minnesota9,1181.17×
Indiana8,4800.85×
Arizona8,1260.73×
Wisconsin8,0850.99×
Missouri7,7610.89×
Maryland6,6780.71×
South Carolina5,9500.73×
Alabama5,8900.78×
Kentucky5,8870.86×
Oklahoma5,4880.91×
Connecticut5,3070.97×
Utah5,2951.09×
Louisiana5,2790.75×
Arkansas4,4140.99×
Iowa4,2680.95×
Maine4,1332.12×
Idaho3,9971.47×
Nevada3,4070.65×
Kansas3,4040.79×
Mississippi3,2850.73×
Alaska3,2782.82×
Nebraska2,5380.93×
New Hampshire2,3631.1×
Montana2,3591.56×
New Mexico2,3300.85×
West Virginia2,2940.91×
Rhode Island2,2541.3×
Hawaii1,4720.63×
South Dakota1,3581.08×
Vermont1,1971.25×
Washington, District of Columbia1,1450.7×
Wyoming9561.19×
Delaware9540.64×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Rose hip audience
BrandAffinityCategory
Jarabacoa84.6×Travel & Leisure
Product design3.45×Business & Career
Fairy godmother12.14×Literature
Governor of Michigan11.76×Politics & Society
Goop8.21×Internet & Social Media
headspace13.17×Health
Google Home8.47×Technology & Electronics
Cherish (group)13.58×Music & Radio
Historic site4.52×Arts & Culture
Urban Outfitters1.88×Shopping
Hardik Pandya14.65×Sports
National Paralympic Committee22.26×Sports
Nebraska Cornhuskers football3.41×Sports
Harlow10.73×Travel & Leisure
Grace Slick7.91×Music & Radio
Wok5.86×Food & Beverages
TV Fanatic8.78×Movies & TV
Ira Glass13.83×Music & Radio
Mothercare2.5×Kids & Family
Cryptic crossword11.76×Technology & Electronics

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Rose hip audience
TraitClusterScore
SustainabilityBALANCE2.27
Design AffinityPREMIUM1.6
Healthy LifestyleBALANCE1.55
Price SensitivityPREMIUM1.54
MindfulnessBALANCE1.43
IndulgenceJOY1.4

Worldwide distribution

Worldwide audience distribution share by country for Rose hip
CountryShare
United States30.9%
Australia17.8%
United Kingdom7.1%

See Rose hip audiences in other countries

More Health audiences in United States

Frequently asked questions

How many fans does Rose hip have in United States?

Rose hip has an estimated audience of 543,912 people in United States, concentrated in California and Texas.

What is the gender split and age of Rose hip fans?

81.0% of Rose hip fans are female, 19.0% are male, with an average age of 42.9 years.

Which brands do Rose hip fans like most?

Rose hip fans show strongest brand affinity for Jarabacoa (84.6×), Product design (3.45×), and Fairy godmother (12.14×) over the country average.

Where do Rose hip fans live in United States?

Rose hip fans in United States are most concentrated in California (reach 47,535), Texas (reach 34,834), and Florida (reach 26,392). These three regions account for the largest share of the active audience.

What other brands do Rose hip fans also like?

Beyond Rose hip itself, the audience over-indexes on Product design (3.45×), Fairy godmother (12.14×), Governor of Michigan (11.76×), and Goop (8.21×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Rose hip. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.