Team Umizoomi Audience in United States
Team Umizoomi has an estimated audience of 1,042,667 people in United States. 72.3% are female, 27.7% are male, average age 43.2. Top regions: California, Texas, New York. Top brand affinities: Caillou, Wild Kratts, Dora the Explorer, Bubble Guppies, Mickey Mouse Clubhouse.
The average Team Umizoomi fan in United States is 43.2 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Caillou, Wild Kratts, Dora the Explorer, with strongest over-indexing on Caillou (94.57× the country average). Demographically, the Team Umizoomi audience skews more female with an average age of 43.2, and over-indexes on personality traits such as LGBTQ+ Identity, Mindfulness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Musical
Demographics of Team Umizoomi fans
| Metric | Value |
|---|---|
| Female | 72.3% |
| Male | 27.7% |
| Average age | 43.2 |
| Estimated audience size | 1,042,667 |
Audience persona
The typical Team Umizoomi fan in United States is more female, around 43.2 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Caillou.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 116,816 | 1.02× |
| Texas | 104,561 | 1.17× |
| New York | 92,010 | 1.58× |
| Florida | 82,837 | 1.17× |
| Ohio | 48,747 | 1.52× |
| Georgia | 43,476 | 1.35× |
| Pennsylvania | 41,247 | 1.17× |
| North Carolina | 39,657 | 1.26× |
| New Jersey | 36,680 | 1.38× |
| Illinois | 32,116 | 0.92× |
| Michigan | 31,351 | 1.15× |
| Virginia | 29,185 | 1.15× |
| Massachusetts | 23,480 | 1.14× |
| Maryland | 22,910 | 1.28× |
| Louisiana | 21,849 | 1.62× |
| Arizona | 21,012 | 0.99× |
| Tennessee | 20,884 | 1× |
| Indiana | 20,202 | 1.06× |
| Alabama | 18,998 | 1.3× |
| South Carolina | 18,315 | 1.17× |
| Washington | 16,702 | 0.8× |
| Missouri | 15,978 | 0.95× |
| Kentucky | 14,570 | 1.11× |
| Mississippi | 13,597 | 1.58× |
| Minnesota | 13,517 | 0.9× |
| Connecticut | 13,094 | 1.25× |
| Wisconsin | 12,412 | 0.79× |
| Oklahoma | 11,902 | 1.03× |
| Arkansas | 11,138 | 1.3× |
| Nevada | 10,302 | 1.02× |
| Colorado | 9,639 | 0.59× |
| Oregon | 9,182 | 0.77× |
| Kansas | 7,742 | 0.94× |
| Iowa | 7,414 | 0.86× |
| Utah | 6,495 | 0.7× |
| West Virginia | 6,037 | 1.24× |
| Nebraska | 4,940 | 0.94× |
| Delaware | 4,267 | 1.48× |
| Hawaii | 3,440 | 0.77× |
| Idaho | 3,388 | 0.65× |
| New Mexico | 3,296 | 0.63× |
| New Hampshire | 2,723 | 0.66× |
| Rhode Island | 2,677 | 0.81× |
| Maine | 2,531 | 0.68× |
| Washington, District of Columbia | 2,144 | 0.68× |
| South Dakota | 1,867 | 0.77× |
| Alaska | 1,673 | 0.75× |
| North Dakota | 1,584 | 0.74× |
| Montana | 1,205 | 0.42× |
| Wyoming | 639 | 0.41× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Caillou | 94.57× | Movies & TV |
| Wild Kratts | 47.74× | Movies & TV |
| Dora the Explorer | 30.77× | Movies & TV |
| Bubble Guppies | 24.12× | Movies & TV |
| Mickey Mouse Clubhouse | 16.27× | Movies & TV |
| Sundar Pichai | 31.82× | Business & Career |
| Scooby-Doo | 4.51× | Movies & TV |
| Zootopia | 10.11× | Movies & TV |
| Diaper bag | 5.14× | Kids & Family |
| Kia Sportage | 15.57× | Cars & Mobility |
| The Loud House | 22.83× | Movies & TV |
| Five Below | 3.7× | Shopping |
| Planet Fitness | 2.63× | Sports |
| PBS Kids | 8.38× | Movies & TV |
| Felicity Jones | 13.5× | Movies & TV |
| Download Festival | 20.92× | Music & Radio |
| Dollar General | 2.26× | Shopping |
| Doc McStuffins | 15.37× | Movies & TV |
| Jean Paul Gaultier | 8.7× | Fashion & Accessoires |
| Happiness | 1.52× | Health |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.58 |
| Mindfulness | BALANCE | 1.3 |
| Community Orientation | OPEN | 1.28 |
| Indulgence | JOY | 1.22 |
| Need for Security | CONSERVATISM | 1.22 |
| Family Orientation | CONSERVATISM | 1.17 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 59.1% |
| United Kingdom | 4.6% |
| Canada | 3.3% |
See Team Umizoomi audiences in other countries
More Musical audiences in United States
- Wicked (musical) (9,871,141)
- Lord of the Rings (musical) (5,603,000)
- The Nutcracker (2,719,290)
- Bubble Guppies (2,206,356)
- Chicago (musical) (1,882,446)
Frequently asked questions
How many fans does Team Umizoomi have in United States?
Team Umizoomi has an estimated audience of 1,042,667 people in United States, concentrated in California and Texas.
What is the gender split and age of Team Umizoomi fans?
72.3% of Team Umizoomi fans are female, 27.7% are male, with an average age of 43.2 years.
Which brands do Team Umizoomi fans like most?
Team Umizoomi fans show strongest brand affinity for Caillou (94.57×), Wild Kratts (47.74×), and Dora the Explorer (30.77×) over the country average.
Where do Team Umizoomi fans live in United States?
Team Umizoomi fans in United States are most concentrated in California (reach 116,816), Texas (reach 104,561), and New York (reach 92,010). These three regions account for the largest share of the active audience.
What other brands do Team Umizoomi fans also like?
Beyond Team Umizoomi itself, the audience over-indexes on Wild Kratts (47.74×), Dora the Explorer (30.77×), Bubble Guppies (24.12×), and Mickey Mouse Clubhouse (16.27×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Team Umizoomi. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.