Rascasse Audience Intelligence

Ted Williams Audience in United States

A data profile of the people who buy, follow and care about Ted Williams in United States — modelled from more than twelve digital signal sources. Ted Williams has an estimated audience of 775,085 people in United States.

#205among Baseball in United States#6505among Person in United States#2613in Sports

The average Ted Williams fan in United States is 46.0 years old, more female, and lives primarily in California.

The audience is concentrated in California, New York, Texas.

Top brand affinities include Colorado Rockies, Duolingo, Web server, with strongest over-indexing on Colorado Rockies (46.98× the country average).

Demographically, the Ted Williams audience skews more female with an average age of 46.0, and over-indexes on personality traits such as Patriotism, Urban Lifestyle.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Ted Williams fan in United States is more female, around 46.0 years old, with strong Patriotism tendencies and a notable affinity for Colorado Rockies.

Category: Sports · Type: Person · Subtype: Baseball

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Ted Williams profile in United States.

Audience size
775K
in United States
Gender
62.4%♀
37.6% male
Age
46.0
average years
Country rank
#28032
Person in United States
Fig. 01

Search interest · 12-month trend

-21%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Ted Williams fans

62.4% are female, 37.6% are male, average age 46.0.

Fig. 02

Gender split

62.4%
Female
37.6%
Male
Demographic split for Ted Williams audience in United States
MetricValue
Female62.4%
Male37.6%
Average age46.0
Estimated audience size775,085
Fig. 03

Age distribution

Ø 46.0
average years
Age distribution of the Ted Williams audience in United States
Age bracketShare%
16-199%
20-2912%
30-3919%
40-4922%
50+39%
Fig. 04

Worldwide distribution

79.4%

of the worldwide Ted Williams audience comes from United States.

Worldwide audience distribution share by country for Ted Williams
CountryShare
United States79.4%
Canada3.6%
Germany3.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Ted Williams audience in United States is strongest.

Fig. 05

Top regions by affinity

Ted Williams fans by region: top regions in United States
#RegionReachAffinity×
01Massachusetts~40K2.74×
02New Hampshire~7K2.25×
03Rhode Island~5K2.03×
04Maine~6K1.95×
05Connecticut~10K1.59×
06Vermont~2K1.40×
07New Jersey~30K1.22×
08Pennsylvania~30K1.16×
09New York~50K1.15×
10Ohio~30K1.07×
11California~100K1.06×
12Delaware~2K1.04×
13Illinois~30K1.03×
14Missouri~10K1.03×
15Kentucky~10K0.97×
16Wisconsin~10K0.96×
17Washington, District of Columbia~2K0.95×
18West Virginia~4K0.93×
19Maryland~10K0.92×
20Arizona~20K0.91×
21Kansas~6K0.91×
22Indiana~10K0.90×
23Iowa~6K0.89×
24Michigan~20K0.88×
25Virginia~20K0.87×
26Alabama~10K0.87×
27Florida~50K0.86×
28South Carolina~10K0.86×
29Minnesota~10K0.85×
30Nevada~7K0.85×
31South Dakota~2K0.85×
32Tennessee~10K0.84×
33Nebraska~3K0.84×
34Montana~2K0.84×
35North Carolina~20K0.83×
36Washington~10K0.83×
37North Dakota~1K0.82×
38Louisiana~9K0.81×
39Arkansas~5K0.80×
40Alaska~1K0.79×
41Georgia~20K0.78×
42Oregon~7K0.78×
43Oklahoma~7K0.78×
44Mississippi~5K0.77×
45Idaho~3K0.77×
46Texas~50K0.74×
47Colorado~9K0.72×
48New Mexico~3K0.72×
49Utah~5K0.70×
50Hawaii~2K0.70×
Fig. 06

Affinity by region

Affinity by region — Ted Williams, United States
0.70×1.00×2.74×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Ted Williams audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Ted Williams audience
#·InterestCategoryAffinity×
01Pippa MiddletonPolitics & Society105.32×
02Kensington PalaceTravel & Leisure48.40×
03Colorado RockiesSports46.98×
04FIFA Club World CupSports25.15×
05DuolingoBusiness & Career21.67×
0623andMeHealth20.28×
07MitsubishiCars & Mobility20.06×
08Web serverTechnology & Electronics19.96×
09Jessica AlbaMovies & TV19.62×
10Atlético MadridSports14.14×
11Shirley MacLaineMovies & TV13.67×
12MonarchyPolitics & Society11.91×
13Grand CanyonTravel & Leisure11.03×
14Sharon OsbourneMovies & TV9.13×
15Kelly OsbourneMusic & Radio7.64×
16Demi MooreMovies & TV7.44×
17Billy Bob ThorntonMovies & TV7.16×
18Milwaukee BrewersSports5.49×
19Las VegasTravel & Leisure5.18×
20FedExBusiness & Career4.18×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Ted Williams audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Ted Williams audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.88×
Urban LifestyleOPEN2.21×
SpiritualityBALANCE2.12×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Ted Williams audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.65×
Luxury OrientationPREMIUM0.66×
Pet OwnershipJOY0.67×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Ted Williams have in United States?

Ted Williams has an estimated audience of 775,085 people in United States, concentrated in California and New York.

02

What is the gender split and age of Ted Williams fans?

62.4% of Ted Williams fans are female, 37.6% are male, with an average age of 46.0 years.

03

Which brands do Ted Williams fans like most?

Ted Williams fans show strongest brand affinity for Colorado Rockies (46.98×), Duolingo (21.67×), and Web server (19.96×) over the country average.

04

Where do Ted Williams fans live in United States?

Ted Williams fans in United States are most concentrated in California (reach ~100K), New York (reach ~50K), and Texas (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Ted Williams fans also like?

Beyond Ted Williams itself, the audience over-indexes on Duolingo (21.67×), Web server (19.96×), Pippa Middleton (105.32×), and Jessica Alba (19.62×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Ted Williams. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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