Television advertisement Audience in United States

Television advertisement logo

Television advertisement has an estimated audience of 2,974,546 people in United States. 44.6% are female, 55.4% are male, average age 40.9. Top regions: California, Texas, New York. Top brand affinities: Keene, New Hampshire, Mathcore, Lulu 黃路梓茵, Google Home, The Historian.

The average Television advertisement fan in United States is 40.9 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Keene, New Hampshire, Mathcore, Lulu 黃路梓茵, with strongest over-indexing on Keene, New Hampshire (675× the country average). Demographically, the Television advertisement audience skews more male with an average age of 40.9, and over-indexes on personality traits such as Risk Appetite, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Topic

Demographics of Television advertisement fans

Demographic split for Television advertisement audience in United States
MetricValue
Female44.6%
Male55.4%
Average age40.9
Estimated audience size2,974,546

Audience persona

The typical Television advertisement fan in United States is more male, around 40.9 years old, with strong Risk Appetite tendencies and a notable affinity for Keene, New Hampshire.

Top regions in United States

Top regions ranked by reach for Television advertisement in United States
RegionReachAffinity
California333,8001.02×
Texas271,7851.06×
New York243,9331.47×
Florida220,2871.09×
Illinois116,6261.18×
Georgia111,0181.21×
Pennsylvania106,5291.06×
Ohio105,2171.15×
North Carolina93,8261.05×
Michigan84,9661.09×
New Jersey84,2241.11×
Virginia77,8111.07×
Washington61,6341.03×
Tennessee60,7791.02×
Massachusetts59,5951.02×
Arizona58,5860.96×
Indiana57,2061.05×
Maryland49,3890.97×
Minnesota49,1461.15×
Missouri48,4771.01×
Colorado47,6641.02×
South Carolina46,4811.04×
Louisiana44,4571.16×
Wisconsin42,9850.96×
Alabama38,3650.92×
Oklahoma36,6531.11×
Kentucky36,0720.97×
Oregon31,2430.92×
Connecticut26,3260.88×
Utah25,3180.95×
Mississippi25,0001.02×
Iowa24,1300.98×
Nevada24,0800.84×
Arkansas21,2840.87×
Kansas19,8580.85×
Nebraska15,6111.05×
West Virginia13,7590.99×
Hawaii13,2761.04×
Idaho12,7060.85×
New Mexico12,0790.81×
Washington, District of Columbia10,1751.14×
New Hampshire9,5660.82×
Rhode Island7,8680.83×
Maine7,8640.74×
South Dakota7,3841.07×
Delaware7,3530.9×
Montana6,7330.82×
North Dakota5,7520.94×
Alaska5,5780.88×
Wyoming4,5221.03×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Television advertisement audience
BrandAffinityCategory
Keene, New Hampshire675×Travel & Leisure
Mathcore18.06×Music & Radio
Lulu 黃路梓茵4.98×Movies & TV
Google Home11.66×Technology & Electronics
The Historian16.48×Literature
Israel2.03×Travel & Leisure
Vocal harmony4.13×Music & Radio
Corona (band)4.98×Music & Radio
Grinch3.44×Movies & TV
Goop4.52×Internet & Social Media
Historic site3.46×Arts & Culture
Hocus Pocus3.83×Movies & TV
Captain America (1990 film)3.47×Movies & TV
Jingoism1.65×Politics & Society
Wok4.96×Food & Beverages
Eurail16.57×Cars & Mobility
Home staging3.8×Home & Garden
Governor of Michigan4.79×Politics & Society
Parral, Chihuahua9.05×Travel & Leisure
Chromebook3.28×Technology & Electronics

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Television advertisement audience
TraitClusterScore
Risk AppetiteTHRILL1.43
Need for SecurityCONSERVATISM1.37
Career OrientationPOWER1.18
Social Media UsageJOY1.12
Luxury OrientationPREMIUM1.11
ExtroversionTHRILL1.09

Worldwide distribution

Worldwide audience distribution share by country for Television advertisement
CountryShare
United States27.0%
Japan12.0%
Italy7.5%

See Television advertisement audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does Television advertisement have in United States?

Television advertisement has an estimated audience of 2,974,546 people in United States, concentrated in California and Texas.

What is the gender split and age of Television advertisement fans?

44.6% of Television advertisement fans are female, 55.4% are male, with an average age of 40.9 years.

Which brands do Television advertisement fans like most?

Television advertisement fans show strongest brand affinity for Keene, New Hampshire (675×), Mathcore (18.06×), and Lulu 黃路梓茵 (4.98×) over the country average.

Where do Television advertisement fans live in United States?

Television advertisement fans in United States are most concentrated in California (reach 333,800), Texas (reach 271,785), and New York (reach 243,933). These three regions account for the largest share of the active audience.

What other brands do Television advertisement fans also like?

Beyond Television advertisement itself, the audience over-indexes on Mathcore (18.06×), Lulu 黃路梓茵 (4.98×), Google Home (11.66×), and The Historian (16.48×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Television advertisement. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.