Tennessee Titans Audience in United States

Tennessee Titans logo

Tennessee Titans has an estimated audience of 9,026,699 people in United States. 30.4% are female, 69.6% are male, average age 37.9. Top regions: Tennessee, Texas, California. Top brand affinities: Aaron Rodgers, Buffalo Bills, CBS Sports Network, Cleveland Browns, Minnesota Vikings.

The average Tennessee Titans fan in United States is 37.9 years old, more male, and lives primarily in Tennessee. The audience is concentrated in Tennessee, Texas, California. Top brand affinities include Aaron Rodgers, Buffalo Bills, CBS Sports Network, with strongest over-indexing on Aaron Rodgers (9.27× the country average). Demographically, the Tennessee Titans audience skews more male with an average age of 37.9, and over-indexes on personality traits such as Early Adopter Mentality, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Team · Subtype: American football

Demographics of Tennessee Titans fans

Demographic split for Tennessee Titans audience in United States
MetricValue
Female30.4%
Male69.6%
Average age37.9
Estimated audience size9,026,699

Audience persona

The typical Tennessee Titans fan in United States is more male, around 37.9 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Aaron Rodgers.

Top regions in United States

Top regions ranked by reach for Tennessee Titans in United States
RegionReachAffinity
Tennessee2,406,87613.29×
Texas663,6630.86×
California436,0900.44×
Florida402,6030.66×
Kentucky269,1382.38×
Ohio263,6650.95×
Pennsylvania248,8620.82×
New York245,3350.49×
Michigan221,5370.94×
Illinois203,8290.68×
Georgia198,3490.71×
Virginia185,4920.84×
North Carolina182,4650.67×
Alabama165,5851.31×
Indiana140,4180.85×
Mississippi138,9461.87×
New Jersey138,9210.61×
Maryland114,6990.74×
Arizona109,7240.6×
Arkansas104,6061.41×
Missouri102,7440.71×
South Carolina100,8140.74×
Wisconsin99,7190.73×
Minnesota93,6320.72×
Massachusetts93,5690.53×
Louisiana91,3960.79×
Colorado79,1960.56×
Washington73,7200.41×
Oklahoma69,6290.69×
Iowa61,6950.83×
Nevada61,5620.71×
Connecticut51,3700.57×
Kansas48,9340.69×
West Virginia44,1081.05×
Oregon39,2870.38×
Utah35,5710.44×
New Mexico32,1320.71×
Montana30,5511.22×
Hawaii29,8170.77×
Nebraska28,5870.63×
Idaho22,0150.49×
Delaware18,3100.74×
Rhode Island17,1750.6×
New Hampshire16,8190.47×
Washington, District of Columbia14,7250.54×
South Dakota14,3360.69×
Maine13,5620.42×
North Dakota12,4360.67×
Alaska11,1840.58×
Vermont6,6780.42×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Tennessee Titans audience
BrandAffinityCategory
Aaron Rodgers9.27×Sports
Buffalo Bills7.76×Sports
CBS Sports Network11.84×Movies & TV
Cleveland Browns8.54×Sports
Minnesota Vikings8.61×Sports
Tampa Bay Buccaneers8.75×Sports
Cincinnati Bengals10.19×Sports
Indianapolis Colts9.59×Sports
Florida State Seminoles football11.71×Sports
Pittsburgh Steelers6.39×Sports
Denver Broncos6.98×Sports
Texas A&M Aggies football11.1×Sports
NFL Sunday Ticket10.25×
Green Bay Packers5.83×Sports
Atlanta Falcons8.68×Sports
Los Angeles Chargers14.74×Sports
New York Jets9.22×Sports
Detroit Lions5.95×Sports
Miami Dolphins6.63×Sports
Jacksonville Jaguars9.04×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Tennessee Titans audience
TraitClusterScore
Early Adopter MentalityPOWER1.48
LGBTQ+ IdentityOPEN1.4
PatriotismCONSERVATISM1.31
Sports ActivityPOWER1.23
Risk AppetiteTHRILL1.17
ExtroversionTHRILL1.14

Worldwide distribution

Worldwide audience distribution share by country for Tennessee Titans
CountryShare
United States82.3%
Canada2.7%
Germany1.9%

See Tennessee Titans audiences in other countries

More American football audiences in United States

Frequently asked questions

How many fans does Tennessee Titans have in United States?

Tennessee Titans has an estimated audience of 9,026,699 people in United States, concentrated in Tennessee and Texas.

What is the gender split and age of Tennessee Titans fans?

30.4% of Tennessee Titans fans are female, 69.6% are male, with an average age of 37.9 years.

Which brands do Tennessee Titans fans like most?

Tennessee Titans fans show strongest brand affinity for Aaron Rodgers (9.27×), Buffalo Bills (7.76×), and CBS Sports Network (11.84×) over the country average.

Where do Tennessee Titans fans live in United States?

Tennessee Titans fans in United States are most concentrated in Tennessee (reach 2,406,876), Texas (reach 663,663), and California (reach 436,090). These three regions account for the largest share of the active audience.

What other brands do Tennessee Titans fans also like?

Beyond Tennessee Titans itself, the audience over-indexes on Buffalo Bills (7.76×), CBS Sports Network (11.84×), Cleveland Browns (8.54×), and Minnesota Vikings (8.61×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Tennessee Titans. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.