Rascasse Audience Intelligence

Teremana Tequila Target Market in United States

A data profile of the people who buy, follow and care about Teremana Tequila in United States — modelled from more than twelve digital signal sources. Teremana Tequila has an estimated audience of 660,515 people in United States.

#41among Spirits in United States#3191among Brand in United States#1689in Food & Beverages

The average Teremana Tequila fan in United States is 38.9 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include WWE Hall of Fame, Vodka, America Ferrera, with strongest over-indexing on WWE Hall of Fame (3.81× the country average).

Demographically, the Teremana Tequila audience skews balanced with an average age of 38.9, and over-indexes on personality traits such as Patriotism, Indulgence.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Teremana Tequila fan in United States is balanced, around 38.9 years old, with strong Patriotism tendencies and a notable affinity for WWE Hall of Fame.

Category: Food & Beverages · Type: Brand · Subtype: Spirits

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Teremana Tequila profile in United States.

Audience size
661K
in United States
Gender
45.4%♀
54.6% male
Age
38.9
average years
Country rank
#30963
Brand in United States
Fig. 01

Search interest · 12-month trend

+34%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Teremana Tequila

45.4% are female, 54.6% are male, average age 38.9.

Fig. 02

Gender split

45.4%
Female
54.6%
Male
Demographic split for Teremana Tequila audience in United States
MetricValue
Female45.4%
Male54.6%
Average age38.9
Estimated audience size660,515
Fig. 03

Age distribution

Ø 38.9
average years
Age distribution of the Teremana Tequila audience in United States
Age bracketShare%
16-1918%
20-2922%
30-3922%
40-4921%
50+18%
Fig. 04

Worldwide distribution

82.3%

of the worldwide Teremana Tequila audience comes from United States.

Worldwide audience distribution share by country for Teremana Tequila
CountryShare
United States82.3%
Canada3.0%
United Kingdom2.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Teremana Tequila audience in United States is strongest.

Fig. 05

Top regions by affinity

Teremana Tequila customers by region in United States
#RegionReachAffinity×
01Alabama~20K1.85×
02Georgia~30K1.82×
03North Carolina~30K1.76×
04Nevada~10K1.63×
05Virginia~20K1.55×
06Mississippi~8K1.51×
07South Carolina~10K1.38×
08Michigan~20K1.37×
09Louisiana~10K1.29×
10Ohio~20K1.26×
11Tennessee~20K1.26×
12Maryland~10K1.24×
13Florida~50K1.20×
14Delaware~2K1.19×
15Hawaii~3K1.15×
16Indiana~10K1.14×
17Washington, District of Columbia~2K1.10×
18Texas~60K1.09×
19Connecticut~6K1.05×
20Illinois~20K1.03×
21New York~30K1.02×
22Arkansas~5K1.00×
23New Jersey~20K0.99×
24Rhode Island~2K0.99×
25Pennsylvania~20K0.98×
26New Mexico~3K0.98×
27Arizona~10K0.96×
28Missouri~10K0.96×
29California~60K0.93×
30Alaska~1K0.93×
31Oklahoma~6K0.86×
32Nebraska~3K0.86×
33West Virginia~2K0.86×
34Kentucky~6K0.84×
35Iowa~4K0.83×
36New Hampshire~2K0.80×
37Kansas~4K0.77×
38Massachusetts~9K0.74×
39North Dakota<1K0.74×
40Colorado~7K0.73×
41Maine~2K0.73×
42South Dakota~1K0.72×
43Washington~9K0.71×
44Vermont<1K0.71×
45Wisconsin~6K0.69×
46Idaho~2K0.68×
47Oregon~5K0.67×
48Montana~1K0.66×
49Minnesota~6K0.64×
50Utah~3K0.59×
Fig. 06

Affinity by region

Affinity by region — Teremana Tequila, United States
0.59×1.00×1.85×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Teremana Tequila audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Teremana Tequila audience
#·InterestCategoryAffinity×
01America FerreraMovies & TV5.28×
02CM PunkSports4.57×
03Roman ReignsSports4.33×
04Ric FlairSports4.30×
05Black Panther (film)Movies & TV4.00×
06WWE Hall of FameSports3.81×
07WWE SmackDownSports3.71×
08WrestleManiaSports3.67×
09VodkaFood & Beverages2.97×
10Dwayne JohnsonMovies & TV2.92×
11Giannis AntetokounmpoSports2.26×
12Mixed drinkFood & Beverages2.23×
13Bourbon whiskeyFood & Beverages2.17×
14TequilaFood & Beverages1.80×
15Real propertyHome & Garden1.70×
16Anime conventionLiterature1.59×
17Chuck NorrisMovies & TV1.56×
18Diane KeatonMovies & TV1.55×
19Mixed martial artsSports1.52×
20NBA playoffsSports1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Teremana Tequila audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Teremana Tequila audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.32×
IndulgenceJOY1.29×
Convenience OrientationPREMIUM1.14×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Teremana Tequila audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.77×
SustainabilityBALANCE0.84×
CreativityOPEN0.84×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

Who is Teremana Tequila's target market in United States?

Teremana Tequila's target market in United States covers an estimated 660,515 people, concentrated in California and Texas.

02

What is the gender split and age of Teremana Tequila customers?

45.4% of the Teremana Tequila audience are female, 54.6% are male, with an average age of 38.9 years.

03

Which brands do Teremana Tequila fans like most?

Teremana Tequila fans show strongest brand affinity for WWE Hall of Fame (3.81×), Vodka (2.97×), and America Ferrera (5.28×) over the country average.

04

Where do Teremana Tequila fans live in United States?

Teremana Tequila fans in United States are most concentrated in California (reach ~60K), Texas (reach ~60K), and Florida (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Teremana Tequila fans also like?

Beyond Teremana Tequila itself, the audience over-indexes on Vodka (2.97×), America Ferrera (5.28×), WWE SmackDown (3.71×), and Real property (1.7×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Teremana Tequila. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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