Texas A&M University Audience in United States
Texas A&M University has an estimated audience of 5,132,494 people in United States. 51.3% are female, 48.7% are male, average age 37.1. Top regions: Texas, California, Florida. Top brand affinities: Texas A&M Aggies football, University of Texas at Austin, Texas A&M Aggies baseball, University of Texas System, Texas Longhorns football.
The average Texas A&M University fan in United States is 37.1 years old, balanced, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Texas A&M Aggies football, University of Texas at Austin, Texas A&M Aggies baseball, with strongest over-indexing on Texas A&M Aggies football (20.5× the country average). Demographically, the Texas A&M University audience skews balanced with an average age of 37.1, and over-indexes on personality traits such as Extroversion, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Business & Career · Type: POI · Subtype: University
Demographics of Texas A&M University fans
| Metric | Value |
|---|---|
| Female | 51.3% |
| Male | 48.7% |
| Average age | 37.1 |
| Estimated audience size | 5,132,494 |
Audience persona
The typical Texas A&M University fan in United States is balanced, around 37.1 years old, with strong Extroversion tendencies and a notable affinity for Texas A&M Aggies football.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Texas | 3,849,371 | 10.25× |
| California | 481,119 | 0.85× |
| Florida | 253,184 | 0.73× |
| New York | 194,350 | 0.68× |
| Illinois | 155,066 | 0.91× |
| Georgia | 149,764 | 0.95× |
| Virginia | 133,950 | 1.07× |
| North Carolina | 129,133 | 0.84× |
| Pennsylvania | 113,834 | 0.66× |
| Ohio | 105,481 | 0.67× |
| Louisiana | 94,987 | 1.44× |
| Tennessee | 93,750 | 0.91× |
| New Jersey | 92,740 | 0.71× |
| Washington | 89,307 | 0.87× |
| Arizona | 84,065 | 0.8× |
| Michigan | 80,537 | 0.6× |
| Maryland | 78,650 | 0.89× |
| Colorado | 77,307 | 0.96× |
| Massachusetts | 76,160 | 0.75× |
| Alabama | 74,602 | 1.04× |
| Oklahoma | 74,520 | 1.31× |
| Missouri | 74,362 | 0.9× |
| Indiana | 72,180 | 0.77× |
| South Carolina | 64,130 | 0.83× |
| Arkansas | 56,808 | 1.34× |
| Wisconsin | 50,562 | 0.65× |
| Minnesota | 48,946 | 0.67× |
| Mississippi | 47,894 | 1.13× |
| Oregon | 44,708 | 0.76× |
| Kentucky | 43,806 | 0.68× |
| Kansas | 38,969 | 0.96× |
| Connecticut | 38,087 | 0.74× |
| Nevada | 35,109 | 0.71× |
| Utah | 34,288 | 0.75× |
| New Mexico | 32,160 | 1.25× |
| Iowa | 31,696 | 0.75× |
| Nebraska | 21,553 | 0.84× |
| Hawaii | 18,515 | 0.84× |
| Idaho | 17,914 | 0.7× |
| Washington, District of Columbia | 17,342 | 1.12× |
| New Hampshire | 11,267 | 0.56× |
| West Virginia | 11,130 | 0.47× |
| Rhode Island | 10,205 | 0.62× |
| Maine | 9,609 | 0.52× |
| Montana | 9,314 | 0.65× |
| North Dakota | 8,862 | 0.84× |
| Delaware | 8,761 | 0.62× |
| South Dakota | 8,010 | 0.68× |
| Alaska | 7,193 | 0.66× |
| Wyoming | 5,059 | 0.67× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Texas A&M Aggies football | 20.5× | Sports |
| University of Texas at Austin | 6.23× | Business & Career |
| Texas A&M Aggies baseball | 22.87× | Sports |
| University of Texas System | 8.28× | Business & Career |
| Texas Longhorns football | 7.01× | Sports |
| TexAgs | 21.03× | Internet & Social Media |
| University of Oklahoma | 6.8× | Business & Career |
| Texas | 1.8× | Travel & Leisure |
| Colgate University | 9.73× | Business & Career |
| Dallas–Fort Worth metroplex | 3.33× | Travel & Leisure |
| New Mexico | 2.4× | Travel & Leisure |
| Texas A&M Aggies men's basketball | 24.45× | Sports |
| Texas Christian University | 6.19× | Business & Career |
| Oklahoma | 2.18× | Travel & Leisure |
| Arkansas | 2.26× | Travel & Leisure |
| University of North Texas | 5.82× | Business & Career |
| Southern United States | 1.66× | Travel & Leisure |
| Louisiana | 1.92× | Travel & Leisure |
| Aggie Network | 42.89× | Business & Career |
| Greater Houston | 4.13× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.39 |
| Sustainability | BALANCE | 1.38 |
| Sports Activity | POWER | 1.31 |
| Patriotism | CONSERVATISM | 1.3 |
| DIY Mentality | THRILL | 1.27 |
| Early Adopter Mentality | POWER | 1.26 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 60.1% |
| China | 4.4% |
| Canada | 3.0% |
See Texas A&M University audiences in other countries
More University audiences in United States
- Ohio State University (9,090,455)
- University of Texas at Austin (8,908,722)
- Harvard University (7,358,517)
- University of Florida (6,848,731)
- University of California, Los Angeles (6,780,551)
Frequently asked questions
How many fans does Texas A&M University have in United States?
Texas A&M University has an estimated audience of 5,132,494 people in United States, concentrated in Texas and California.
What is the gender split and age of Texas A&M University fans?
51.3% of Texas A&M University fans are female, 48.7% are male, with an average age of 37.1 years.
Which brands do Texas A&M University fans like most?
Texas A&M University fans show strongest brand affinity for Texas A&M Aggies football (20.5×), University of Texas at Austin (6.23×), and Texas A&M Aggies baseball (22.87×) over the country average.
Where do Texas A&M University fans live in United States?
Texas A&M University fans in United States are most concentrated in Texas (reach 3,849,371), California (reach 481,119), and Florida (reach 253,184). These three regions account for the largest share of the active audience.
What other brands do Texas A&M University fans also like?
Beyond Texas A&M University itself, the audience over-indexes on University of Texas at Austin (6.23×), Texas A&M Aggies baseball (22.87×), University of Texas System (8.28×), and Texas Longhorns football (7.01×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Texas A&M University. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.