A data profile of the people who buy, follow and care about The Glory in United States — modelled from more than twelve digital signal sources. The Glory has an estimated audience of 652,328 people in United States.
The average The Glory fan in United States is 30.6 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Group buying, International education, 7-Eleven, with strongest over-indexing on Group buying (31.05× the country average).
Demographically, the The Glory audience skews more female with an average age of 30.6, and over-indexes on personality traits such as Patriotism, Pet Ownership.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical The Glory fan in United States is more female, around 30.6 years old, with strong Patriotism tendencies and a notable affinity for Group buying.
The key figures that characterise the The Glory profile in United States.
62.1% are female, 37.9% are male, average age 30.6.
| Metric | Value |
|---|---|
| Female | 62.1% |
| Male | 37.9% |
| Average age | 30.6 |
| Estimated audience size | 652,328 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 47% | |
| 20-29 | 20% | |
| 30-39 | 13% | |
| 40-49 | 11% | |
| 50+ | 9% |
of the worldwide The Glory audience comes from United States.
| Country | Share |
|---|---|
| United States | 11.5% |
| India | 11.0% |
| Indonesia | 5.6% |
Where the The Glory audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Hawaii | ~8K | 2.71× | |
| 02 | California | ~100K | 2.01× | |
| 03 | Texas | ~90K | 1.58× | |
| 04 | Washington | ~20K | 1.58× | |
| 05 | New York | ~50K | 1.49× | |
| 06 | Nevada | ~9K | 1.47× | |
| 07 | New Jersey | ~20K | 1.36× | |
| 08 | Maryland | ~20K | 1.36× | |
| 09 | Florida | ~60K | 1.35× | |
| 10 | Georgia | ~30K | 1.34× | |
| 11 | Virginia | ~20K | 1.31× | |
| 12 | Illinois | ~20K | 1.15× | |
| 13 | Arizona | ~20K | 1.13× | |
| 14 | Massachusetts | ~10K | 1.12× | |
| 15 | Oregon | ~8K | 1.10× | |
| 16 | Minnesota | ~10K | 1.08× | |
| 17 | Washington, District of Columbia | ~2K | 1.06× | |
| 18 | North Carolina | ~20K | 1.05× | |
| 19 | Connecticut | ~7K | 1.01× | |
| 20 | New Mexico | ~3K | 1.01× | |
| 21 | Delaware | ~2K | 0.99× | |
| 22 | Alaska | ~1K | 0.95× | |
| 23 | Oklahoma | ~7K | 0.94× | |
| 24 | Louisiana | ~8K | 0.92× | |
| 25 | Utah | ~5K | 0.92× | |
| 26 | Rhode Island | ~2K | 0.91× | |
| 27 | Arkansas | ~5K | 0.90× | |
| 28 | Pennsylvania | ~20K | 0.89× | |
| 29 | Tennessee | ~10K | 0.86× | |
| 30 | Colorado | ~9K | 0.86× | |
| 31 | Mississippi | ~5K | 0.86× | |
| 32 | Kansas | ~4K | 0.86× | |
| 33 | Indiana | ~10K | 0.85× | |
| 34 | Michigan | ~10K | 0.84× | |
| 35 | Kentucky | ~7K | 0.84× | |
| 36 | Alabama | ~8K | 0.83× | |
| 37 | South Carolina | ~8K | 0.81× | |
| 38 | Nebraska | ~3K | 0.80× | |
| 39 | North Dakota | ~1K | 0.79× | |
| 40 | Ohio | ~20K | 0.78× | |
| 41 | Missouri | ~8K | 0.77× | |
| 42 | Wisconsin | ~7K | 0.76× | |
| 43 | South Dakota | ~1K | 0.75× | |
| 44 | Iowa | ~4K | 0.73× | |
| 45 | Vermont | <1K | 0.73× | |
| 46 | Idaho | ~2K | 0.72× | |
| 47 | New Hampshire | ~2K | 0.69× | |
| 48 | West Virginia | ~2K | 0.66× | |
| 49 | Montana | ~1K | 0.66× | |
| 50 | Maine | ~2K | 0.65× |
The strongest cross-interests of the The Glory audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Group buying | Shopping | 31.05× | ||
| 02 | Trench coat | Fashion & Accessoires | 30.56× | ||
| 03 | International education | Business & Career | 26.22× | ||
| 04 | Soompi | Internet & Social Media | 22.55× | ||
| 05 | Park Ji-min | Music & Radio | 21.52× | ||
| 06 | Mercedes AMG Petronas F1 | Sports | 14.50× | ||
| 07 | COS | Shopping | 14.03× | ||
| 08 | Boy band | Music & Radio | 13.75× | ||
| 09 | BTS | Music & Radio | 13.46× | ||
| 10 | Malaysia | Travel & Leisure | 11.44× | ||
| 11 | Max Verstappen | Sports | 10.46× | ||
| 12 | 7-Eleven | Shopping | 7.42× | ||
| 13 | Anime and manga fandom | Literature | 5.44× | ||
| 14 | Google Drive | Technology & Electronics | 3.45× | ||
| 15 | Manga | Literature | 3.30× | ||
| 16 | Comics | Literature | 2.46× | ||
| 17 | TikTok | Internet & Social Media | 1.86× | ||
| 18 | Superman | Movies & TV | 1.79× | ||
| 19 | Clothing | Fashion & Accessoires | 1.62× | ||
| 20 | Consumer electronics | Technology & Electronics | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.89× | |
| Pet Ownership | JOY | 1.74× | |
| Community Orientation | OPEN | 1.72× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 0.92× | |
| Family Orientation | CONSERVATISM | 0.94× | |
| DIY Mentality | THRILL | 0.98× |
The Glory has an estimated audience of 652,328 people in United States, concentrated in California and Texas.
62.1% of The Glory fans are female, 37.9% are male, with an average age of 30.6 years.
The Glory fans show strongest brand affinity for Group buying (31.05×), International education (26.22×), and 7-Eleven (7.42×) over the country average.
The Glory fans in United States are most concentrated in California (reach ~100K), Texas (reach ~90K), and Florida (reach ~60K). These three regions account for the largest share of the active audience.
Beyond The Glory itself, the audience over-indexes on International education (26.22×), 7-Eleven (7.42×), BTS (13.46×), and Malaysia (11.44×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for The Glory. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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