The Good Fight Audience in United States

The Good Fight logo

The Good Fight has an estimated audience of 1,033,498 people in United States. 65.9% are female, 34.1% are male, average age 43.6. Top regions: California, Texas, Florida. Top brand affinities: Elsword, Nia Jax, Hampton University, Personality, Minnesota.

The average The Good Fight fan in United States is 43.6 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Elsword, Nia Jax, Hampton University, with strongest over-indexing on Elsword (48.75× the country average). Demographically, the The Good Fight audience skews more female with an average age of 43.6, and over-indexes on personality traits such as Sustainability, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series

Demographics of The Good Fight fans

Demographic split for The Good Fight audience in United States
MetricValue
Female65.9%
Male34.1%
Average age43.6
Estimated audience size1,033,498

Audience persona

The typical The Good Fight fan in United States is more female, around 43.6 years old, with strong Sustainability tendencies and a notable affinity for Elsword.

Top regions in United States

Top regions ranked by reach for The Good Fight in United States
RegionReachAffinity
California111,4290.98×
Texas99,4831.12×
Florida68,6800.98×
New York60,9711.06×
Illinois37,3251.08×
Georgia36,7041.15×
Pennsylvania34,6200.99×
North Carolina34,2681.1×
Ohio31,6640.99×
Michigan28,5501.06×
Virginia26,5001.05×
New Jersey25,0120.95×
Washington24,1811.17×
Tennessee21,7571.05×
Massachusetts21,2481.04×
Maryland20,1291.13×
Indiana19,1981.02×
Arizona18,1910.86×
Missouri17,7511.07×
South Carolina17,0861.1×
Wisconsin15,3420.99×
Colorado14,8440.91×
Minnesota14,5570.98×
Louisiana13,8851.04×
Alabama13,4720.93×
Oregon13,3691.13×
Kentucky13,2581.02×
Oklahoma12,1791.06×
Connecticut10,7401.04×
Mississippi9,2781.09×
Arkansas9,1071.07×
Nevada8,7610.88×
Iowa8,1260.95×
Kansas7,9850.98×
Utah7,8950.85×
New Mexico5,2951.02×
Idaho5,0420.97×
West Virginia4,5200.94×
Nebraska4,4670.86×
New Hampshire4,3111.06×
Maine4,1491.12×
Hawaii3,9470.89×
Washington, District of Columbia3,4021.1×
Rhode Island3,0770.94×
Delaware2,9721.04×
Montana2,6260.92×
Alaska2,0280.92×
South Dakota1,8750.78×
North Dakota1,8640.88×
Vermont1,6500.91×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for The Good Fight audience
BrandAffinityCategory
Elsword48.75×Games
Nia Jax14.41×Sports
Hampton University15.46×Business & Career
Personality7.34×Business & Career
Minnesota1.94×Travel & Leisure
Combat sport1.56×Sports
Whataburger1.64×Food & Beverages
Suhr Guitars16.9×Music & Radio
Google Photos1.62×Technology & Electronics
Good to Great Jim Collins17.06×Literature
Necktie2.86×Fashion & Accessoires
Google Analytics2.73×Internet & Social Media
Cryptic crossword8.44×Technology & Electronics
Home staging2.77×Home & Garden
Haarlem28.09×Travel & Leisure
Loincloth12.15×Fashion & Accessoires
Vivian Chow27.91×Music & Radio
Bell Helmets8.06×Cars & Mobility
Jab Tak Hai Jaan14.83×Movies & TV
Maracaibo4.85×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by The Good Fight audience
TraitClusterScore
SustainabilityBALANCE1.7
ExtroversionTHRILL1.54
MindfulnessBALANCE1.27
TravellingTHRILL1.26
Design AffinityPREMIUM1.26
Luxury OrientationPREMIUM1.23

Worldwide distribution

Worldwide audience distribution share by country for The Good Fight
CountryShare
United States38.0%
United Kingdom8.8%
Brazil5.0%

See The Good Fight audiences in other countries

More TV series audiences in United States

Frequently asked questions

How many fans does The Good Fight have in United States?

The Good Fight has an estimated audience of 1,033,498 people in United States, concentrated in California and Texas.

What is the gender split and age of The Good Fight fans?

65.9% of The Good Fight fans are female, 34.1% are male, with an average age of 43.6 years.

Which brands do The Good Fight fans like most?

The Good Fight fans show strongest brand affinity for Elsword (48.75×), Nia Jax (14.41×), and Hampton University (15.46×) over the country average.

Where do The Good Fight fans live in United States?

The Good Fight fans in United States are most concentrated in California (reach 111,429), Texas (reach 99,483), and Florida (reach 68,680). These three regions account for the largest share of the active audience.

What other brands do The Good Fight fans also like?

Beyond The Good Fight itself, the audience over-indexes on Nia Jax (14.41×), Hampton University (15.46×), Personality (7.34×), and Minnesota (1.94×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for The Good Fight. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.