Rascasse Audience Intelligence

The National WWII Museum Audience in United States

A data profile of the people who buy, follow and care about The National WWII Museum in United States — modelled from more than twelve digital signal sources. The National WWII Museum has an estimated audience of 423,078 people in United States.

#60among Museum in United States#4415among POI in United States#378in Arts & Culture

The average The National WWII Museum fan in United States is 49.3 years old, more male, and lives primarily in Louisiana.

The audience is concentrated in Louisiana, Texas, Florida.

Top brand affinities include Lavazza, Books-A-Million, Firestone Complete Auto Care, with strongest over-indexing on Lavazza (55.09× the country average).

Demographically, the The National WWII Museum audience skews more male with an average age of 49.3, and over-indexes on personality traits such as Patriotism, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical The National WWII Museum fan in United States is more male, around 49.3 years old, with strong Patriotism tendencies and a notable affinity for Lavazza.

Category: Arts & Culture · Type: POI · Subtype: Museum

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the The National WWII Museum profile in United States.

Audience size
423K
in United States
Gender
32.7%♀
67.3% male
Age
49.3
average years
Country rank
#40329
POI in United States
Fig. 01

Search interest · 12-month trend

+26%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of The National WWII Museum fans

32.7% are female, 67.3% are male, average age 49.3.

Fig. 02

Gender split

32.7%
Female
67.3%
Male
Demographic split for The National WWII Museum audience in United States
MetricValue
Female32.7%
Male67.3%
Average age49.3
Estimated audience size423,078
Fig. 03

Age distribution

Ø 49.3
average years
Age distribution of the The National WWII Museum audience in United States
Age bracketShare%
16-197%
20-299%
30-3912%
40-4918%
50+54%
Fig. 04

Worldwide distribution

69.7%

of the worldwide The National WWII Museum audience comes from United States.

Worldwide audience distribution share by country for The National WWII Museum
CountryShare
United States69.7%
United Kingdom5.0%
Germany4.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the The National WWII Museum audience in United States is strongest.

Fig. 05

Top regions by affinity

The National WWII Museum fans by region: top regions in United States
#RegionReachAffinity×
01Louisiana~200K39.41×
02Mississippi~5K1.31×
03Alaska<1K0.70×
04North Dakota<1K0.67×
05Vermont<1K0.67×
06South Dakota<1K0.65×
07Alabama~4K0.60×
08Montana<1K0.60×
09Delaware<1K0.57×
10Rhode Island<1K0.56×
11West Virginia~1K0.55×
12Arkansas~2K0.54×
13Hawaii<1K0.54×
14Maine<1K0.54×
15Washington, District of Columbia<1K0.52×
16New Hampshire<1K0.51×
17Idaho~1K0.50×
18New Mexico~1K0.48×
19Nebraska~1K0.48×
20Kansas~2K0.45×
21Tennessee~4K0.43×
22Oklahoma~2K0.43×
23Texas~20K0.42×
24Iowa~1K0.41×
25Missouri~3K0.40×
26Kentucky~2K0.38×
27Florida~10K0.37×
28Wisconsin~2K0.37×
29Connecticut~2K0.37×
30Nevada~1K0.37×
31Utah~1K0.37×
32Colorado~2K0.36×
33South Carolina~2K0.36×
34Georgia~5K0.35×
35Minnesota~2K0.35×
36Oregon~2K0.35×
37Virginia~3K0.33×
38Maryland~2K0.33×
39Illinois~5K0.32×
40Indiana~3K0.32×
41Washington~3K0.31×
42Massachusetts~3K0.31×
43North Carolina~4K0.29×
44Michigan~3K0.29×
45New Jersey~3K0.29×
46Ohio~4K0.27×
47Arizona~2K0.27×
48Pennsylvania~4K0.26×
49New York~6K0.24×
50California~10K0.21×
Fig. 06

Affinity by region

Affinity by region — The National WWII Museum, United States
0.21×1.00×39.41×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the The National WWII Museum audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for The National WWII Museum audience
#·InterestCategoryAffinity×
01LavazzaFood & Beverages55.09×
02Books-A-MillionLiterature25.03×
03Firestone Complete Auto CareCars & Mobility17.03×
04Armageddon (1998 film)Movies & TV14.66×
05A Beautiful Mind (film)Movies & TV13.23×
06War on TerrorPolitics & Society11.84×
07Jiffy LubeCars & Mobility11.40×
08Florida PanthersSports9.90×
09Schindler's ListMovies & TV8.32×
10Hilton Hotels & ResortsTravel & Leisure6.68×
11Ancestry.comKids & Family6.52×
12Retirement planningBusiness & Career3.71×
13Robert RedfordMovies & TV3.63×
14HelicopterCars & Mobility3.36×
15Drudge ReportSports3.34×
16CBS NewsMovies & TV2.71×
17Fox News ChannelMovies & TV2.45×
18southwest airlinesTravel & Leisure2.36×
19NostalgiaHome & Garden2.17×
20Nonprofit organizationPolitics & Society2.03×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the The National WWII Museum audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by The National WWII Museum audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM8.71×
SpiritualityBALANCE1.72×
Need for SecurityCONSERVATISM1.72×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by The National WWII Museum audience · Rather not
TraitClusterDeviationScore
SustainabilityBALANCE0.54×
Family OrientationCONSERVATISM0.57×
ExtroversionTHRILL0.61×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does The National WWII Museum have in United States?

The National WWII Museum has an estimated audience of 423,078 people in United States, concentrated in Louisiana and Texas.

02

What is the gender split and age of The National WWII Museum fans?

32.7% of The National WWII Museum fans are female, 67.3% are male, with an average age of 49.3 years.

03

Which brands do The National WWII Museum fans like most?

The National WWII Museum fans show strongest brand affinity for Lavazza (55.09×), Books-A-Million (25.03×), and Firestone Complete Auto Care (17.03×) over the country average.

04

Where do The National WWII Museum fans live in United States?

The National WWII Museum fans in United States are most concentrated in Louisiana (reach ~200K), Texas (reach ~20K), and Florida (reach ~10K). These three regions account for the largest share of the active audience.

05

What other brands do The National WWII Museum fans also like?

Beyond The National WWII Museum itself, the audience over-indexes on Books-A-Million (25.03×), Firestone Complete Auto Care (17.03×), Jiffy Lube (11.4×), and Armageddon (1998 film) (14.66×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for The National WWII Museum. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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