The Transformers: The Movie Audience in United States

The Transformers: The Movie logo

The Transformers: The Movie has an estimated audience of 479,366 people in United States. 30.8% are female, 69.2% are male, average age 28.6. Top regions: California, Texas, Florida. Top brand affinities: Keene, New Hampshire, Staycation, Queens College, City University of New York, Casely, Mathcore.

The average The Transformers: The Movie fan in United States is 28.6 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Keene, New Hampshire, Staycation, Queens College, City University of New York, with strongest over-indexing on Keene, New Hampshire (675× the country average). Demographically, the The Transformers: The Movie audience skews more male with an average age of 28.6, and over-indexes on personality traits such as Patriotism, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Animation

Demographics of The Transformers: The Movie fans

Demographic split for The Transformers: The Movie audience in United States
MetricValue
Female30.8%
Male69.2%
Average age28.6
Estimated audience size479,366

Audience persona

The typical The Transformers: The Movie fan in United States is more male, around 28.6 years old, with strong Patriotism tendencies and a notable affinity for Keene, New Hampshire.

Top regions in United States

Top regions ranked by reach for The Transformers: The Movie in United States
RegionReachAffinity
California56,9881.08×
Texas49,2401.19×
Florida27,9570.86×
New York22,8210.85×
Pennsylvania16,2821.01×
Illinois15,6960.98×
Georgia14,6270.99×
Ohio14,4860.98×
North Carolina13,3400.92×
Missouri13,3141.72×
Michigan12,3370.98×
Virginia11,2700.97×
Washington11,1981.16×
Arizona10,3641.06×
New Jersey9,9320.81×
Indiana9,7751.12×
Tennessee9,658
Maryland7,6380.93×
Kentucky7,3241.22×
Oklahoma7,2331.36×
Colorado7,2040.95×
Massachusetts7,1310.76×
Alabama6,9631.04×
Oregon6,2811.14×
Louisiana6,1430.99×
South Carolina6,1420.85×
Wisconsin6,1280.85×
Minnesota6,1150.89×
Utah4,7321.1×
Arkansas4,4921.14×
Kansas4,3711.16×
Iowa4,3701.11×
Connecticut4,3480.9×
Nevada4,3330.93×
Mississippi3,6830.93×
New Mexico2,7151.13×
Nebraska2,5401.06×
Idaho2,4921.04×
West Virginia2,2671.02×
Hawaii1,9520.95×
New Hampshire1,6460.87×
Maine1,5020.87×
Rhode Island1,4460.95×
Montana1,3771.04×
Alaska1,2211.19×
Delaware1,0380.79×
South Dakota1,0350.93×
Washington, District of Columbia9440.66×
North Dakota9030.92×
Vermont6900.82×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for The Transformers: The Movie audience
BrandAffinityCategory
Keene, New Hampshire675×Travel & Leisure
Staycation11.64×Home & Garden
Queens College, City University of New York20×Business & Career
Casely16×Shopping
Mathcore18.06×Music & Radio
Google Home11.63×Technology & Electronics
Urban Outfitters3.2×Shopping
Home construction2.12×Home & Garden
Dog breed1.72×Pets & Animals
The Historian16.48×Literature
3D printing1.96×Technology & Electronics
Eurail16.57×Cars & Mobility
Home staging3.75×Home & Garden
Arnold Palmer4.16×Sports
Unique Gifts1.51×Shopping
Nebraska Cornhuskers football2.27×Sports
Gran Torino4.28×Movies & TV
Nebraska1.66×Travel & Leisure
Parral, Chihuahua9.05×Travel & Leisure
Jesse Plemons2.05×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by The Transformers: The Movie audience
TraitClusterScore
PatriotismCONSERVATISM2.03
ExtroversionTHRILL1.41
Early Adopter MentalityPOWER1.29
LGBTQ+ IdentityOPEN1.26
Convenience OrientationPREMIUM1.11
Social Media UsageJOY1.07

Worldwide distribution

Worldwide audience distribution share by country for The Transformers: The Movie
CountryShare
United States56.4%
United Kingdom8.7%
Mexico4.8%

See The Transformers: The Movie audiences in other countries

More Animation audiences in United States

Frequently asked questions

How many fans does The Transformers: The Movie have in United States?

The Transformers: The Movie has an estimated audience of 479,366 people in United States, concentrated in California and Texas.

What is the gender split and age of The Transformers: The Movie fans?

30.8% of The Transformers: The Movie fans are female, 69.2% are male, with an average age of 28.6 years.

Which brands do The Transformers: The Movie fans like most?

The Transformers: The Movie fans show strongest brand affinity for Keene, New Hampshire (675×), Staycation (11.64×), and Queens College, City University of New York (20×) over the country average.

Where do The Transformers: The Movie fans live in United States?

The Transformers: The Movie fans in United States are most concentrated in California (reach 56,988), Texas (reach 49,240), and Florida (reach 27,957). These three regions account for the largest share of the active audience.

What other brands do The Transformers: The Movie fans also like?

Beyond The Transformers: The Movie itself, the audience over-indexes on Staycation (11.64×), Queens College, City University of New York (20×), Casely (16×), and Mathcore (18.06×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for The Transformers: The Movie. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.