The Woman in Black (2012 film) Audience in United States

The Woman in Black (2012 film) has an estimated audience of 358,006 people in United States. 48.8% are female, 51.2% are male, average age 44.8. Top brand affinities: Dracula Untold, Crimson Peak, Jeffrey Dean Morgan, Monsters, Shrek.

Top brand affinities include Dracula Untold, Crimson Peak, Jeffrey Dean Morgan, with strongest over-indexing on Dracula Untold (121.17× the country average). Demographically, the The Woman in Black (2012 film) audience skews balanced with an average age of 44.8, and over-indexes on personality traits such as Extroversion, LGBTQ+ Identity.

Category: Movies & TV · Type: Movie / TV Show / Series

Demographics of The Woman in Black (2012 film) fans

Demographic split for The Woman in Black (2012 film) audience in United States
MetricValue
Female48.8%
Male51.2%
Average age44.8
Estimated audience size358,006

Audience persona

The typical The Woman in Black (2012 film) fan in United States is balanced, around 44.8 years old, with strong Extroversion tendencies and a notable affinity for Dracula Untold.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for The Woman in Black (2012 film) audience
BrandAffinityCategory
Dracula Untold121.17×Movies & TV
Crimson Peak102.89×Movies & TV
Jeffrey Dean Morgan39.96×Movies & TV
Monsters37×Movies & TV
Shrek27×Movies & TV
Sam Raimi61.85×Movies & TV
Hedge fund35.42×Business & Career
The Conjuring 245.26×Movies & TV
Finding Nemo29.61×Movies & TV
Kung Fu Panda34.91×Movies & TV
The Purge31.56×Movies & TV
The Blair Witch Project40.22×Movies & TV
Sleepy Hollow (TV series)56.23×Movies & TV
Pretty Little Liars (TV series)16×Movies & TV
Jean Paul Gaultier19.77×Fashion & Accessoires
Jennifer Lawrence10.4×Movies & TV
Doctor Strange16.51×Literature
Daniel Radcliffe14.48×Movies & TV
Kia Sportage20×Cars & Mobility
Pirates of the Caribbean (film series)13.85×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by The Woman in Black (2012 film) audience
TraitClusterScore
ExtroversionTHRILL1.58
LGBTQ+ IdentityOPEN1.53
Need for SecurityCONSERVATISM1.33
Risk AppetiteTHRILL1.32
Convenience OrientationPREMIUM1.27
Early Adopter MentalityPOWER1.24

Worldwide distribution

Worldwide audience distribution share by country for The Woman in Black (2012 film)
CountryShare
United States38.1%
United Kingdom25.6%
India4.0%

See The Woman in Black (2012 film) audiences in other countries

More Movies & TV audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for The Woman in Black (2012 film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.