Rascasse Audience Intelligence

Three Kings (1999 film) Audience in United States

A data profile of the people who buy, follow and care about Three Kings (1999 film) in United States — modelled from more than twelve digital signal sources. Three Kings (1999 film) has an estimated audience of 647,818 people in United States.

#2680among Movie / TV Show / Series in United States#5848in Movies & TV

The average Three Kings (1999 film) fan in United States is 27.9 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Enemy at the Gates, Apocalypse Now, Mark Wahlberg, with strongest over-indexing on Enemy at the Gates (208.53× the country average).

Demographically, the Three Kings (1999 film) audience skews more female with an average age of 27.9, and over-indexes on personality traits such as Patriotism, Quality Awareness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Three Kings (1999 film) fan in United States is more female, around 27.9 years old, with strong Patriotism tendencies and a notable affinity for Enemy at the Gates.

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Three Kings (1999 film) profile in United States.

Audience size
648K
in United States
Gender
59.3%♀
40.7% male
Age
27.9
average years
Country rank
#31355
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+18%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Three Kings (1999 film) viewers

59.3% are female, 40.7% are male, average age 27.9.

Fig. 02

Gender split

59.3%
Female
40.7%
Male
Demographic split for Three Kings (1999 film) audience in United States
MetricValue
Female59.3%
Male40.7%
Average age27.9
Estimated audience size647,818
Fig. 03

Age distribution

Ø 27.9
average years
Age distribution of the Three Kings (1999 film) audience in United States
Age bracketShare%
16-1956%
20-2917%
30-3914%
40-497%
50+6%
Fig. 04

Worldwide distribution

20.8%

of the worldwide Three Kings (1999 film) audience comes from United States.

Worldwide audience distribution share by country for Three Kings (1999 film)
CountryShare
United States20.8%
United Kingdom9.5%
Germany6.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Three Kings (1999 film) audience in United States is strongest.

Fig. 05

Top regions by affinity

Three Kings (1999 film) fans by region: top regions in United States
#RegionReachAffinity×
01Missouri~20K2.36×
02Alaska~2K1.19×
03Oregon~8K1.16×
04Idaho~4K1.14×
05Utah~6K1.13×
06Montana~2K1.13×
07Washington~10K1.10×
08California~70K1.08×
09Arizona~10K1.08×
10Colorado~10K1.08×
11Florida~40K1.06×
12Massachusetts~10K1.02×
13Oklahoma~7K1.02×
14Kansas~5K1.02×
15Maine~2K1.02×
16Vermont~1K1.02×
17Illinois~20K1.00×
18Connecticut~6K1.00×
19Hawaii~3K1.00×
20New Hampshire~2K1.00×
21Virginia~20K0.99×
22Minnesota~9K0.99×
23Texas~50K0.98×
24Iowa~5K0.97×
25New Mexico~3K0.97×
26Washington, District of Columbia~2K0.96×
27New York~30K0.95×
28Nevada~6K0.95×
29Arkansas~5K0.95×
30Rhode Island~2K0.95×
31North Carolina~20K0.94×
32Michigan~20K0.94×
33Kentucky~7K0.93×
34Nebraska~3K0.93×
35Pennsylvania~20K0.92×
36Tennessee~10K0.92×
37Wisconsin~9K0.92×
38South Dakota~1K0.92×
39New Jersey~10K0.91×
40Indiana~10K0.91×
41North Dakota~1K0.91×
42Ohio~20K0.90×
43Louisiana~7K0.90×
44Maryland~9K0.87×
45South Carolina~8K0.87×
46Alabama~8K0.87×
47West Virginia~3K0.87×
48Georgia~20K0.86×
49Delaware~1K0.81×
50Mississippi~4K0.80×
Fig. 06

Affinity by region

Affinity by region — Three Kings (1999 film), United States
0.80×1.00×2.36×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Three Kings (1999 film) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Three Kings (1999 film) audience
#·InterestCategoryAffinity×
01Enemy at the GatesMovies & TV208.53×
02SINUSITISHealth96.43×
03Apocalypse NowMovies & TV54.30×
04Mark WahlbergMovies & TV26.89×
05Saving Private RyanMovies & TV24.20×
06Volunteer fire departmentHealth20.80×
07Gangs of New YorkMovies & TV20.00×
08Reservoir DogsMovies & TV19.29×
09Full Metal JacketMovies & TV18.98×
10Requiem for a DreamMovies & TV18.47×
11Zero Dark ThirtyMovies & TV16.80×
12Dead Poets SocietyMovies & TV12.56×
13Political satireLiterature9.87×
14Pulp FictionMovies & TV9.21×
15Tampa Bay RaysSports8.80×
16Robert RedfordMovies & TV6.27×
17Anne HathawayMovies & TV4.68×
18Mortgage loansBusiness & Career3.62×
19RadioTechnology & Electronics2.78×
20PinterestInternet & Social Media2.38×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Three Kings (1999 film) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Three Kings (1999 film) audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM4.74×
Quality AwarenessPREMIUM2.31×
SpiritualityBALANCE1.87×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Three Kings (1999 film) audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.67×
Healthy LifestyleBALANCE0.80×
Early Adopter MentalityPOWER0.80×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Three Kings (1999 film) have in United States?

Three Kings (1999 film) has an estimated audience of 647,818 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Three Kings (1999 film) viewers?

59.3% of Three Kings (1999 film) fans are female, 40.7% are male, with an average age of 27.9 years.

03

Which brands do Three Kings (1999 film) fans like most?

Three Kings (1999 film) fans show strongest brand affinity for Enemy at the Gates (208.53×), Apocalypse Now (54.3×), and Mark Wahlberg (26.89×) over the country average.

04

Where do Three Kings (1999 film) fans live in United States?

Three Kings (1999 film) fans in United States are most concentrated in California (reach ~70K), Texas (reach ~50K), and Florida (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Three Kings (1999 film) fans also like?

Beyond Three Kings (1999 film) itself, the audience over-indexes on Apocalypse Now (54.3×), Mark Wahlberg (26.89×), SINUSITIS (96.43×), and Volunteer fire department (20.8×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Three Kings (1999 film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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