Undeclared Audience in United States
Undeclared has an estimated audience of 275,859 people in United States. 50.6% are female, 49.4% are male, average age 39.1. Top regions: California, Texas, New York. Top brand affinities: Mackenzie Foy, Israel, Dog breed, Litter box, 3D printing.
The average Undeclared fan in United States is 39.1 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Mackenzie Foy, Israel, Dog breed, with strongest over-indexing on Mackenzie Foy (13.94× the country average). Demographically, the Undeclared audience skews balanced with an average age of 39.1, and over-indexes on personality traits such as Urban Lifestyle, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Sitcom
Demographics of Undeclared fans
| Metric | Value |
|---|---|
| Female | 50.6% |
| Male | 49.4% |
| Average age | 39.1 |
| Estimated audience size | 275,859 |
Audience persona
The typical Undeclared fan in United States is balanced, around 39.1 years old, with strong Urban Lifestyle tendencies and a notable affinity for Mackenzie Foy.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 36,383 | 1.2× |
| Texas | 21,774 | 0.92× |
| New York | 21,393 | 1.39× |
| Tennessee | 13,747 | 2.48× |
| Florida | 12,569 | 0.67× |
| Illinois | 11,480 | 1.25× |
| Pennsylvania | 10,146 | 1.09× |
| Michigan | 8,444 | 1.17× |
| Ohio | 8,346 | 0.98× |
| Georgia | 7,400 | 0.87× |
| North Carolina | 7,392 | 0.89× |
| New Jersey | 7,368 | 1.05× |
| Massachusetts | 6,773 | 1.25× |
| Washington | 6,525 | 1.18× |
| Virginia | 5,753 | 0.86× |
| Arizona | 5,241 | 0.93× |
| Oregon | 4,886 | 1.55× |
| Maryland | 4,678 | 0.99× |
| Indiana | 4,616 | 0.92× |
| Colorado | 4,540 | 1.04× |
| Wisconsin | 4,233 | 1.02× |
| Missouri | 4,151 | 0.93× |
| Minnesota | 3,992 | 1.01× |
| Alabama | 3,339 | 0.87× |
| South Carolina | 3,234 | 0.78× |
| Connecticut | 3,067 | 1.11× |
| Kentucky | 2,834 | 0.82× |
| Louisiana | 2,733 | 0.77× |
| Oklahoma | 2,462 | 0.8× |
| Nevada | 2,125 | 0.8× |
| Utah | 2,086 | 0.84× |
| Arkansas | 2,006 | 0.88× |
| Iowa | 1,947 | 0.86× |
| Kansas | 1,831 | 0.84× |
| Mississippi | 1,777 | 0.78× |
| New Hampshire | 1,568 | 1.44× |
| Maine | 1,293 | 1.31× |
| Idaho | 1,245 | 0.9× |
| Nebraska | 1,216 | 0.88× |
| West Virginia | 1,150 | 0.9× |
| New Mexico | 1,114 | 0.81× |
| Rhode Island | 978 | 1.11× |
| Washington, District of Columbia | 938 | 1.13× |
| Hawaii | 840 | 0.71× |
| Montana | 655 | 0.86× |
| Alaska | 594 | 1.01× |
| North Dakota | 497 | 0.88× |
| Vermont | 496 | 1.03× |
| Delaware | 480 | 0.63× |
| South Dakota | 443 | 0.69× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Mackenzie Foy | 13.94× | Fashion & Accessoires |
| Israel | 2.94× | Travel & Leisure |
| Dog breed | 1.53× | Pets & Animals |
| Litter box | 2.35× | Pets & Animals |
| 3D printing | 2.85× | Technology & Electronics |
| Home construction | 1.57× | Home & Garden |
| Google Photos | 2.56× | Technology & Electronics |
| Elsword | 13.94× | Games |
| Penn & Teller | 6.25× | Movies & TV |
| Magazine (band) | 4.69× | Music & Radio |
| Buying a House | 5.03× | Home & Garden |
| Mortgage insurance | 3.23× | Business & Career |
| Arnold Palmer | 4.35× | Sports |
| edureka | 24.96× | Business & Career |
| Racing | 1.75× | Cars & Mobility |
| Chili con carne | 5.34× | Food & Beverages |
| Bank account | 1.59× | Business & Career |
| Graham Greene | 3.79× | Literature |
| Jeep Wagoneer | 3.45× | Cars & Mobility |
| Page Kennedy | 10.62× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Urban Lifestyle | OPEN | 1.61 |
| Extroversion | THRILL | 1.55 |
| Early Adopter Mentality | POWER | 1.46 |
| Convenience Orientation | PREMIUM | 1.37 |
| LGBTQ+ Identity | OPEN | 1.3 |
| Family Orientation | CONSERVATISM | 1.29 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 70.6% |
| Canada | 5.5% |
| United Kingdom | 5.4% |
See Undeclared audiences in other countries
More Sitcom audiences in United States
- Schitt's Creek (4,994,429)
- Green Acres (1,809,416)
- Blackish (1,608,508)
- American Housewife (1,430,092)
- The Ranch (TV series) (1,322,350)
Frequently asked questions
How many fans does Undeclared have in United States?
Undeclared has an estimated audience of 275,859 people in United States, concentrated in California and Texas.
What is the gender split and age of Undeclared fans?
50.6% of Undeclared fans are female, 49.4% are male, with an average age of 39.1 years.
Which brands do Undeclared fans like most?
Undeclared fans show strongest brand affinity for Mackenzie Foy (13.94×), Israel (2.94×), and Dog breed (1.53×) over the country average.
Where do Undeclared fans live in United States?
Undeclared fans in United States are most concentrated in California (reach 36,383), Texas (reach 21,774), and New York (reach 21,393). These three regions account for the largest share of the active audience.
What other brands do Undeclared fans also like?
Beyond Undeclared itself, the audience over-indexes on Israel (2.94×), Dog breed (1.53×), Litter box (2.35×), and 3D printing (2.85×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Undeclared. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.