Rascasse Audience Intelligence

Vampire: The Masquerade Audience in United States

A data profile of the people who buy, follow and care about Vampire: The Masquerade in United States — modelled from more than twelve digital signal sources. Vampire: The Masquerade has an estimated audience of 459,112 people in United States.

#317among Video game in United States#527among Video / Board Game in United States#855in Games

The average Vampire: The Masquerade fan in United States is 38.9 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include International education, High School DxD, Hellsing, with strongest over-indexing on International education (54.49× the country average).

Demographically, the Vampire: The Masquerade audience skews more female with an average age of 38.9, and over-indexes on personality traits such as Pet Ownership, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Vampire: The Masquerade fan in United States is more female, around 38.9 years old, with strong Pet Ownership tendencies and a notable affinity for International education.

Category: Games · Type: Video / Board Game · Subtype: Video game

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Vampire: The Masquerade profile in United States.

Audience size
459K
in United States
Gender
55.1%♀
44.9% male
Age
38.9
average years
Country rank
#38503
Video / Board Game in United States
Fig. 01

Search interest · 12-month trend

+64%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Vampire: The Masquerade fans

55.1% are female, 44.9% are male, average age 38.9.

Fig. 02

Gender split

55.1%
Female
44.9%
Male
Demographic split for Vampire: The Masquerade audience in United States
MetricValue
Female55.1%
Male44.9%
Average age38.9
Estimated audience size459,112
Fig. 03

Age distribution

Ø 38.9
average years
Age distribution of the Vampire: The Masquerade audience in United States
Age bracketShare%
16-1916%
20-2923%
30-3923%
40-4922%
50+16%
Fig. 04

Worldwide distribution

36.8%

of the worldwide Vampire: The Masquerade audience comes from United States.

Worldwide audience distribution share by country for Vampire: The Masquerade
CountryShare
United States36.8%
Germany8.2%
United Kingdom8.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Vampire: The Masquerade audience in United States is strongest.

Fig. 05

Top regions by affinity

Vampire: The Masquerade fans by region: top regions in United States
#RegionReachAffinity×
01Oregon~8K1.59×
02Washington~10K1.49×
03Kentucky~7K1.25×
04Arkansas~5K1.23×
05Oklahoma~6K1.18×
06Indiana~9K1.13×
07Missouri~8K1.13×
08West Virginia~2K1.13×
09Vermont<1K1.13×
10Kansas~4K1.10×
11Idaho~2K1.09×
12Alaska~1K1.09×
13Maine~2K1.06×
14Ohio~10K1.05×
15New Hampshire~2K1.05×
16Minnesota~7K1.04×
17Tennessee~9K1.03×
18Colorado~7K1.03×
19Nebraska~2K1.01×
20Montana~1K1.01×
21Wisconsin~7K1.00×
22Utah~4K1.00×
23North Dakota<1K1.00×
24Iowa~4K0.98×
25New Mexico~2K0.98×
26Illinois~10K0.97×
27Michigan~10K0.97×
28South Dakota~1K0.97×
29Virginia~10K0.96×
30Massachusetts~9K0.96×
31Alabama~6K0.95×
32Nevada~4K0.95×
33Louisiana~6K0.94×
34Mississippi~4K0.94×
35Pennsylvania~10K0.92×
36Rhode Island~1K0.92×
37Arizona~8K0.90×
38North Carolina~10K0.88×
39Delaware~1K0.88×
40Maryland~7K0.87×
41Connecticut~4K0.87×
42Texas~30K0.86×
43Georgia~10K0.85×
44South Carolina~6K0.85×
45Hawaii~2K0.84×
46Washington, District of Columbia~1K0.84×
47California~40K0.83×
48New York~20K0.81×
49Florida~20K0.78×
50New Jersey~9K0.75×
Fig. 06

Affinity by region

Affinity by region — Vampire: The Masquerade, United States
0.75×1.00×1.59×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Vampire: The Masquerade audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Vampire: The Masquerade audience
#·InterestCategoryAffinity×
01HellsingLiterature122.97×
02Rosario + VampireLiterature92.53×
03High School DxDMovies & TV65.20×
04International educationBusiness & Career54.49×
05Warehouse 13Movies & TV54.47×
06Ghost WhispererMovies & TV37.40×
07Heather GrahamLiterature29.00×
08American Gods (TV series)Movies & TV26.57×
09Descendants (2015 film)Movies & TV22.15×
10James McAvoyMovies & TV20.66×
11Magic: The GatheringGames19.89×
12Eyes Wide ShutMovies & TV18.37×
13PatreonInternet & Social Media18.24×
14Revenge (TV series)Movies & TV17.96×
15Dylan O'BrienMovies & TV14.13×
16Goth subcultureFashion & Accessoires11.53×
17Collectible card gameGames10.73×
18Vikings (TV series)Movies & TV8.75×
19PokémonGames5.91×
20SupermanMovies & TV3.31×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Vampire: The Masquerade audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Vampire: The Masquerade audience · What stands out
TraitClusterDeviationScore
Pet OwnershipJOY2.89×
Community OrientationOPEN2.80×
IndividualismJOY1.99×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Vampire: The Masquerade audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.47×
Luxury OrientationPREMIUM0.65×
Family OrientationCONSERVATISM0.73×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Vampire: The Masquerade have in United States?

Vampire: The Masquerade has an estimated audience of 459,112 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Vampire: The Masquerade fans?

55.1% of Vampire: The Masquerade fans are female, 44.9% are male, with an average age of 38.9 years.

03

Which brands do Vampire: The Masquerade fans like most?

Vampire: The Masquerade fans show strongest brand affinity for International education (54.49×), High School DxD (65.2×), and Hellsing (122.97×) over the country average.

04

Where do Vampire: The Masquerade fans live in United States?

Vampire: The Masquerade fans in United States are most concentrated in California (reach ~40K), Texas (reach ~30K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Vampire: The Masquerade fans also like?

Beyond Vampire: The Masquerade itself, the audience over-indexes on High School DxD (65.2×), Hellsing (122.97×), Patreon (18.24×), and Magic: The Gathering (19.89×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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See Vampire: The Masquerade audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Vampire: The Masquerade. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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