Rascasse Audience Intelligence

V.I.C Audience in United States

Name: V.I.C — United States
Creator: Rascasse
License: https://rascasse.com/terms/

A data profile of the people who buy, follow and care about V.I.C in United States — modelled from more than twelve digital signal sources. V.I.C has an estimated audience of 966,992 people in United States.

#459among Singer-songwriter in United States #5436among Person in United States #3145in Music & Radio

The average V.I.C fan in United States is 38.4 years old, more female, and lives primarily in New York.

The audience is concentrated in New York, California, Texas.

Top brand affinities include Concerts, Diane Keaton, Talk radio, with strongest over-indexing on Concerts (1.96× the country average).

Demographically, the V.I.C audience skews more female with an average age of 38.4, and over-indexes on personality traits such as Tradition, Extroversion.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical V.I.C fan in United States is more female, around 38.4 years old, with strong Tradition tendencies and a notable affinity for Concerts.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the V.I.C profile in United States.

Audience size

967K

in United States

Gender

55.3%♀

44.7% male

Age

38.4

average years

Country rank

#24226

Person in United States

Fig. 01

Search interest · 12-month trend

Monthly searches · Source: Rascasse Audience Intelligence

Section 02

Demographics of V.I.C fans

55.3% are female, 44.7% are male, average age 38.4.

Fig. 02

Gender split

55.3%

Female

44.7%

Male

Demographic split for V.I.C audience in United States
Metric	Value
Female	55.3%
Male	44.7%
Average age	38.4
Estimated audience size	966,992

Fig. 03

Age distribution

Age distribution of the V.I.C audience in United States
Age bracket	Share	%
16-19		24%
20-29		19%
30-39		18%
40-49		20%
50+		20%

Fig. 04

Worldwide distribution

14.9%

of the worldwide V.I.C audience comes from United States.

Worldwide audience distribution share by country for V.I.C
Country	Share
Spain	51.7%
United States	14.9%
Norway	5.4%

Section 03

Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the V.I.C audience in United States is strongest.

Fig. 05

Top regions by affinity

V.I.C fans by region: top regions in United States
#	Region	Reach	×
01	Nevada	~50K	5.31×
02	New York	~200K	4.14×
03	Mississippi	~30K	3.66×
04	New Mexico	~10K	2.23×
05	Nebraska	~10K	2.04×
06	New Jersey	~50K	1.94×
07	Michigan	~30K	1.31×
08	Washington	~20K	1.06×
09	North Carolina	~30K	0.98×
10	California	~100K	0.96×
11	Texas	~80K	0.94×
12	Florida	~60K	0.92×
13	North Dakota	~2K	0.92×
14	Georgia	~30K	0.84×
15	Louisiana	~10K	0.84×
16	Pennsylvania	~30K	0.82×
17	Washington, District of Columbia	~2K	0.82×
18	Vermont	~1K	0.81×
19	Connecticut	~8K	0.80×
20	Alaska	~2K	0.80×
21	Massachusetts	~10K	0.78×
22	Montana	~2K	0.77×
23	Delaware	~2K	0.77×
24	South Dakota	~2K	0.77×
25	Maryland	~10K	0.76×
26	Arizona	~10K	0.75×
27	Tennessee	~10K	0.75×
28	Rhode Island	~2K	0.75×
29	Idaho	~4K	0.74×
30	Hawaii	~3K	0.74×
31	Illinois	~20K	0.73×
32	Minnesota	~10K	0.73×
33	Colorado	~10K	0.72×
34	Arkansas	~6K	0.72×
35	Utah	~6K	0.71×
36	West Virginia	~3K	0.71×
37	Oregon	~8K	0.70×
38	New Hampshire	~3K	0.70×
39	Alabama	~9K	0.69×
40	Oklahoma	~7K	0.69×
41	Kentucky	~8K	0.68×
42	Maine	~2K	0.68×
43	Virginia	~20K	0.67×
44	South Carolina	~10K	0.67×
45	Iowa	~5K	0.67×
46	Ohio	~20K	0.65×
47	Indiana	~10K	0.65×
48	Kansas	~5K	0.65×
49	Missouri	~10K	0.63×
50	Wisconsin	~9K	0.58×

Affinity by region — V.I.C, United States

Section 04

Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the V.I.C audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for V.I.C audience
#	Interest	Category	×
01	Kelly Osbourne	Music & Radio	2.02×
02	Demi Moore	Movies & TV	2.00×
03	Concerts	Music & Radio	1.96×
04	Monarchy	Politics & Society	1.95×
05	Compact car	Cars & Mobility	1.81×
06	Us Weekly	Internet & Social Media	1.77×
07	E-Trade	Business & Career	1.77×
08	Billy Bob Thornton	Movies & TV	1.72×
09	WWE Hall of Fame	Sports	1.71×
10	Tony Award	Arts & Culture	1.71×
11	Jason Momoa	Movies & TV	1.69×
12	Rockabilly	Fashion & Accessoires	1.67×
13	Labor Day	Politics & Society	1.65×
14	Diane Keaton	Movies & TV	1.62×
15	Deodorant	Beauty & Wellness	1.58×
16	Talk radio	Music & Radio	1.57×
17	Political science	Business & Career	1.57×
18	Movie theater	Movies & TV	1.52×
19	Megan Fox	Movies & TV	1.52×
20	Voucher	Shopping	1.52×

Section 05

Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the V.I.C audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out

The strongest tendencies

Top personality traits over-indexed by V.I.C audience · What stands out
Trait	Cluster	Score
Tradition	CONSERVATISM	1.22×
Extroversion	THRILL	1.19×
Indulgence	JOY	1.17×

0×1.00× baseline2×

↓ Rather not

The weakest tendencies

Top personality traits over-indexed by V.I.C audience · Rather not
Trait	Cluster	Score
Pet Ownership	JOY	0.89×
Quality Awareness	PREMIUM	0.93×
Healthy Lifestyle	BALANCE	0.94×

0×1.00× baseline2×

Section 06

Frequently asked questions

How many fans does V.I.C have in United States?

V.I.C has an estimated audience of 966,992 people in United States, concentrated in New York and California.

What is the gender split and age of V.I.C fans?

55.3% of V.I.C fans are female, 44.7% are male, with an average age of 38.4 years.

Which brands do V.I.C fans like most?

V.I.C fans show strongest brand affinity for Concerts (1.96×), Diane Keaton (1.62×), and Talk radio (1.57×) over the country average.

Where do V.I.C fans live in United States?

V.I.C fans in United States are most concentrated in New York (reach ~200K), California (reach ~100K), and Texas (reach ~80K). These three regions account for the largest share of the active audience.

What other brands do V.I.C fans also like?

Beyond V.I.C itself, the audience over-indexes on Diane Keaton (1.62×), Talk radio (1.57×), Movie theater (1.52×), and Political science (1.57×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for V.I.C. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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