Rascasse Audience Intelligence

Weekend (2011 film) Audience in United States

A data profile of the people who buy, follow and care about Weekend (2011 film) in United States — modelled from more than twelve digital signal sources. Weekend (2011 film) has an estimated audience of 873,172 people in United States.

#2105among Movie / TV Show / Series in United States#4766in Movies & TV

Weekend (2011 film) fans in United States are concentrated in California, with strong brand affinity for Bookcase.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Bookcase, Chicago (musical), Scooby-Doo, with strongest over-indexing on Bookcase (42.31× the country average).

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Weekend (2011 film) fan in United States shows strong Convenience Orientation tendencies and a notable affinity for Bookcase.

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Weekend (2011 film) profile in United States.

Audience size
873K
in United States
Country rank
#25900
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

-4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Weekend (2011 film) viewers

Fig. 02

Gender split

Demographic split for Weekend (2011 film) audience in United States
MetricValue
Estimated audience size873,172
Fig. 04

Worldwide distribution

12.7%

of the worldwide Weekend (2011 film) audience comes from United States.

Worldwide audience distribution share by country for Weekend (2011 film)
CountryShare
Italy23.1%
United States12.7%
Indonesia12.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Weekend (2011 film) audience in United States is strongest.

Fig. 05

Top regions by affinity

Weekend (2011 film) fans by region: top regions in United States
#RegionReachAffinity×
01California~100K1.43×
02Texas~100K1.39×
03Colorado~20K1.36×
04New York~70K1.30×
05Florida~80K1.21×
06New Jersey~30K1.21×
07Massachusetts~20K1.19×
08Washington, District of Columbia~3K1.16×
09Illinois~40K1.14×
10Virginia~30K1.13×
11Connecticut~10K1.12×
12Maryland~20K1.11×
13Nevada~10K1.11×
14Georgia~30K1.10×
15Washington~20K1.10×
16Arizona~20K1.09×
17Tennessee~20K1.09×
18New Mexico~5K1.07×
19Oregon~10K1.03×
20Pennsylvania~30K1.02×
21Louisiana~10K1.02×
22Delaware~3K1.02×
23Hawaii~4K1.01×
24Minnesota~10K1.00×
25Rhode Island~3K0.99×
26North Carolina~30K0.98×
27Wisconsin~10K0.98×
28South Carolina~10K0.98×
29Mississippi~8K0.97×
30Arkansas~7K0.95×
31Oklahoma~10K0.94×
32Nebraska~4K0.94×
33Missouri~10K0.93×
34Alabama~10K0.93×
35Michigan~20K0.92×
36Indiana~20K0.92×
37Kansas~7K0.92×
38Ohio~30K0.91×
39South Dakota~2K0.91×
40Kentucky~10K0.90×
41Utah~8K0.89×
42New Hampshire~3K0.86×
43Alaska~2K0.86×
44North Dakota~2K0.86×
45Iowa~7K0.85×
46Idaho~4K0.84×
47West Virginia~4K0.83×
48Maine~3K0.82×
49Vermont~1K0.81×
50Montana~2K0.79×
Fig. 06

Affinity by region

Affinity by region — Weekend (2011 film), United States
0.79×1.00×1.43×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Weekend (2011 film) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Weekend (2011 film) audience
#·InterestCategoryAffinity×
01Showcase CinemasMovies & TV74.78×
02Sense8Movies & TV64.39×
03In the HeightsMusic & Radio56.57×
04BookcaseLiterature42.31×
05Chicago (musical)Music & Radio41.30×
06Matilda the MusicalMusic & Radio37.16×
07The L WordMovies & TV34.26×
08The Grand Budapest HotelMovies & TV32.86×
09Carmen ElectraMovies & TV20.06×
10Mamma Mia!Movies & TV20.00×
11Stacy KeiblerMovies & TV20.00×
12Grace VanderWaalMusic & Radio20.00×
13Pep GuardiolaSports20.00×
14Christian PulisicSports19.47×
15Bordeaux wineFood & Beverages17.92×
16RonaldinhoSports17.39×
17Jennifer's BodyMovies & TV12.86×
18Kristen WiigMovies & TV12.61×
19Tony AwardArts & Culture12.26×
20Scooby-DooMovies & TV9.89×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Weekend (2011 film) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Weekend (2011 film) audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM1.43×
Risk AppetiteTHRILL1.34×
Community OrientationOPEN1.31×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Weekend (2011 film) audience · Rather not
TraitClusterDeviationScore
PatriotismCONSERVATISM0.66×
Need for SecurityCONSERVATISM0.76×
DIY MentalityTHRILL0.79×
0×1.00× baseline2×
Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Weekend (2011 film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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