White Cube Audience in United States

White Cube has an estimated audience of 277,762 people in United States. 42.6% are female, 57.4% are male, average age 31.4. Top regions: New York, California, Texas. Top brand affinities: Elsword, Product design, UK garage, Combat sport, Kihei, Hawaii.
The average White Cube fan in United States is 31.4 years old, more male, and lives primarily in New York. The audience is concentrated in New York, California, Texas. Top brand affinities include Elsword, Product design, UK garage, with strongest over-indexing on Elsword (33× the country average). Demographically, the White Cube audience skews more male with an average age of 31.4, and over-indexes on personality traits such as Luxury Orientation, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Arts & Culture · Type: POI · Subtype: Museum
Demographics of White Cube fans
| Metric | Value |
|---|---|
| Female | 42.6% |
| Male | 57.4% |
| Average age | 31.4 |
| Estimated audience size | 277,762 |
Audience persona
The typical White Cube fan in United States is more male, around 31.4 years old, with strong Luxury Orientation tendencies and a notable affinity for Elsword.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| New York | 101,248 | 6.52× |
| California | 41,915 | 1.37× |
| Texas | 18,512 | 0.78× |
| Florida | 17,840 | 0.95× |
| New Jersey | 9,815 | 1.39× |
| Illinois | 9,598 | 1.04× |
| Pennsylvania | 7,513 | 0.8× |
| Massachusetts | 6,152 | 1.12× |
| Virginia | 5,846 | 0.86× |
| North Carolina | 5,754 | 0.69× |
| Ohio | 5,321 | 0.62× |
| Georgia | 5,299 | 0.62× |
| Connecticut | 4,817 | 1.73× |
| Michigan | 4,482 | 0.62× |
| Washington | 4,432 | 0.8× |
| Arizona | 3,838 | 0.68× |
| Maryland | 3,651 | 0.76× |
| Indiana | 3,094 | 0.61× |
| Colorado | 3,082 | 0.7× |
| Tennessee | 3,046 | 0.55× |
| Oregon | 2,897 | 0.91× |
| Missouri | 2,782 | 0.62× |
| Wisconsin | 2,364 | 0.57× |
| South Carolina | 2,344 | 0.56× |
| Minnesota | 2,293 | 0.58× |
| Louisiana | 2,233 | 0.62× |
| Alabama | 1,918 | 0.49× |
| Kentucky | 1,899 | 0.55× |
| Washington, District of Columbia | 1,805 | 2.16× |
| Oklahoma | 1,678 | 0.54× |
| Nevada | 1,531 | 0.57× |
| Utah | 1,502 | 0.6× |
| Iowa | 1,468 | 0.64× |
| Arkansas | 1,287 | 0.56× |
| Rhode Island | 1,269 | 1.43× |
| Mississippi | 1,256 | 0.55× |
| Kansas | 1,178 | 0.54× |
| Hawaii | 1,055 | 0.88× |
| West Virginia | 1,036 | 0.8× |
| New Mexico | 1,024 | 0.74× |
| Idaho | 957 | 0.69× |
| Alaska | 955 | 1.61× |
| New Hampshire | 920 | 0.84× |
| Nebraska | 901 | 0.65× |
| Maine | 888 | 0.89× |
| Montana | 832 | 1.08× |
| South Dakota | 822 | 1.28× |
| Vermont | 811 | 1.66× |
| North Dakota | 800 | 1.4× |
| Wyoming | 774 | 1.88× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Elsword | 33× | Games |
| Product design | 3.59× | Business & Career |
| UK garage | 7.38× | Music & Radio |
| Combat sport | 2.07× | Sports |
| Kihei, Hawaii | 30.47× | Travel & Leisure |
| Home equity | 2.05× | Home & Garden |
| University of Rochester | 17.92× | Business & Career |
| Fair City | 67.61× | Movies & TV |
| Stamp collecting | 4.04× | Home & Garden |
| Electrolyte | 3.76× | Health |
| JDSU | 2.23× | Business & Career |
| John Havlicek | 11.19× | Sports |
| Iowa Lottery | 7.15× | Games |
| Grinch | 2.73× | Movies & TV |
| Inland Empire (film) | 6.67× | Movies & TV |
| Elmira College | 6.47× | Business & Career |
| Bank account | 1.59× | Business & Career |
| Voter registration | 2.98× | Politics & Society |
| JC Whitney | 10.08× | Shopping |
| Staycation | 1.99× | Home & Garden |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 4.11 |
| Design Affinity | PREMIUM | 3.62 |
| Urban Lifestyle | OPEN | 1.95 |
| LGBTQ+ Identity | OPEN | 1.88 |
| Pet Ownership | JOY | 1.81 |
| Quality Awareness | PREMIUM | 1.8 |
Worldwide distribution
| Country | Share |
|---|---|
| United Kingdom | 16.9% |
| United States | 14.4% |
| France | 13.5% |
See White Cube audiences in other countries
More Museum audiences in United States
- Museum of Modern Art (7,444,687)
- British Museum (6,534,849)
- Metropolitan Museum of Art (5,185,120)
- Saatchi Gallery (3,737,632)
- Children's museum (3,053,138)
Frequently asked questions
How many fans does White Cube have in United States?
White Cube has an estimated audience of 277,762 people in United States, concentrated in New York and California.
What is the gender split and age of White Cube fans?
42.6% of White Cube fans are female, 57.4% are male, with an average age of 31.4 years.
Which brands do White Cube fans like most?
White Cube fans show strongest brand affinity for Elsword (33×), Product design (3.59×), and UK garage (7.38×) over the country average.
Where do White Cube fans live in United States?
White Cube fans in United States are most concentrated in New York (reach 101,248), California (reach 41,915), and Texas (reach 18,512). These three regions account for the largest share of the active audience.
What other brands do White Cube fans also like?
Beyond White Cube itself, the audience over-indexes on Product design (3.59×), UK garage (7.38×), Combat sport (2.07×), and Kihei, Hawaii (30.47×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for White Cube. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.