Rascasse Audience Intelligence

Whitetail Properties Target Market in United States

A data profile of the people who buy, follow and care about Whitetail Properties in United States — modelled from more than twelve digital signal sources. Whitetail Properties has an estimated audience of 2,627,027 people in United States.

#4among Property finder in United States#1159among Brand in United States#690in Home & Garden

The average Whitetail Properties fan in United States is 37.2 years old, balanced, and lives primarily in Illinois.

The audience is concentrated in Illinois, Pennsylvania, Missouri.

Top brand affinities include Al Jazeera, Hog Hunting, Scooby-Doo, with strongest over-indexing on Al Jazeera (41.65× the country average).

Demographically, the Whitetail Properties audience skews balanced with an average age of 37.2, and over-indexes on personality traits such as Spirituality, Luxury Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Whitetail Properties fan in United States is balanced, around 37.2 years old, with strong Spirituality tendencies and a notable affinity for Al Jazeera.

Category: Home & Garden · Type: Brand · Subtype: Property finder

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Whitetail Properties profile in United States.

Audience size
2.6M
in United States
Gender
47.4%♀
52.6% male
Age
37.2
average years
Country rank
#11476
Brand in United States
Fig. 01

Search interest · 12-month trend

+17%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Whitetail Properties

47.4% are female, 52.6% are male, average age 37.2.

Fig. 02

Gender split

47.4%
Female
52.6%
Male
Demographic split for Whitetail Properties audience in United States
MetricValue
Female47.4%
Male52.6%
Average age37.2
Estimated audience size2,627,027
Fig. 03

Age distribution

Ø 37.2
average years
Age distribution of the Whitetail Properties audience in United States
Age bracketShare%
16-1924%
20-2920%
30-3921%
40-4920%
50+15%
Fig. 04

Worldwide distribution

99.8%

of the worldwide Whitetail Properties audience comes from United States.

Worldwide audience distribution share by country for Whitetail Properties
CountryShare
United States99.8%
China0.0%
Canada0.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Whitetail Properties audience in United States is strongest.

Fig. 05

Top regions by affinity

Whitetail Properties customers by region in United States
#RegionReachAffinity×
01South Dakota~20K3.08×
02North Dakota~20K3.06×
03Iowa~60K2.94×
04West Virginia~30K2.71×
05Nebraska~30K2.43×
06Wisconsin~90K2.36×
07Missouri~90K2.24×
08Minnesota~80K2.14×
09Kentucky~70K1.98×
10Kansas~40K1.87×
11Arkansas~40K1.81×
12Indiana~80K1.69×
13Illinois~100K1.57×
14Louisiana~50K1.53×
15Pennsylvania~100K1.48×
16Mississippi~30K1.31×
17Wyoming~5K1.30×
18Tennessee~70K1.24×
19Oklahoma~30K1.15×
20Montana~8K1.15×
21Alabama~40K1.07×
22Michigan~60K0.92×
23Rhode Island~7K0.80×
24North Carolina~60K0.78×
25Hawaii~8K0.75×
26Alaska~4K0.75×
27Virginia~40K0.65×
28New Hampshire~7K0.64×
29Delaware~5K0.64×
30Idaho~8K0.63×
31Ohio~50K0.62×
32South Carolina~20K0.62×
33Maine~6K0.61×
34New Mexico~8K0.59×
35Nevada~10K0.57×
36Washington, District of Columbia~4K0.56×
37Georgia~40K0.54×
38Colorado~20K0.51×
39Connecticut~10K0.50×
40Utah~10K0.47×
41New York~70K0.46×
42Oregon~10K0.42×
43Maryland~20K0.41×
44Massachusetts~20K0.37×
45Arizona~20K0.35×
46Washington~20K0.34×
47Florida~60K0.31×
48Texas~70K0.30×
49New Jersey~20K0.30×
50California~50K0.17×
Fig. 06

Affinity by region

Affinity by region — Whitetail Properties, United States
0.17×1.00×3.08×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Whitetail Properties audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Whitetail Properties audience
#·InterestCategoryAffinity×
01Whitetail AdrenalineSports52.72×
02Michael Waddell's Bone CollectorMovies & TV45.90×
03Heartland BowhunterMovie / TV Show / Series44.22×
04The Crush with Lee & TiffanyMovie / TV Show / Series42.81×
05Bowhunting.comSports41.75×
06Major League BowhunterSports41.67×
07Al JazeeraMovies & TV41.65×
08Brink (video game)Games22.96×
09hunting and fishingTopic19.34×
10Hog HuntingSports17.46×
11ProphetBusiness & Career6.50×
12Mediterranean SeaTravel & Leisure6.26×
13Academy Sports + OutdoorsShopping6.14×
14JudaismPolitics & Society6.01×
15Scooby-DooMovies & TV5.95×
16DeerPets & Animals5.92×
17Television channelMovies & TV5.69×
18Western worldPolitics & Society5.36×
19Outside (magazine)Home & Garden4.85×
20FIFA World Cup 2026Sports1.57×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Whitetail Properties audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Whitetail Properties audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE2.16×
Luxury OrientationPREMIUM1.51×
MindfulnessBALANCE1.36×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Whitetail Properties audience · Rather not
TraitClusterDeviationScore
Convenience OrientationPREMIUM0.67×
Community OrientationOPEN0.75×
Family OrientationCONSERVATISM0.83×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

Who is Whitetail Properties's target market in United States?

Whitetail Properties's target market in United States covers an estimated 2,627,027 people, concentrated in Illinois and Pennsylvania.

02

What is the gender split and age of Whitetail Properties customers?

47.4% of the Whitetail Properties audience are female, 52.6% are male, with an average age of 37.2 years.

03

Which brands do Whitetail Properties fans like most?

Whitetail Properties fans show strongest brand affinity for Al Jazeera (41.65×), Hog Hunting (17.46×), and Scooby-Doo (5.95×) over the country average.

04

Where do Whitetail Properties fans live in United States?

Whitetail Properties fans in United States are most concentrated in Illinois (reach ~100K), Pennsylvania (reach ~100K), and Missouri (reach ~90K). These three regions account for the largest share of the active audience.

05

What other brands do Whitetail Properties fans also like?

Beyond Whitetail Properties itself, the audience over-indexes on Hog Hunting (17.46×), Scooby-Doo (5.95×), Brink (video game) (22.96×), and Deer (5.92×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Property finder audiences in United States

See Whitetail Properties audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Whitetail Properties. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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