Rascasse Audience Intelligence

Heartland Bowhunter Audience in United States

A data profile of the people who buy, follow and care about Heartland Bowhunter in United States — modelled from more than twelve digital signal sources. Heartland Bowhunter has an estimated audience of 268,806 people in United States.

#4554among Movie / TV Show / Series in United States

The average Heartland Bowhunter fan in United States is 38.7 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Whitetail Properties, OpenTable, Angling, with strongest over-indexing on Whitetail Properties (44.22× the country average).

Demographically, the Heartland Bowhunter audience skews balanced with an average age of 38.7, and over-indexes on personality traits such as Patriotism, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Heartland Bowhunter fan in United States is balanced, around 38.7 years old, with strong Patriotism tendencies and a notable affinity for Whitetail Properties.

Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Heartland Bowhunter profile in United States.

Audience size
269K
in United States
Gender
47.8%♀
52.2% male
Age
38.7
average years
Country rank
#51079
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

-23%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Heartland Bowhunter viewers

47.8% are female, 52.2% are male, average age 38.7.

Fig. 02

Gender split

47.8%
Female
52.2%
Male
Demographic split for Heartland Bowhunter audience in United States
MetricValue
Female47.8%
Male52.2%
Average age38.7
Estimated audience size268,806
Fig. 03

Age distribution

Ø 38.7
average years
Age distribution of the Heartland Bowhunter audience in United States
Age bracketShare%
16-1917%
20-2922%
30-3923%
40-4922%
50+16%
Fig. 04

Worldwide distribution

62.3%

of the worldwide Heartland Bowhunter audience comes from United States.

Worldwide audience distribution share by country for Heartland Bowhunter
CountryShare
United States62.3%
Canada5.8%
United Kingdom5.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Heartland Bowhunter audience in United States is strongest.

Fig. 05

Top regions by affinity

Heartland Bowhunter fans by region: top regions in United States
#RegionReachAffinity×
01Missouri~10K2.64×
02Kansas~4K1.94×
03North Dakota<1K1.42×
04South Dakota<1K1.36×
05Vermont<1K1.25×
06Montana<1K1.23×
07Nebraska~2K1.20×
08Delaware<1K1.10×
09Iowa~2K1.09×
10West Virginia~1K1.09×
11Rhode Island<1K1.06×
12Wisconsin~4K1.05×
13Maine~1K1.05×
14Mississippi~2K1.04×
15Arkansas~2K1.04×
16Idaho~1K1.03×
17Hawaii~1K1.02×
18New Hampshire~1K1.02×
19New Mexico~1K1.01×
20Washington, District of Columbia<1K1.01×
21Alaska<1K0.99×
22Oklahoma~3K0.97×
23Alabama~3K0.93×
24Louisiana~3K0.93×
25Kentucky~3K0.93×
26Minnesota~4K0.92×
27Connecticut~2K0.92×
28Nevada~2K0.92×
29Utah~2K0.92×
30Indiana~4K0.90×
31Oregon~3K0.90×
32South Carolina~4K0.89×
33Arizona~5K0.87×
34Tennessee~5K0.87×
35Maryland~4K0.87×
36Colorado~4K0.87×
37Washington~5K0.86×
38Massachusetts~5K0.86×
39Georgia~7K0.85×
40New Jersey~6K0.85×
41Michigan~6K0.83×
42Virginia~5K0.83×
43California~20K0.82×
44North Carolina~7K0.81×
45Ohio~7K0.80×
46Pennsylvania~7K0.79×
47Florida~10K0.78×
48Illinois~7K0.77×
49New York~10K0.76×
50Texas~20K0.70×
Fig. 06

Affinity by region

Affinity by region — Heartland Bowhunter, United States
0.70×1.00×2.64×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Heartland Bowhunter audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Heartland Bowhunter audience
#·InterestCategoryAffinity×
01Whitetail PropertiesHome & Garden44.22×
02OpenTableFood & Beverages17.54×
03StihlHome & Garden14.70×
04AnglingSports9.56×
05BuickCars & Mobility7.34×
06Cane CorsoFood & Beverages7.21×
07Weather forecastingHome & Garden6.83×
08StubHubTravel & Leisure6.37×
09Lawn mowerHome & Garden4.87×
10Solar energyHome & Garden4.78×
11NASCARSports4.50×
12Renewable energyBusiness & Career4.48×
13Milwaukee BucksSports4.31×
14Masters TournamentSports3.92×
15Discount TireShopping3.88×
16FedExBusiness & Career3.47×
17Mortgage loansBusiness & Career3.00×
18CampingTravel & Leisure2.39×
19GolfSports2.34×
20Donald TrumpPolitics & Society1.82×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Heartland Bowhunter audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Heartland Bowhunter audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM4.48×
Convenience OrientationPREMIUM2.11×
Risk AppetiteTHRILL1.68×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Heartland Bowhunter audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.62×
MindfulnessBALANCE0.67×
Early Adopter MentalityPOWER0.71×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Heartland Bowhunter have in United States?

Heartland Bowhunter has an estimated audience of 268,806 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Heartland Bowhunter viewers?

47.8% of Heartland Bowhunter fans are female, 52.2% are male, with an average age of 38.7 years.

03

Which brands do Heartland Bowhunter fans like most?

Heartland Bowhunter fans show strongest brand affinity for Whitetail Properties (44.22×), OpenTable (17.54×), and Angling (9.56×) over the country average.

04

Where do Heartland Bowhunter fans live in United States?

Heartland Bowhunter fans in United States are most concentrated in California (reach ~20K), Texas (reach ~20K), and Florida (reach ~10K). These three regions account for the largest share of the active audience.

05

What other brands do Heartland Bowhunter fans also like?

Beyond Heartland Bowhunter itself, the audience over-indexes on OpenTable (17.54×), Angling (9.56×), Weather forecasting (6.83×), and Stihl (14.7×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More audiences in United States

See Heartland Bowhunter audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Heartland Bowhunter. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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