Wolfdog Audience in United States

Wolfdog logo

Wolfdog has an estimated audience of 2,310,497 people in United States. 40.1% are female, 59.9% are male, average age 42.0. Top regions: California, Texas, Florida. Top brand affinities: Collectable, Hebe, Urban Outfitters, Bank account, Combat sport.

The average Wolfdog fan in United States is 42.0 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Collectable, Hebe, Urban Outfitters, with strongest over-indexing on Collectable (2.47× the country average). Demographically, the Wolfdog audience skews more male with an average age of 42.0, and over-indexes on personality traits such as Patriotism, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Pets & Animals · Type: Topic

Demographics of Wolfdog fans

Demographic split for Wolfdog audience in United States
MetricValue
Female40.1%
Male59.9%
Average age42.0
Estimated audience size2,310,497

Audience persona

The typical Wolfdog fan in United States is more male, around 42.0 years old, with strong Patriotism tendencies and a notable affinity for Collectable.

Top regions in United States

Top regions ranked by reach for Wolfdog in United States
RegionReachAffinity
California237,2040.93×
Texas204,4561.03×
Florida150,4360.96×
New York113,2790.88×
Pennsylvania80,0981.03×
North Carolina79,2341.14×
Ohio77,3531.09×
Georgia77,0391.08×
Illinois72,6980.94×
Michigan61,6811.02×
Virginia58,2631.04×
Tennessee55,0271.19×
New Jersey52,5410.89×
Arizona49,7941.06×
Washington47,1321.02×
Indiana46,0771.09×
Alabama42,4641.32×
Missouri42,1791.13×
South Carolina38,8691.12×
Massachusetts38,7280.85×
Maryland37,1150.93×
Kentucky36,7941.27×
Colorado34,8770.96×
Louisiana32,5221.09×
Wisconsin31,2550.9×
Minnesota31,0280.94×
Oklahoma27,6091.08×
Oregon24,6050.93×
Arkansas22,8151.2×
Mississippi22,0401.16×
Connecticut20,9140.9×
Utah20,5961×
Nevada19,6030.88×
Iowa19,4891.02×
Kansas19,2461.06×
West Virginia15,4171.43×
Idaho11,7341.01×
Nebraska11,3920.98×
New Mexico10,4730.9×
New Hampshire8,5940.94×
Hawaii7,4130.75×
Maine7,3700.89×
Montana5,8840.92×
Rhode Island5,5990.76×
Alaska5,5901.13×
Washington, District of Columbia5,1780.75×
Delaware5,1440.81×
South Dakota4,4780.84×
North Dakota4,2080.89×
Vermont3,7960.94×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Wolfdog audience
BrandAffinityCategory
Collectable2.47×Kids & Family
Hebe8.4×Home & Garden
Urban Outfitters2.2×Shopping
Bank account2.87×Business & Career
Combat sport1.76×Sports
Mackenzie Foy8.4×Fashion & Accessoires
Israel2.18×Travel & Leisure
Hibachi7.99×Food & Beverages
Penn & Teller8.4×Movies & TV
Vocal harmony4.06×Music & Radio
Jingoism1.84×Politics & Society
Throne of Glass6.14×Literature
Goop4.43×Internet & Social Media
Grinch3.24×Movies & TV
Grace Slick6.86×Music & Radio
Emperor Entertainment Group8.4×Business & Career
Wok4.52×Food & Beverages
Buying and Selling Real Estate5.36×Home & Garden
Fairy godmother5.04×Literature
Governor of Michigan4.96×Politics & Society

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Wolfdog audience
TraitClusterScore
PatriotismCONSERVATISM2.11
ExtroversionTHRILL1.46
DIY MentalityTHRILL1.46
Early Adopter MentalityPOWER1.46
SustainabilityBALANCE1.37
Sports ActivityPOWER1.31

Worldwide distribution

Worldwide audience distribution share by country for Wolfdog
CountryShare
United States75.1%
Canada8.0%
Germany2.1%

See Wolfdog audiences in other countries

More Pets & Animals audiences in United States

Frequently asked questions

How many fans does Wolfdog have in United States?

Wolfdog has an estimated audience of 2,310,497 people in United States, concentrated in California and Texas.

What is the gender split and age of Wolfdog fans?

40.1% of Wolfdog fans are female, 59.9% are male, with an average age of 42.0 years.

Which brands do Wolfdog fans like most?

Wolfdog fans show strongest brand affinity for Collectable (2.47×), Hebe (8.4×), and Urban Outfitters (2.2×) over the country average.

Where do Wolfdog fans live in United States?

Wolfdog fans in United States are most concentrated in California (reach 237,204), Texas (reach 204,456), and Florida (reach 150,436). These three regions account for the largest share of the active audience.

What other brands do Wolfdog fans also like?

Beyond Wolfdog itself, the audience over-indexes on Hebe (8.4×), Urban Outfitters (2.2×), Bank account (2.87×), and Combat sport (1.76×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Wolfdog. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.