Woman's World Audience in United States
Woman's World has an estimated audience of 452,806 people in United States. 89.8% are female, 10.2% are male, average age 46.1. Top brand affinities: headspace, Whataburger, Goop, Cherish (group), Fairy godmother.
Top brand affinities include headspace, Whataburger, Goop, with strongest over-indexing on headspace (12.62× the country average). Demographically, the Woman's World audience skews more female with an average age of 46.1, and over-indexes on personality traits such as Luxury Orientation, Risk Appetite.
Category: Food & Beverages · Type: Website / Newspaper / Magazine
Demographics of Woman's World fans
| Metric | Value |
|---|---|
| Female | 89.8% |
| Male | 10.2% |
| Average age | 46.1 |
| Estimated audience size | 452,806 |
Audience persona
The typical Woman's World fan in United States is more female, around 46.1 years old, with strong Luxury Orientation tendencies and a notable affinity for headspace.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| headspace | 12.62× | Health |
| Whataburger | 2.33× | Food & Beverages |
| Goop | 6.01× | Internet & Social Media |
| Cherish (group) | 12× | Music & Radio |
| Fairy godmother | 8.17× | Literature |
| Home equity | 2.09× | Home & Garden |
| Pillow | 1.94× | Home & Garden |
| Governor of Michigan | 6.46× | Politics & Society |
| Google Home | 5.56× | Technology & Electronics |
| 3D printing | 2.11× | Technology & Electronics |
| Historic site | 3.43× | Arts & Culture |
| Grace Slick | 7.02× | Music & Radio |
| Racing | 2× | Cars & Mobility |
| Hardik Pandya | 10.6× | Sports |
| JDSU | 2.1× | Business & Career |
| Wok | 4.32× | Food & Beverages |
| Cryptic crossword | 9.19× | Technology & Electronics |
| National Paralympic Committee | 13.84× | Sports |
| Kikar HaShabbat | 9.63× | News |
| Hibachi | 4.34× | Food & Beverages |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 3.1 |
| Risk Appetite | THRILL | 1.72 |
| Price Sensitivity | PREMIUM | 1.68 |
| Individualism | JOY | 1.58 |
| Extroversion | THRILL | 1.57 |
| Spirituality | BALANCE | 1.55 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 44.3% |
| United Kingdom | 5.8% |
| India | 4.6% |
See Woman's World audiences in other countries
More Food & Beverages audiences in United States
How to read this data
Audience size is the estimated number of people in United States who actively search for Woman's World. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.