World of Watches Audience in United States

World of Watches logo

World of Watches has an estimated audience of 303,417 people in United States. 40.8% are female, 59.2% are male, average age 39.0. Top regions: Florida, Texas, California. Top brand affinities: Muttville Senior Dog Rescue, Invicta (company), Chrono24, Automatic watch, Mechanical watch.

The average World of Watches fan in United States is 39.0 years old, more male, and lives primarily in Florida. The audience is concentrated in Florida, Texas, California. Top brand affinities include Muttville Senior Dog Rescue, Invicta (company), Chrono24, with strongest over-indexing on Muttville Senior Dog Rescue (396.23× the country average). Demographically, the World of Watches audience skews more male with an average age of 39.0, and over-indexes on personality traits such as Luxury Orientation, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Shopping · Type: Website / Newspaper / Magazine · Subtype: Watches

Demographics of World of Watches fans

Demographic split for World of Watches audience in United States
MetricValue
Female40.8%
Male59.2%
Average age39.0
Estimated audience size303,417

Audience persona

The typical World of Watches fan in United States is more male, around 39.0 years old, with strong Luxury Orientation tendencies and a notable affinity for Muttville Senior Dog Rescue.

Top regions in United States

Top regions ranked by reach for World of Watches in United States
RegionReachAffinity
Florida53,8712.62×
Texas35,9111.38×
California33,0760.99×
New York31,5221.86×
North Carolina15,4451.69×
New Jersey15,1101.96×
Georgia13,3321.43×
Pennsylvania12,0631.18×
Illinois11,1121.1×
Maryland9,0551.74×
Ohio8,5310.91×
Virginia6,8260.92×
Alabama6,4871.53×
Michigan6,4600.81×
Arizona6,1440.99×
Massachusetts5,6820.95×
Tennessee5,3190.87×
South Carolina5,2301.15×
Nevada5,0071.71×
Indiana4,7040.85×
Louisiana4,4551.14×
Washington4,4220.73×
Connecticut3,8031.25×
Colorado3,4810.73×
Missouri3,3690.69×
Minnesota3,0510.7×
Kentucky2,9110.77×
Wisconsin2,7860.61×
Utah2,0820.77×
Oklahoma2,0090.6×
Oregon1,9690.57×
Mississippi1,7990.72×
Arkansas1,5410.62×
Rhode Island1,3921.44×
Kansas1,3720.57×
Washington, District of Columbia1,3371.47×
New Mexico1,3200.87×
Iowa1,1630.47×
Delaware9451.13×
New Hampshire7870.66×
Hawaii7490.57×
West Virginia7420.53×
Nebraska7270.48×
Idaho6370.42×
Alaska6350.98×
Maine5900.54×
Montana5540.66×
South Dakota5460.78×
North Dakota5320.85×
Wyoming5151.14×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for World of Watches audience
BrandAffinityCategory
Muttville Senior Dog Rescue396.23×
Invicta (company)78.81×Fashion & Accessoires
Chrono2441.78×Shopping
Automatic watch15.39×Fashion & Accessoires
Mechanical watch13.67×Fashion & Accessoires
Rami Malek13.52×Movies & TV
Original Penguin57.81×Fashion & Accessoires
Jesse Williams19.19×Movies & TV
Suki Waterhouse15.43×Fashion & Accessoires
Zenith18.28×Fashion & Accessoires
Pocket watch12.88×Fashion & Accessoires
Oris (company)26.64×Fashion & Accessoires
Daniel Wellington51.64×Fashion & Accessoires
G-Shock11.43×Fashion & Accessoires
Onitsuka Tiger15.84×Fashion & Accessoires
Special edition9.96×Shopping
Diving watch21.72×Fashion & Accessoires
Seiko13.06×Fashion & Accessoires
BALL Watch Company61.28×Fashion & Accessoires
Swatch14.93×Fashion & Accessoires

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by World of Watches audience
TraitClusterScore
Luxury OrientationPREMIUM5.84
Quality AwarenessPREMIUM2.07
LGBTQ+ IdentityOPEN1.88
IndulgenceJOY1.81
Risk AppetiteTHRILL1.81
Design AffinityPREMIUM1.74

Worldwide distribution

Worldwide audience distribution share by country for World of Watches
CountryShare
United States60.8%
India16.4%
Canada7.0%

See World of Watches audiences in other countries

More Watches audiences in United States

Frequently asked questions

How many fans does World of Watches have in United States?

World of Watches has an estimated audience of 303,417 people in United States, concentrated in Florida and Texas.

What is the gender split and age of World of Watches fans?

40.8% of World of Watches fans are female, 59.2% are male, with an average age of 39.0 years.

Which brands do World of Watches fans like most?

World of Watches fans show strongest brand affinity for Muttville Senior Dog Rescue (396.23×), Invicta (company) (78.81×), and Chrono24 (41.78×) over the country average.

Where do World of Watches fans live in United States?

World of Watches fans in United States are most concentrated in Florida (reach 53,871), Texas (reach 35,911), and California (reach 33,076). These three regions account for the largest share of the active audience.

What other brands do World of Watches fans also like?

Beyond World of Watches itself, the audience over-indexes on Invicta (company) (78.81×), Chrono24 (41.78×), Automatic watch (15.39×), and Mechanical watch (13.67×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for World of Watches. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.