Rascasse Audience Intelligence

Pocket watch Audience in United States

A data profile of the people who buy, follow and care about Pocket watch in United States — modelled from more than twelve digital signal sources. Pocket watch has an estimated audience of 3,832,353 people in United States.

#39among Video game in United States#4421among Topic in United States#413in Fashion & Accessoires

The average Pocket watch fan in United States is 39.5 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Chrono24, TAG Heuer, Omega, with strongest over-indexing on Chrono24 (23.3× the country average).

Demographically, the Pocket watch audience skews balanced with an average age of 39.5, and over-indexes on personality traits such as Luxury Orientation, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Pocket watch fan in United States is balanced, around 39.5 years old, with strong Luxury Orientation tendencies and a notable affinity for Chrono24.

Category: Fashion & Accessoires · Type: Topic · Subtype: Video game

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Pocket watch profile in United States.

Audience size
3.8M
in United States
Gender
46.2%♀
53.8% male
Age
39.5
average years
Country rank
#8318
Topic in United States
Fig. 01

Search interest · 12-month trend

+59%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Pocket watch fans

46.2% are female, 53.8% are male, average age 39.5.

Fig. 02

Gender split

46.2%
Female
53.8%
Male
Demographic split for Pocket watch audience in United States
MetricValue
Female46.2%
Male53.8%
Average age39.5
Estimated audience size3,832,353
Fig. 03

Age distribution

Ø 39.5
average years
Age distribution of the Pocket watch audience in United States
Age bracketShare%
16-1920%
20-2918%
30-3920%
40-4921%
50+21%
Fig. 04

Worldwide distribution

20.3%

of the worldwide Pocket watch audience comes from United States.

Worldwide audience distribution share by country for Pocket watch
CountryShare
United States20.3%
United Kingdom7.2%
Italy5.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Pocket watch audience in United States is strongest.

Fig. 05

Top regions by affinity

Pocket watch fans by region: top regions in United States
#RegionReachAffinity×
01Oklahoma~60K1.33×
02West Virginia~20K1.18×
03Arkansas~40K1.17×
04California~500K1.12×
05Kentucky~50K1.11×
06New Mexico~20K1.09×
07Idaho~20K1.09×
08Utah~40K1.08×
09Kansas~30K1.07×
10Alaska~9K1.07×
11Washington~80K1.06×
12Oregon~50K1.06×
13Texas~300K1.04×
14Michigan~100K1.04×
15Missouri~60K1.03×
16Nevada~40K1.03×
17Nebraska~20K1.03×
18Montana~10K1.03×
19Indiana~70K1.01×
20Alabama~50K1.01×
21New Hampshire~20K1.01×
22Maine~10K1.01×
23Tennessee~80K1.00×
24New York~200K0.99×
25Pennsylvania~100K0.99×
26Georgia~100K0.99×
27Mississippi~30K0.99×
28Iowa~30K0.99×
29North Carolina~100K0.98×
30Virginia~90K0.98×
31Louisiana~50K0.98×
32North Dakota~8K0.98×
33Arizona~80K0.97×
34Connecticut~40K0.97×
35Ohio~100K0.96×
36Hawaii~20K0.96×
37Vermont~6K0.96×
38Illinois~100K0.95×
39Colorado~60K0.95×
40South Dakota~8K0.95×
41South Carolina~50K0.94×
42Minnesota~50K0.93×
43New Jersey~90K0.92×
44Rhode Island~10K0.92×
45Massachusetts~70K0.91×
46Maryland~60K0.90×
47Wisconsin~50K0.90×
48Florida~200K0.87×
49Delaware~9K0.85×
50Washington, District of Columbia~9K0.79×
Fig. 06

Affinity by region

Affinity by region — Pocket watch, United States
0.79×1.00×1.33×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Pocket watch audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Pocket watch audience
#·InterestCategoryAffinity×
01Chrono24Shopping23.30×
02Baume et MercierFashion & Accessoires22.60×
03Bremont WatchesFashion & Accessoires18.69×
04Rado (watch)Fashion & Accessoires18.50×
05ChronographFashion & Accessoires17.64×
06Onitsuka TigerFashion & Accessoires14.49×
07CasioFashion & Accessoires13.17×
08Hamilton Watch CompanyFashion & Accessoires12.13×
09TAG HeuerFashion & Accessoires11.94×
10Richard MilleFashion & Accessoires11.67×
11OmegaFashion & Accessoires11.49×
12Roberto CavalliFashion & Accessoires11.49×
13Montblanc (company)Fashion & Accessoires11.01×
14SeikoFashion & Accessoires10.68×
15Audemars PiguetFashion & Accessoires9.28×
16LonginesFashion & Accessoires9.21×
17BreitlingFashion & Accessoires8.76×
18Justin RoseSports8.66×
19WatchmakerFashion & Accessoires8.43×
20G-ShockFashion & Accessoires7.88×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Pocket watch audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Pocket watch audience · What stands out
TraitClusterDeviationScore
Luxury OrientationPREMIUM5.02×
PatriotismCONSERVATISM1.91×
IndulgenceJOY1.49×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Pocket watch audience · Rather not
TraitClusterDeviationScore
Social Media UsageJOY0.76×
TraditionCONSERVATISM0.76×
CreativityOPEN0.80×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Pocket watch have in United States?

Pocket watch has an estimated audience of 3,832,353 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Pocket watch fans?

46.2% of Pocket watch fans are female, 53.8% are male, with an average age of 39.5 years.

03

Which brands do Pocket watch fans like most?

Pocket watch fans show strongest brand affinity for Chrono24 (23.3×), TAG Heuer (11.94×), and Omega (11.49×) over the country average.

04

Where do Pocket watch fans live in United States?

Pocket watch fans in United States are most concentrated in California (reach ~500K), Texas (reach ~300K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Pocket watch fans also like?

Beyond Pocket watch itself, the audience over-indexes on TAG Heuer (11.94×), Omega (11.49×), Onitsuka Tiger (14.49×), and Baume et Mercier (22.6×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

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How to read this data

Audience size is the estimated number of people in United States who actively search for Pocket watch. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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