Rascasse Audience Intelligence

Yung Gravy Audience in United States

A data profile of the people who buy, follow and care about Yung Gravy in United States — modelled from more than twelve digital signal sources. Yung Gravy has an estimated audience of 1,610,850 people in United States.

The average Yung Gravy fan in United States is 29.5 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Lil Dicky, Plymouth, Vanilla Ice, with strongest over-indexing on Lil Dicky (98.45× the country average).

Demographically, the Yung Gravy audience skews more male with an average age of 29.5, and over-indexes on personality traits such as Early Adopter Mentality, Career Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Yung Gravy fan in United States is more male, around 29.5 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Lil Dicky.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Yung Gravy profile in United States.

Audience size
1.6M
in United States
Gender
37.6%
62.4% male
Age
29.5
average years
Country rank
#16824
Person in United States
Fig. 01

Search interest · 12-month trend

-29%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Yung Gravy fans

37.6% are female, 62.4% are male, average age 29.5.

Fig. 02

Gender split

37.6%
Female
62.4%
Male
Demographic split for Yung Gravy audience in United States
MetricValue
Female37.6%
Male62.4%
Average age29.5
Estimated audience size1,610,850
Fig. 03

Age distribution

Ø 29.5
average years
Age distribution of the Yung Gravy audience in United States
Age bracketShare%
16-1940%
20-2931%
30-3917%
40-498%
50+4%
Fig. 04

Worldwide distribution

69.7%

of the worldwide Yung Gravy audience comes from United States.

Worldwide audience distribution share by country for Yung Gravy
CountryShare
United States69.7%
Canada8.9%
United Kingdom4.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Yung Gravy audience in United States is strongest.

Fig. 05

Top regions by affinity

Yung Gravy fans by region: top regions in United States
#RegionReachAffinity×
01Montana~10K2.18×
02Alaska~7K1.82×
03North Dakota~6K1.71×
04Minnesota~40K1.65×
05Wisconsin~40K1.41×
06Idaho~10K1.28×
07Washington~40K1.19×
08Colorado~30K1.16×
09Nebraska~10K1.16×
10Oklahoma~20K1.13×
11Missouri~30K1.12×
12Kentucky~20K1.11×
13Utah~20K1.11×
14Michigan~50K1.10×
15Oregon~20K1.09×
16Alabama~30K1.08×
17Kansas~10K1.08×
18Indiana~30K1.07×
19Arkansas~20K1.07×
20Ohio~60K1.06×
21Iowa~20K1.06×
22West Virginia~8K1.04×
23South Dakota~4K1.03×
24Pennsylvania~60K0.99×
25Tennessee~30K0.97×
26North Carolina~50K0.95×
27Mississippi~10K0.94×
28Maine~6K0.92×
29New Hampshire~6K0.90×
30Vermont~3K0.90×
31Illinois~50K0.85×
32Louisiana~20K0.83×
33Virginia~30K0.82×
34South Carolina~20K0.81×
35Arizona~30K0.79×
36Washington, District of Columbia~4K0.78×
37Nevada~10K0.76×
38Rhode Island~4K0.76×
39Georgia~40K0.75×
40Massachusetts~30K0.74×
41New Mexico~6K0.72×
42Hawaii~5K0.72×
43Delaware~3K0.72×
44California~100K0.71×
45Connecticut~10K0.71×
46Texas~100K0.70×
47Florida~80K0.70×
48New York~60K0.65×
49Maryland~20K0.64×
50New Jersey~30K0.61×
Fig. 06

Affinity by region

Affinity by region — Yung Gravy, United States
0.61×1.00×2.18×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Yung Gravy audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Yung Gravy audience
#·InterestCategoryAffinity×
01Lil DickyMusic & Radio98.45×
02PlymouthTravel & Leisure43.74×
03Vanilla IceMusic & Radio32.74×
04Tech N9neMusic & Radio27.35×
05Moneybagg YoMusic & Radio18.95×
06Lil PeepMusic & Radio15.85×
07Jaden SmithMovies & TV15.66×
08Norah JonesMusic & Radio12.81×
09Leighton MeesterMovies & TV12.35×
10Method ManMusic & Radio9.68×
1121 SavageMusic & Radio8.98×
12Teyana TaylorMovies & TV5.01×
13Internet celebrityInternet & Social Media3.09×
14Hair ExtensionsBeauty & Wellness3.05×
15Mobile gameGames2.03×
16TikTokInternet & Social Media1.89×
17Music videosMusic & Radio1.77×
18ConcertsMusic & Radio1.65×
19SpotifyInternet & Social Media1.60×
20Blues musicMusic & Radio1.60×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Yung Gravy audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Yung Gravy audience · What stands out
TraitClusterDeviationScore
Early Adopter MentalityPOWER1.59×
Career OrientationPOWER1.35×
ExtroversionTHRILL1.26×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Yung Gravy audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.66×
DIY MentalityTHRILL0.73×
CreativityOPEN0.79×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Yung Gravy have in United States?

Yung Gravy has an estimated audience of 1,610,850 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Yung Gravy fans?

37.6% of Yung Gravy fans are female, 62.4% are male, with an average age of 29.5 years.

03

Which brands do Yung Gravy fans like most?

Yung Gravy fans show strongest brand affinity for Lil Dicky (98.45×), Plymouth (43.74×), and Vanilla Ice (32.74×) over the country average.

04

Where do Yung Gravy fans live in United States?

Yung Gravy fans in United States are most concentrated in California (reach ~100K), Texas (reach ~100K), and Florida (reach ~80K). These three regions account for the largest share of the active audience.

05

What other brands do Yung Gravy fans also like?

Beyond Yung Gravy itself, the audience over-indexes on Plymouth (43.74×), Vanilla Ice (32.74×), Jaden Smith (15.66×), and Lil Peep (15.85×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Yung Gravy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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