Zach Wilson Audience in United States
Zach Wilson has an estimated audience of 1,518,570 people in United States. 44.1% are female, 55.9% are male, average age 36.2. Top brand affinities: Goop, Governor of Michigan, Mathcore, Grinch, Hipster.
Top brand affinities include Goop, Governor of Michigan, Mathcore, with strongest over-indexing on Goop (11.51× the country average). Demographically, the Zach Wilson audience skews more male with an average age of 36.2, and over-indexes on personality traits such as Extroversion, Social Media Usage.
Category: Sports · Type: Person · Subtype: American football
Demographics of Zach Wilson fans
| Metric | Value |
|---|---|
| Female | 44.1% |
| Male | 55.9% |
| Average age | 36.2 |
| Estimated audience size | 1,518,570 |
Audience persona
The typical Zach Wilson fan in United States is more male, around 36.2 years old, with strong Extroversion tendencies and a notable affinity for Goop.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Goop | 11.51× | Internet & Social Media |
| Governor of Michigan | 14.45× | Politics & Society |
| Mathcore | 15.52× | Music & Radio |
| Grinch | 7.2× | Movies & TV |
| Hipster | 16.37× | Politics & Society |
| Wok | 10.11× | Food & Beverages |
| Harlow | 17.87× | Travel & Leisure |
| Google Home | 9.61× | Technology & Electronics |
| Fairy godmother | 10.94× | Literature |
| Elsword | 23.52× | Games |
| No Escape (1994 film) | 16.27× | Movies & TV |
| Hibachi | 10.17× | Food & Beverages |
| Vocal harmony | 5.84× | Music & Radio |
| La Jolla | 10.98× | Travel & Leisure |
| Historic site | 4.89× | Arts & Culture |
| Guitarist (magazine) | 12.45× | Music & Radio |
| headspace | 9.83× | Health |
| TV Fanatic | 11.09× | Movies & TV |
| El Paso County, Colorado | 12.7× | Travel & Leisure |
| Grace Slick | 8.52× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.04 |
| Social Media Usage | JOY | 1.02 |
| Sports Activity | POWER | 0.96 |
| LGBTQ+ Identity | OPEN | 0.94 |
| Early Adopter Mentality | POWER | 0.94 |
| Career Orientation | POWER | 0.91 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 90.1% |
| Canada | 3.0% |
| United Kingdom | 1.2% |
See Zach Wilson audiences in other countries
More American football audiences in United States
- NFL (119,706,874)
- Super Bowl (36,247,515)
- Chicago Bears (28,903,812)
- Buffalo Bills (28,386,856)
- New England Patriots (27,622,856)
How to read this data
Audience size is the estimated number of people in United States who actively search for Zach Wilson. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.