Zlatan Ibrahimović Audience in United States

Zlatan Ibrahimović logo

Zlatan Ibrahimović has an estimated audience of 461,563 people in United States. 28.5% are female, 71.5% are male, average age 31.2. Top regions: California, Texas, Florida. Top brand affinities: FIFA Club World Cup, 2. Bundesliga, FIFA World Cup, Kevin De Bruyne, Paris Saint-Germain.

The average Zlatan Ibrahimović fan in United States is 31.2 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include FIFA Club World Cup, 2. Bundesliga, FIFA World Cup, with strongest over-indexing on FIFA Club World Cup (44.77× the country average). Demographically, the Zlatan Ibrahimović audience skews more male with an average age of 31.2, and over-indexes on personality traits such as Risk Appetite, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Person · Subtype: Soccer

Demographics of Zlatan Ibrahimović fans

Demographic split for Zlatan Ibrahimović audience in United States
MetricValue
Female28.5%
Male71.5%
Average age31.2
Estimated audience size461,563

Audience persona

The typical Zlatan Ibrahimović fan in United States is more male, around 31.2 years old, with strong Risk Appetite tendencies and a notable affinity for FIFA Club World Cup.

Top regions in United States

Top regions ranked by reach for Zlatan Ibrahimović in United States
RegionReachAffinity
California87,8931.73×
Texas66,2411.67×
Florida49,8831.6×
New York42,2501.64×
New Jersey20,8961.78×
Georgia20,1031.41×
Illinois19,6521.28×
Virginia17,2081.53×
North Carolina15,0881.09×
Maryland13,8531.75×
Pennsylvania13,7610.89×
Ohio12,3650.87×
Washington12,0391.3×
Massachusetts11,2211.23×
Michigan10,4750.87×
Arizona10,4641.11×
Tennessee7,8150.84×
Indiana7,7810.92×
Colorado7,4681.03×
Minnesota6,5931×
Missouri6,3800.86×
Connecticut6,0531.31×
South Carolina5,5810.8×
Wisconsin5,4730.79×
Nevada5,3981.21×
Oregon5,1780.98×
Kentucky5,0550.87×
Alabama4,8450.75×
Louisiana4,5870.77×
Utah4,3581.05×
Oklahoma3,8780.76×
Kansas3,4030.94×
Iowa3,2730.86×
Arkansas3,0900.81×
Nebraska2,1620.93×
Washington, District of Columbia2,1171.53×
Mississippi1,9710.52×
Idaho1,8560.8×
New Mexico1,8440.8×
Rhode Island1,4090.96×
Hawaii1,3510.68×
New Hampshire1,2220.67×
Maine1,1030.67×
West Virginia9570.45×
Delaware9210.72×
Montana7490.59×
North Dakota6400.68×
Vermont6370.79×
Alaska6210.63×
South Dakota6160.58×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Zlatan Ibrahimović audience
BrandAffinityCategory
FIFA Club World Cup44.77×Sports
2. Bundesliga80.99×Sports
FIFA World Cup9.84×Sports
Kevin De Bruyne65.88×Sports
Paris Saint-Germain27.07×Sports
Ronaldinho57.97×Sports
UEFA Nations League47.61×Sports
Norwich City F.C.108.09×Sports
Borussia Dortmund40.33×Sports
Sofascore51.31×Sports
Torino F.C.108.06×Sports
Mohamed Salah59.38×Sports
Marcus Rashford59.31×Sports
Egypt20×Travel & Leisure
Luka Modrić54.18×Sports
Paul Pogba61.88×Sports
Antoine Griezmann78.26×Sports
UEFA European Championship50.09×Sports
Karim Benzema78.66×Sports
France national football team56.49×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Zlatan Ibrahimović audience
TraitClusterScore
Risk AppetiteTHRILL2.75
Luxury OrientationPREMIUM2.51
LGBTQ+ IdentityOPEN1.53
Early Adopter MentalityPOWER1.47
TraditionCONSERVATISM1.47
Urban LifestyleOPEN1.28

Worldwide distribution

Worldwide audience distribution share by country for Zlatan Ibrahimović
CountryShare
United States14.3%
Germany10.8%
United Kingdom7.4%

See Zlatan Ibrahimović audiences in other countries

More Soccer audiences in United States

Frequently asked questions

How many fans does Zlatan Ibrahimović have in United States?

Zlatan Ibrahimović has an estimated audience of 461,563 people in United States, concentrated in California and Texas.

What is the gender split and age of Zlatan Ibrahimović fans?

28.5% of Zlatan Ibrahimović fans are female, 71.5% are male, with an average age of 31.2 years.

Which brands do Zlatan Ibrahimović fans like most?

Zlatan Ibrahimović fans show strongest brand affinity for FIFA Club World Cup (44.77×), 2. Bundesliga (80.99×), and FIFA World Cup (9.84×) over the country average.

Where do Zlatan Ibrahimović fans live in United States?

Zlatan Ibrahimović fans in United States are most concentrated in California (reach 87,893), Texas (reach 66,241), and Florida (reach 49,883). These three regions account for the largest share of the active audience.

What other brands do Zlatan Ibrahimović fans also like?

Beyond Zlatan Ibrahimović itself, the audience over-indexes on 2. Bundesliga (80.99×), FIFA World Cup (9.84×), Kevin De Bruyne (65.88×), and Paris Saint-Germain (27.07×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Zlatan Ibrahimović. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.