A data profile of the people who buy, follow and care about Competition in Argentina — modelled from more than twelve digital signal sources. Competition has an estimated audience of 2,117,946 people in Argentina.
Competition has an estimated audience of 2,117,946 people in Argentina. 53.8% are female, 46.2% are male, average age 39.9. Top brand affinities: Single malt whisky, Foot Locker, Grey Goose (vodka), New England Revolution, Leroy Sané.
Top brand affinities include Single malt whisky, Foot Locker, Grey Goose (vodka), with strongest over-indexing on Single malt whisky (1.54× the country average).
Demographically, the Competition audience skews balanced with an average age of 39.9, and over-indexes on personality traits such as Patriotism, Career Orientation.
The typical Competition fan in Argentina is balanced, around 39.9 years old, with strong Patriotism tendencies and a notable affinity for Single malt whisky.
The key figures that characterise the Competition profile in Argentina.
53.8% are female, 46.2% are male, average age 39.9.
| Metric | Value |
|---|---|
| Female | 53.8% |
| Male | 46.2% |
| Average age | 39.9 |
| Estimated audience size | 2,117,946 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 18% | |
| 20-29 | 20% | |
| 30-39 | 20% | |
| 40-49 | 20% | |
| 50+ | 22% |
of the worldwide Competition audience comes from Argentina.
| Country | Share |
|---|---|
| United States | 20.7% |
| United Kingdom | 7.1% |
| Italy | 4.7% |
The strongest cross-interests of the Competition audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Chiropractic treatment techniques | Health | 1.70× | ||
| 02 | Lego Duplo | Kids & Family | 1.68× | ||
| 03 | Grey Goose (vodka) | Food & Beverages | 1.67× | ||
| 04 | FINA World Aquatics Championships | Sports | 1.65× | ||
| 05 | Porsche Macan | Cars & Mobility | 1.62× | ||
| 06 | Atlanta United FC | Sports | 1.59× | ||
| 07 | New England Revolution | Sports | 1.57× | ||
| 08 | Foot Locker | Shopping | 1.55× | ||
| 09 | james arthur | Music & Radio | 1.55× | ||
| 10 | AS Saint-Étienne | Sports | 1.55× | ||
| 11 | Single malt whisky | Food & Beverages | 1.54× | ||
| 12 | Leroy Sané | Sports | 1.52× | ||
| 13 | Jürgen Klopp | Sports | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.22× | |
| Career Orientation | POWER | 1.19× | |
| Convenience Orientation | PREMIUM | 1.09× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 0.73× | |
| Need for Security | CONSERVATISM | 0.84× | |
| Creativity | OPEN | 0.88× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Argentina who actively search for Competition. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Argentina. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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