Rascasse Audience Intelligence

Games audiences in Australia

The strongest Games audiences in Australia, ranked by estimated audience size (2026). Each profile covers age and gender split, top regions and brand affinities.

50Games audiences ranked 21categories in Australia 2026data year
Section 01

Top Games audiences

The strongest Games audiences in Australia, ranked by estimated audience size (2026). Each profile covers age and gender split, top regions and brand affinities.

Top Games in Australia — full ranking

  1. Ultimate Fighting Championship (video game)19.9M
  2. Games12.6M
  3. Video games8.5M
  4. Toys6.9M
  5. Gambling4.9M
  6. Online games4.3M
  7. First-person shooter games3.9M
  8. Mobile game3.8M
  9. CrazyGames3.5M
  10. Exhibition game3.4M
  11. EB Games2.9M
  12. Casino2.8M
  13. Lottery2.6M
  14. NHL (video game series)2.5M
  15. Puzzle video games2.5M
  16. Gamer2.5M
  17. Card games2.5M
  18. TattsLotto2.3M
  19. Lotterywest2.2M
  20. Role-playing games2.1M
  21. Crazy Games2.1M
  22. Crossword2.1M
  23. Adventure game2.1M
  24. Board games2M
  25. Crown Melbourne1.9M
  26. Action games1.8M
  27. Quiz1.8M
  28. Racing games1.8M
  29. Sports betting1.8M
  30. Sports games1.7M
  31. AFL Live1.7M
  32. Powerball1.6M
  33. Pokémon1.6M
  34. Ladbrokes1.5M
  35. Slot machine1.5M
  36. Strategy games1.5M
  37. Twitch1.4M
  38. Solitaire1.4M
  39. Online gambling1.3M
  40. Tabletop game1.3M
  41. Massively multiplayer online games1.3M
  42. Massively multiplayer online role-playing games1.3M
  43. Fortnite1.3M
  44. Casino games1.3M
  45. Pokémon (video game series)1.2M
  46. Online poker1.2M
  47. Action-adventure game1.2M
  48. Oz Lotto1.2M
  49. Arcade game1.2M
  50. Real-time strategy1.2M
Section 02

Other categories in Australia