Rascasse Audience Intelligence

Cars & Mobility audiences in Australia

The strongest Cars & Mobility audiences in Australia, ranked by estimated audience size (2026). Each profile covers age and gender split, top regions and brand affinities.

50Cars & Mobility audiences ranked 21categories in Australia 2026data year
Section 01

Top Cars & Mobility audiences

The strongest Cars & Mobility audiences in Australia, ranked by estimated audience size (2026). Each profile covers age and gender split, top regions and brand affinities.

Top Cars & Mobility in Australia — full ranking

  1. Vehicles12.4M
  2. Automobiles9M
  3. Transport8.2M
  4. Boats6.1M
  5. Motor vehicle6.1M
  6. SUVs5.2M
  7. BP4.8M
  8. RVs4.3M
  9. Supercheap Auto4M
  10. Wheel4M
  11. Used car3.7M
  12. Freight transport3.7M
  13. Toyota3.7M
  14. VicRoads3.6M
  15. Mobile home3.6M
  16. Repco3.5M
  17. Airplane3.5M
  18. Bicycle3.5M
  19. Trucks3.3M
  20. Tire3.2M
  21. Public transport3.1M
  22. All-terrain vehicle3.1M
  23. Engine3.1M
  24. Motorcycles3M
  25. Driving3M
  26. Car rentals3M
  27. Aircraft2.9M
  28. Bus2.9M
  29. Motorsport2.8M
  30. Used Cars2.7M
  31. Motorcycle racing2.7M
  32. Medical-psychological assessment (Germany)2.6M
  33. Motorcycling2.5M
  34. BMW2.5M
  35. Motorhome2.4M
  36. Helicopter2.4M
  37. Train2.3M
  38. Tractor2.2M
  39. RV park2.2M
  40. Car Sales2.2M
  41. Car dealership2.2M
  42. Mercedes-Benz2.2M
  43. Scooters2M
  44. Supercar2M
  45. Muscle car2M
  46. Electric car2M
  47. Commercial vehicle2M
  48. Mazda2M
  49. Internal combustion engine2M
  50. Natural rubber1.9M