A data profile of the people who buy, follow and care about Bracelet in Belgium — modelled from more than twelve digital signal sources. Bracelet has an estimated audience of 1,305,835 people in Belgium.
The average Bracelet fan in Belgium is 44.0 years old, more female, and lives primarily in Hainaut.
The audience is concentrated in Hainaut, Liege, Brussels.
Top brand affinities include Colruyt (supermarket), Kruidvat, Necklace, with strongest over-indexing on Colruyt (supermarket) (1.64× the country average).
Demographically, the Bracelet audience skews more female with an average age of 44.0, and over-indexes on personality traits such as Sustainability, Urban Lifestyle.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 11 regions tracked by Rascasse.
The typical Bracelet fan in Belgium is more female, around 44.0 years old, with strong Sustainability tendencies and a notable affinity for Colruyt (supermarket).
The key figures that characterise the Bracelet profile in Belgium.
69.3% are female, 30.7% are male, average age 44.0.
| Metric | Value |
|---|---|
| Female | 69.3% |
| Male | 30.7% |
| Average age | 44.0 |
| Estimated audience size | 1,305,835 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 10% | |
| 20-29 | 18% | |
| 30-39 | 16% | |
| 40-49 | 22% | |
| 50+ | 33% |
of the worldwide Bracelet audience comes from Belgium.
| Country | Share |
|---|---|
| United States | 16.5% |
| Japan | 8.4% |
| China | 5.2% |
Where the Bracelet audience in Belgium is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Liege | ~200K | 1.45× | |
| 02 | Hainaut | ~200K | 1.42× | |
| 03 | Brussels | ~100K | 1.36× | |
| 04 | Luxembourg | ~40K | 1.25× | |
| 05 | Walloon Brabant | ~40K | 1.24× | |
| 06 | Province of Namur | ~80K | 1.23× | |
| 07 | Flemish Brabant | ~100K | 0.90× | |
| 08 | Antwerp | ~90K | 0.65× | |
| 09 | Limburg | ~40K | 0.58× | |
| 10 | West Flanders | ~60K | 0.55× | |
| 11 | East Flanders | ~70K | 0.54× |
The strongest cross-interests of the Bracelet audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Necklace | Fashion & Accessoires | 4.05× | ||
| 02 | Jewelry | Fashion & Accessoires | 1.99× | ||
| 03 | Luxury goods | Fashion & Accessoires | 1.81× | ||
| 04 | Boutiques | Fashion & Accessoires | 1.81× | ||
| 05 | Footwear | Fashion & Accessoires | 1.78× | ||
| 06 | Discount stores | Shopping | 1.73× | ||
| 07 | Kruidvat | Shopping | 1.69× | ||
| 08 | Child | Kids & Family | 1.67× | ||
| 09 | Shoes | Fashion & Accessoires | 1.66× | ||
| 10 | Colruyt (supermarket) | Food & Beverages | 1.64× | ||
| 11 | Brico | Home & Garden | 1.64× | ||
| 12 | Cosmetics | Beauty & Wellness | 1.64× | ||
| 13 | Luxembourg | Travel & Leisure | 1.62× | ||
| 14 | Furniture | Home & Garden | 1.57× | ||
| 15 | Hotels | Travel & Leisure | 1.56× | ||
| 16 | Family | Kids & Family | 1.55× | ||
| 17 | Social network | Internet & Social Media | 1.55× | ||
| 18 | Physical exercise | Sports | 1.53× | ||
| 19 | House | Home & Garden | 1.52× | ||
| 20 | Internet & Social Media | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sustainability | BALANCE | 1.41× | |
| Urban Lifestyle | OPEN | 1.38× | |
| Early Adopter Mentality | POWER | 1.27× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 0.88× | |
| Design Affinity | PREMIUM | 0.89× | |
| Pet Ownership | JOY | 0.99× |
Bracelet has an estimated audience of 1,305,835 people in Belgium, concentrated in Hainaut and Liege.
69.3% of Bracelet fans are female, 30.7% are male, with an average age of 44.0 years.
Bracelet fans show strongest brand affinity for Colruyt (supermarket) (1.64×), Kruidvat (1.69×), and Necklace (4.05×) over the country average.
Bracelet fans in Belgium are most concentrated in Hainaut (reach ~200K), Liege (reach ~200K), and Brussels (reach ~100K). These three regions account for the largest share of the active audience.
Beyond Bracelet itself, the audience over-indexes on Kruidvat (1.69×), Necklace (4.05×), Jewelry (1.99×), and Pinterest (1.51×) compared to the Belgium average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Belgium who actively search for Bracelet. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Belgium. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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