A data profile of the people who buy, follow and care about Amplifier in Brazil — modelled from more than twelve digital signal sources. Amplifier has an estimated audience of 6,341,357 people in Brazil.
Amplifier has an estimated audience of 6,341,357 people in Brazil. 56.7% are female, 43.3% are male, average age 43.8. Top brand affinities: Spy film, Coritiba Foot Ball Club, Dafiti, Esporte Clube Bahia, Netshoes.
Top brand affinities include Spy film, Coritiba Foot Ball Club, Dafiti, with strongest over-indexing on Spy film (6.76× the country average).
Demographically, the Amplifier audience skews more female with an average age of 43.8, and over-indexes on personality traits such as Patriotism, Convenience Orientation.
The typical Amplifier fan in Brazil is more female, around 43.8 years old, with strong Patriotism tendencies and a notable affinity for Spy film.
The key figures that characterise the Amplifier profile in Brazil.
56.7% are female, 43.3% are male, average age 43.8.
| Metric | Value |
|---|---|
| Female | 56.7% |
| Male | 43.3% |
| Average age | 43.8 |
| Estimated audience size | 6,341,357 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 8% | |
| 20-29 | 17% | |
| 30-39 | 22% | |
| 40-49 | 24% | |
| 50+ | 29% |
of the worldwide Amplifier audience comes from Brazil.
| Country | Share |
|---|---|
| United States | 18.5% |
| Brazil | 7.1% |
| Italy | 5.1% |
The strongest cross-interests of the Amplifier audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Spy film | Movies & TV | 6.76× | ||
| 02 | Louvre | Travel & Leisure | 5.10× | ||
| 03 | Sandra Bullock | Movies & TV | 3.02× | ||
| 04 | Used Cars | Cars & Mobility | 2.76× | ||
| 05 | Submarino | Shopping | 2.37× | ||
| 06 | Makita | Home & Garden | 2.35× | ||
| 07 | Coritiba Foot Ball Club | Sports | 2.29× | ||
| 08 | Dafiti | Fashion & Accessoires | 2.21× | ||
| 09 | Centauro | Cars & Mobility | 1.99× | ||
| 10 | Grocery store | Food & Beverages | 1.87× | ||
| 11 | Flight simulator | Games | 1.83× | ||
| 12 | Goiás Esporte Clube | Sports | 1.82× | ||
| 13 | Public transport | Cars & Mobility | 1.81× | ||
| 14 | MSN | News | 1.78× | ||
| 15 | Laptop | Technology & Electronics | 1.74× | ||
| 16 | Netshoes | Shopping | 1.70× | ||
| 17 | Lodging | Travel & Leisure | 1.67× | ||
| 18 | Brad Pitt | Movies & TV | 1.66× | ||
| 19 | Esporte Clube Bahia | Sports | 1.63× | ||
| 20 | Associação Chapecoense de Futebol | Sports | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.73× | |
| Convenience Orientation | PREMIUM | 1.71× | |
| Early Adopter Mentality | POWER | 1.42× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 0.48× | |
| Mindfulness | BALANCE | 0.54× | |
| Creativity | OPEN | 0.55× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Brazil who actively search for Amplifier. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Brazil. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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