Rascasse Audience Intelligence

Europe Audience in Colombia

A data profile of the people who buy, follow and care about Europe in Colombia — modelled from more than twelve digital signal sources. Europe has an estimated audience of 3,250,152 people in Colombia.

#3among Continent in Colombia
#37among POI in Colombia
#50in Travel & Leisure

Europe has an estimated audience of 3,250,152 people in Colombia. 54.3% are female, 45.7% are male, average age 34.9.

Demographically, the Europe audience skews balanced with an average age of 34.9, and over-indexes on personality traits such as Career Orientation, Convenience Orientation.

Category: Travel & Leisure · Type: POI · Subtype: Continent

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-18.

Section 01

At a glance

The key figures that characterise the Europe profile in Colombia.

Audience size
3.3M
in Colombia
Gender
54.3%
45.7% male
Age
34.9
average years
Country rank
#440
POI in Colombia
Fig. 01

Search interest · 12-month trend

+2%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Europe fans

54.3% are female, 45.7% are male, average age 34.9.

Fig. 02

Gender split

54.3%
Female
45.7%
Male
Demographic split for Europe audience in Colombia
MetricValue
Female54.3%
Male45.7%
Average age34.9
Estimated audience size3,250,152
Fig. 03

Age distribution

Ø 34.9
average years
Age distribution of the Europe audience in Colombia
Age bracketShare%
16-1931%
20-2923%
30-3917%
40-4915%
50+14%
Fig. 04

Worldwide distribution

1.1%

of the worldwide Europe audience comes from Colombia.

Worldwide audience distribution share by country for Europe
CountryShare
United States10.1%
Italy7.6%
Germany7.5%
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Europe audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Europe audience · What stands out
TraitClusterDeviationScore
Career OrientationPOWER1.17×
Convenience OrientationPREMIUM1.12×
IndulgenceJOY1.10×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Europe audience · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.84×
Risk AppetiteTHRILL0.89×
CreativityOPEN0.91×
1.00× baseline
Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Colombia who actively search for Europe. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Colombia. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →