A data profile of the people who buy, follow and care about Festival in Colombia — modelled from more than twelve digital signal sources. Festival has an estimated audience of 2,645,939 people in Colombia.
Festival has an estimated audience of 2,645,939 people in Colombia. 54.0% are female, 46.0% are male, average age 34.9.
The key figures that characterise the Festival profile in Colombia.
54.0% are female, 46.0% are male, average age 34.9.
| Metric | Value |
|---|---|
| Female | 54.0% |
| Male | 46.0% |
| Average age | 34.9 |
| Estimated audience size | 2,645,939 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 30% | |
| 20-29 | 23% | |
| 30-39 | 18% | |
| 40-49 | 15% | |
| 50+ | 14% |
of the worldwide Festival audience comes from Colombia.
| Country | Share |
|---|---|
| United States | 22.1% |
| United Kingdom | 6.5% |
| Japan | 5.8% |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Colombia who actively search for Festival. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Colombia. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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