A data profile of the people who buy, follow and care about Wildlife in Colombia — modelled from more than twelve digital signal sources. Wildlife has an estimated audience of 2,585,468 people in Colombia.
Wildlife has an estimated audience of 2,585,468 people in Colombia. 51.0% are female, 49.0% are male, average age 36.1. Top brand affinities: Art exhibition, Film festival, Sustainable energy, Career development, Snorkeling.
Top brand affinities include Art exhibition, Film festival, Sustainable energy, with strongest over-indexing on Art exhibition (1.57× the country average).
Demographically, the Wildlife audience skews balanced with an average age of 36.1, and over-indexes on personality traits such as Career Orientation, Sustainability.
The typical Wildlife fan in Colombia is balanced, around 36.1 years old, with strong Career Orientation tendencies and a notable affinity for Art exhibition.
The key figures that characterise the Wildlife profile in Colombia.
51.0% are female, 49.0% are male, average age 36.1.
| Metric | Value |
|---|---|
| Female | 51.0% |
| Male | 49.0% |
| Average age | 36.1 |
| Estimated audience size | 2,585,468 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 29% | |
| 20-29 | 21% | |
| 30-39 | 17% | |
| 40-49 | 16% | |
| 50+ | 17% |
of the worldwide Wildlife audience comes from Colombia.
| Country | Share |
|---|---|
| United States | 25.6% |
| United Kingdom | 6.8% |
| India | 4.6% |
The strongest cross-interests of the Wildlife audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Angling | Sports | 1.96× | ||
| 02 | Water filter | Food & Beverages | 1.80× | ||
| 03 | Efficient energy use | Technology & Electronics | 1.79× | ||
| 04 | Dyson | Home & Garden | 1.79× | ||
| 05 | Reuse | Home & Garden | 1.75× | ||
| 06 | Snorkeling | Sports | 1.73× | ||
| 07 | Sustainable energy | Home & Garden | 1.72× | ||
| 08 | Outdoors | Travel & Leisure | 1.72× | ||
| 09 | Amazon Music | Music & Radio | 1.69× | ||
| 10 | Alpine skiing | Sports | 1.66× | ||
| 11 | Endangered species | Pets & Animals | 1.63× | ||
| 12 | Employment agency | Business & Career | 1.61× | ||
| 13 | Max Verstappen | Sports | 1.61× | ||
| 14 | Zero waste | Home & Garden | 1.58× | ||
| 15 | Art exhibition | Arts & Culture | 1.57× | ||
| 16 | Film festival | Movies & TV | 1.56× | ||
| 17 | Career development | Business & Career | 1.56× | ||
| 18 | Crystal Palace F.C. | Sports | 1.56× | ||
| 19 | Solar power | Home & Garden | 1.54× | ||
| 20 | Dog grooming | Pets & Animals | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Career Orientation | POWER | 1.52× | |
| Sustainability | BALANCE | 1.35× | |
| Early Adopter Mentality | POWER | 1.33× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.57× | |
| Need for Security | CONSERVATISM | 0.61× | |
| Spirituality | BALANCE | 0.65× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Colombia who actively search for Wildlife. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Colombia. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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