Rascasse Audience Intelligence

Alto Adige (newspaper) Audience in Germany

A data profile of the people who buy, follow and care about Alto Adige (newspaper) in Germany — modelled from more than twelve digital signal sources. Alto Adige (newspaper) has an estimated audience of 1,980,024 people in Germany.

#110among Website / Newspaper / Magazine in Germany#36in News

The average Alto Adige (newspaper) fan in Germany is 50.4 years old, balanced, and lives primarily in Bayern.

The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg.

Top brand affinities include Lindsey Vonn, South Tyrol, Allgäu, with strongest over-indexing on Lindsey Vonn (7.82× the country average).

Demographically, the Alto Adige (newspaper) audience skews balanced with an average age of 50.4, and over-indexes on personality traits such as Quality Awareness, Tradition.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Alto Adige (newspaper) fan in Germany is balanced, around 50.4 years old, with strong Quality Awareness tendencies and a notable affinity for Lindsey Vonn.

Category: News · Type: Website / Newspaper / Magazine

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Alto Adige (newspaper) profile in Germany.

Audience size
2M
in Germany
Gender
50.2%♀
49.8% male
Age
50.4
average years
Country rank
#3391
Website / Newspaper / Magazine in Germany
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Audience demographics of Alto Adige (newspaper)

50.2% are female, 49.8% are male, average age 50.4.

Fig. 02

Gender split

50.2%
Female
49.8%
Male
Demographic split for Alto Adige (newspaper) audience in Germany
MetricValue
Female50.2%
Male49.8%
Average age50.4
Estimated audience size1,980,024
Fig. 03

Age distribution

Ø 50.4
average years
Age distribution of the Alto Adige (newspaper) audience in Germany
Age bracketShare%
16-192%
20-297%
30-3914%
40-4930%
50+47%
Fig. 04

Worldwide distribution

40.1%

of the worldwide Alto Adige (newspaper) audience comes from Germany.

Worldwide audience distribution share by country for Alto Adige (newspaper)
CountryShare
Germany40.1%
Italy26.5%
Austria5.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Alto Adige (newspaper) audience in Germany is strongest.

Fig. 05

Top regions by affinity

Alto Adige (newspaper) fans by region: top regions in Germany
#RegionReachAffinity×
01Bayern~500K1.65×
02Baden-Württemberg~400K1.51×
03Hessen~200K1.14×
04Sachsen~100K1.13×
05Rheinland-Pfalz~100K1.11×
06Thüringen~50K1.07×
07Nordrhein-Westfalen~400K1.03×
08Saarland~20K1.00×
09Niedersachsen~200K0.88×
10Hamburg~40K0.88×
11Berlin~80K0.86×
12Brandenburg~50K0.84×
13Sachsen-Anhalt~40K0.78×
14Schleswig-Holstein~50K0.77×
15Bremen~10K0.72×
16Mecklenburg-Vorpommern~30K0.70×
Fig. 06

Affinity by region

Affinity by region — Alto Adige (newspaper), Germany
0.70×1.00×1.65×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Alto Adige (newspaper) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Alto Adige (newspaper) audience
#·InterestCategoryAffinity×
01Heath LedgerMovies & TV7.92×
02Mila KunisMovies & TV7.92×
03Lindsey VonnSports7.82×
04South TyrolTravel & Leisure7.73×
05AllgäuTravel & Leisure6.91×
06Felix NeureutherSports5.45×
07Andy BorgMusic & Radio5.26×
08Hot tubHome & Garden4.52×
09RefrigeratorHome & Garden3.18×
10Western UnionBusiness & Career3.07×
11Udo LindenbergMusic & Radio2.92×
12Tour de FranceSports2.73×
13Efficient energy useTechnology & Electronics2.69×
14ADACCars & Mobility2.60×
15Obi (store)Shopping1.86×
16ZDFMovies & TV1.85×
17Müller (company)Food & Beverages1.80×
18Google MapsInternet & Social Media1.73×
19NatureHome & Garden1.70×
20PoliticsPolitics & Society1.69×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Alto Adige (newspaper) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Alto Adige (newspaper) audience · What stands out
TraitClusterDeviationScore
Quality AwarenessPREMIUM2.12×
TraditionCONSERVATISM1.73×
Design AffinityPREMIUM1.58×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Alto Adige (newspaper) audience · Rather not
TraitClusterDeviationScore
Social Media UsageJOY0.78×
Price SensitivityPREMIUM0.81×
Early Adopter MentalityPOWER0.89×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Alto Adige (newspaper) have in Germany?

Alto Adige (newspaper) has an estimated audience of 1,980,024 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.

02

What is the gender split and age of Alto Adige (newspaper) fans?

50.2% of Alto Adige (newspaper) fans are female, 49.8% are male, with an average age of 50.4 years.

03

Which brands do Alto Adige (newspaper) fans like most?

Alto Adige (newspaper) fans show strongest brand affinity for Lindsey Vonn (7.82×), South Tyrol (7.73×), and Allgäu (6.91×) over the country average.

04

Where do Alto Adige (newspaper) fans live in Germany?

Alto Adige (newspaper) fans in Germany are most concentrated in Bayern (reach ~500K), Nordrhein-Westfalen (reach ~400K), and Baden-Württemberg (reach ~400K). These three regions account for the largest share of the active audience.

05

What other brands do Alto Adige (newspaper) fans also like?

Beyond Alto Adige (newspaper) itself, the audience over-indexes on South Tyrol (7.73×), Allgäu (6.91×), Heath Ledger (7.92×), and Andy Borg (5.26×) compared to the Germany average.

Appendix

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See Alto Adige (newspaper) audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Alto Adige (newspaper). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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