Alto Adige (newspaper) Audience in Germany

Alto Adige (newspaper) logo

Alto Adige (newspaper) has an estimated audience of 890,901 people in Germany. 50.2% are female, 49.8% are male, average age 50.4. Top regions: Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities: Goes, Hakone, Kanagawa, Esra Erol, Jack White, Stradivarius.

The average Alto Adige (newspaper) fan in Germany is 50.4 years old, balanced, and lives primarily in Bayern. The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities include Goes, Hakone, Kanagawa, Esra Erol, with strongest over-indexing on Goes (4.16× the country average). Demographically, the Alto Adige (newspaper) audience skews balanced with an average age of 50.4, and over-indexes on personality traits such as Design Affinity, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: News · Type: Website / Newspaper / Magazine

Demographics of Alto Adige (newspaper) fans

Demographic split for Alto Adige (newspaper) audience in Germany
MetricValue
Female50.2%
Male49.8%
Average age50.4
Estimated audience size890,901

Audience persona

The typical Alto Adige (newspaper) fan in Germany is balanced, around 50.4 years old, with strong Design Affinity tendencies and a notable affinity for Goes.

Top regions in Germany

Top regions ranked by reach for Alto Adige (newspaper) in Germany
RegionReachAffinity
Bayern543,1561.72×
Nordrhein-Westfalen462,5861.08×
Baden-Württemberg421,5241.57×
Hessen179,9211.2×
Niedersachsen164,8040.86×
Rheinland-Pfalz110,5181.12×
Sachsen103,9871.08×
Berlin81,7660.93×
Schleswig-Holstein53,8850.76×
Thüringen51,1601.02×
Brandenburg47,0190.77×
Hamburg39,5230.89×
Sachsen-Anhalt36,3600.71×
Mecklenburg-Vorpommern23,2570.62×
Saarland23,1100.96×
Bremen11,8620.71×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Alto Adige (newspaper) audience
BrandAffinityCategory
Goes4.16×Travel & Leisure
Hakone, Kanagawa7.92×Travel & Leisure
Esra Erol6.61×Movies & TV
Jack White2.05×Movies & TV
Stradivarius1.58×Shopping
Corona (band)2.04×Music & Radio
Knokke-Heist5.38×Travel & Leisure
Time (magazine)1.58×News
12 Monkeys (TV series)4.24×Movies & TV
Free University of Berlin2.21×Business & Career
Metamorphoses1.72×Literature
Fat-tailed sheep10.74×Pets & Animals
Chalkidiki2.03×Travel & Leisure
Information sensitivity2.35×Technology & Electronics
Vijesti.ba1.86×News
Caprivi Strip4.26×
Sexy Beast7.92×Movies & TV
Emperor Entertainment Group1.63×Business & Career
Gumbal2.48×Cars & Mobility
Brunello Cucinelli1.93×Fashion & Accessoires

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Alto Adige (newspaper) audience
TraitClusterScore
Design AffinityPREMIUM1.7
Sports ActivityPOWER1.38
IndulgenceJOY1.36
TraditionCONSERVATISM1.24
Quality AwarenessPREMIUM1.23
Pet OwnershipJOY1.22

Worldwide distribution

Worldwide audience distribution share by country for Alto Adige (newspaper)
CountryShare
Germany28.6%
Italy27.7%
Austria4.7%

See Alto Adige (newspaper) audiences in other countries

More News audiences in Germany

Frequently asked questions

How many fans does Alto Adige (newspaper) have in Germany?

Alto Adige (newspaper) has an estimated audience of 890,901 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.

What is the gender split and age of Alto Adige (newspaper) fans?

50.2% of Alto Adige (newspaper) fans are female, 49.8% are male, with an average age of 50.4 years.

Which brands do Alto Adige (newspaper) fans like most?

Alto Adige (newspaper) fans show strongest brand affinity for Goes (4.16×), Hakone, Kanagawa (7.92×), and Esra Erol (6.61×) over the country average.

Where do Alto Adige (newspaper) fans live in Germany?

Alto Adige (newspaper) fans in Germany are most concentrated in Bayern (reach 543,156), Nordrhein-Westfalen (reach 462,586), and Baden-Württemberg (reach 421,524). These three regions account for the largest share of the active audience.

What other brands do Alto Adige (newspaper) fans also like?

Beyond Alto Adige (newspaper) itself, the audience over-indexes on Hakone, Kanagawa (7.92×), Esra Erol (6.61×), Jack White (2.05×), and Stradivarius (1.58×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Alto Adige (newspaper). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.