Amazon rainforest Audience in Germany
Amazon rainforest has an estimated audience of 257,163 people in Germany. 52.2% are female, 47.8% are male, average age 39.6. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Voting, Jane Goodall, Panama City, Rainforest Alliance, Machu Picchu.
The average Amazon rainforest fan in Germany is 39.6 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Voting, Jane Goodall, Panama City, with strongest over-indexing on Voting (18.45× the country average). Demographically, the Amazon rainforest audience skews balanced with an average age of 39.6, and over-indexes on personality traits such as Mindfulness, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: Region
Demographics of Amazon rainforest fans
| Metric | Value |
|---|---|
| Female | 52.2% |
| Male | 47.8% |
| Average age | 39.6 |
| Estimated audience size | 257,163 |
Audience persona
The typical Amazon rainforest fan in Germany is balanced, around 39.6 years old, with strong Mindfulness tendencies and a notable affinity for Voting.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 52,792 | 0.94× |
| Bayern | 39,419 | 0.95× |
| Baden-Württemberg | 37,766 | 1.08× |
| Niedersachsen | 24,714 | 0.99× |
| Hessen | 20,973 | 1.07× |
| Sachsen | 17,003 | 1.35× |
| Rheinland-Pfalz | 11,628 | 0.9× |
| Berlin | 11,097 | 0.97× |
| Schleswig-Holstein | 10,755 | 1.16× |
| Brandenburg | 7,433 | 0.93× |
| Thüringen | 6,838 | 1.04× |
| Sachsen-Anhalt | 5,858 | 0.88× |
| Hamburg | 5,760 | 0.99× |
| Mecklenburg-Vorpommern | 4,518 | 0.92× |
| Saarland | 2,602 | 0.82× |
| Bremen | 2,204 | 1× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Voting | 18.45× | Politics & Society |
| Jane Goodall | 20.74× | Pets & Animals |
| Panama City | 42.59× | Travel & Leisure |
| Rainforest Alliance | 55.74× | Politics & Society |
| Machu Picchu | 41.57× | Travel & Leisure |
| Political science | 6.12× | Business & Career |
| Political economy | 13.55× | Politics & Society |
| Chili pepper | 14.32× | Food & Beverages |
| Parship | 6.77× | Internet & Social Media |
| Pets | 1.73× | Pets & Animals |
| Self care | 3.27× | Health |
| Bolivia | 15.72× | Travel & Leisure |
| Ski resort | 3.47× | Travel & Leisure |
| Vacations | 2.45× | Travel & Leisure |
| Meteorology | 5.6× | Home & Garden |
| Long track speed skating | 32.21× | Sports |
| Lieferando.de | 2.07× | Food & Beverages |
| Walking | 3.67× | Sports |
| Family | 1.65× | Kids & Family |
| Vacation rental | 3.48× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Mindfulness | BALANCE | 2.06 |
| Tradition | CONSERVATISM | 1.74 |
| Risk Appetite | THRILL | 1.72 |
| Sustainability | BALANCE | 1.5 |
| Travelling | THRILL | 1.45 |
| Urban Lifestyle | OPEN | 1.41 |
Worldwide distribution
| Country | Share |
|---|---|
| Peru | 14.7% |
| Brazil | 14.1% |
| United States | 12.7% |
See Amazon rainforest audiences in other countries
More Region audiences in Germany
- North Rhine-Westphalia (12,537,146)
- Bavaria (11,233,911)
- Baden-Württemberg (9,848,271)
- Rhine (9,303,980)
- Lower Saxony (6,360,906)
Frequently asked questions
How many fans does Amazon rainforest have in Germany?
Amazon rainforest has an estimated audience of 257,163 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Amazon rainforest fans?
52.2% of Amazon rainforest fans are female, 47.8% are male, with an average age of 39.6 years.
Which brands do Amazon rainforest fans like most?
Amazon rainforest fans show strongest brand affinity for Voting (18.45×), Jane Goodall (20.74×), and Panama City (42.59×) over the country average.
Where do Amazon rainforest fans live in Germany?
Amazon rainforest fans in Germany are most concentrated in Nordrhein-Westfalen (reach 52,792), Bayern (reach 39,419), and Baden-Württemberg (reach 37,766). These three regions account for the largest share of the active audience.
What other brands do Amazon rainforest fans also like?
Beyond Amazon rainforest itself, the audience over-indexes on Jane Goodall (20.74×), Panama City (42.59×), Rainforest Alliance (55.74×), and Machu Picchu (41.57×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Amazon rainforest. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.