Architectural photography Audience in Germany
Architectural photography has an estimated audience of 751,922 people in Germany. 47.6% are female, 52.4% are male, average age 41.0. Top regions: Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities: Flickr, Modern architecture, Art Collecting, Art exhibition, Ryanair.
The average Architectural photography fan in Germany is 41.0 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities include Flickr, Modern architecture, Art Collecting, with strongest over-indexing on Flickr (18.13× the country average). Demographically, the Architectural photography audience skews balanced with an average age of 41.0, and over-indexes on personality traits such as Design Affinity, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Arts & Culture · Type: Topic
Demographics of Architectural photography fans
| Metric | Value |
|---|---|
| Female | 47.6% |
| Male | 52.4% |
| Average age | 41.0 |
| Estimated audience size | 751,922 |
Audience persona
The typical Architectural photography fan in Germany is balanced, around 41.0 years old, with strong Design Affinity tendencies and a notable affinity for Flickr.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 150,146 | 0.91× |
| Baden-Württemberg | 106,589 | 1.04× |
| Bayern | 89,323 | 0.74× |
| Brandenburg | 68,188 | 2.92× |
| Niedersachsen | 48,284 | 0.66× |
| Berlin | 46,990 | 1.4× |
| Hessen | 41,759 | 0.73× |
| Sachsen | 33,028 | 0.9× |
| Rheinland-Pfalz | 31,692 | 0.84× |
| Hamburg | 24,923 | 1.47× |
| Schleswig-Holstein | 17,043 | 0.63× |
| Thüringen | 11,898 | 0.62× |
| Sachsen-Anhalt | 10,400 | 0.53× |
| Mecklenburg-Vorpommern | 9,486 | 0.66× |
| Bremen | 7,601 | 1.18× |
| Saarland | 7,072 | 0.77× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Flickr | 18.13× | Internet & Social Media |
| Modern architecture | 7.15× | Arts & Culture |
| Art Collecting | 11.35× | Arts & Culture |
| Art exhibition | 5.52× | Arts & Culture |
| Ryanair | 3.53× | Travel & Leisure |
| Capture One | 25.53× | Technology & Electronics |
| Vegetable Gardening | 7.88× | Food & Beverages |
| Pentax | 17.73× | Technology & Electronics |
| Hasselblad | 17.18× | Technology & Electronics |
| Tagesschau | 2.37× | Movies & TV |
| Abstract art | 5.2× | Arts & Culture |
| Livemusic | 3.54× | Music & Radio |
| Digital photography | 3.67× | Business & Career |
| Travel Blogger | 7× | Travel & Leisure |
| Video editing | 7.47× | Technology & Electronics |
| Do it yourself (DIY) | 2.16× | Home & Garden |
| Tamron | 20.26× | Technology & Electronics |
| Ski resort | 3.8× | Travel & Leisure |
| Alpine skiing | 3.16× | Sports |
| Instant messaging | 2.61× | Internet & Social Media |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Design Affinity | PREMIUM | 2.15 |
| Sustainability | BALANCE | 2.07 |
| Sports Activity | POWER | 2.04 |
| Travelling | THRILL | 1.94 |
| Urban Lifestyle | OPEN | 1.88 |
| Quality Awareness | PREMIUM | 1.81 |
Worldwide distribution
| Country | Share |
|---|---|
| Japan | 20.0% |
| United States | 15.9% |
| Germany | 6.3% |
See Architectural photography audiences in other countries
- Architectural photography — United States
- Architectural photography — United Kingdom
- Architectural photography — France
- Architectural photography — Italy
- Architectural photography — Spain
- Architectural photography — Brazil
- Architectural photography — Japan
- Architectural photography — South Korea
- Architectural photography — India
More Arts & Culture audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Architectural photography have in Germany?
Architectural photography has an estimated audience of 751,922 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.
What is the gender split and age of Architectural photography fans?
47.6% of Architectural photography fans are female, 52.4% are male, with an average age of 41.0 years.
Which brands do Architectural photography fans like most?
Architectural photography fans show strongest brand affinity for Flickr (18.13×), Modern architecture (7.15×), and Art Collecting (11.35×) over the country average.
Where do Architectural photography fans live in Germany?
Architectural photography fans in Germany are most concentrated in Nordrhein-Westfalen (reach 150,146), Baden-Württemberg (reach 106,589), and Bayern (reach 89,323). These three regions account for the largest share of the active audience.
What other brands do Architectural photography fans also like?
Beyond Architectural photography itself, the audience over-indexes on Modern architecture (7.15×), Art Collecting (11.35×), Art exhibition (5.52×), and Ryanair (3.53×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Architectural photography. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.