Ava Max Audience in Germany

Ava Max has an estimated audience of 420,021 people in Germany. 58.8% are female, 41.2% are male, average age 31.3. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Fantasy Earth: Zero, Whataburger, Dog breed, Home construction, Progressive rock.
The average Ava Max fan in Germany is 31.3 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Fantasy Earth: Zero, Whataburger, Dog breed, with strongest over-indexing on Fantasy Earth: Zero (11.12× the country average). Demographically, the Ava Max audience skews more female with an average age of 31.3, and over-indexes on personality traits such as Sustainability, Price Sensitivity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: Singer-songwriter
Demographics of Ava Max fans
| Metric | Value |
|---|---|
| Female | 58.8% |
| Male | 41.2% |
| Average age | 31.3 |
| Estimated audience size | 420,021 |
Audience persona
The typical Ava Max fan in Germany is more female, around 31.3 years old, with strong Sustainability tendencies and a notable affinity for Fantasy Earth: Zero.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 103,705 | 1.13× |
| Bayern | 79,159 | 1.17× |
| Baden-Württemberg | 64,699 | 1.13× |
| Niedersachsen | 39,118 | 0.96× |
| Hessen | 37,145 | 1.16× |
| Sachsen | 23,422 | 1.14× |
| Rheinland-Pfalz | 20,721 | 0.98× |
| Berlin | 18,766 | 1× |
| Schleswig-Holstein | 13,221 | 0.88× |
| Brandenburg | 11,983 | 0.92× |
| Sachsen-Anhalt | 10,600 | 0.97× |
| Thüringen | 10,577 | 0.99× |
| Hamburg | 9,356 | 0.99× |
| Mecklenburg-Vorpommern | 7,706 | 0.96× |
| Saarland | 4,170 | 0.81× |
| Bremen | 2,931 | 0.82× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Fantasy Earth: Zero | 11.12× | Games |
| Whataburger | 9.82× | Food & Beverages |
| Dog breed | 1.58× | Pets & Animals |
| Home construction | 1.53× | Home & Garden |
| Progressive rock | 2.1× | Music & Radio |
| Commercial mortgage | 2.26× | Business & Career |
| Liberace | 5.97× | Music & Radio |
| Handmade Gifts | 1.93× | Kids & Family |
| N'Golo Kanté | 4× | Sports |
| myDealZ | 2.04× | Shopping |
| Bank account | 2.04× | Business & Career |
| Information sensitivity | 3.48× | Technology & Electronics |
| Staycation | 2.45× | Home & Garden |
| Buddy – The Buddy Holly Story | 3.09× | Music & Radio |
| Home Delivery | 1.77× | Food & Beverages |
| Picnic | 2.09× | Kids & Family |
| Mülheim | 1.93× | Travel & Leisure |
| Cachorro | 1.93× | Pets & Animals |
| Hatten | 2.86× | Travel & Leisure |
| Jason Clarke (actor) | 2.42× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 1.66 |
| Price Sensitivity | PREMIUM | 1.26 |
| Creativity | OPEN | 1.22 |
| Individualism | JOY | 1.17 |
| Luxury Orientation | PREMIUM | 1.17 |
| Social Media Usage | JOY | 1.15 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 24.9% |
| Germany | 9.9% |
| France | 5.0% |
See Ava Max audiences in other countries
More Singer-songwriter audiences in Germany
- Wirtz (6,981,640)
- Gil Ofarim (5,360,176)
- Billie Eilish (2,623,353)
- Diesel (2,382,819)
- Chris Rea (2,309,197)
Frequently asked questions
How many fans does Ava Max have in Germany?
Ava Max has an estimated audience of 420,021 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Ava Max fans?
58.8% of Ava Max fans are female, 41.2% are male, with an average age of 31.3 years.
Which brands do Ava Max fans like most?
Ava Max fans show strongest brand affinity for Fantasy Earth: Zero (11.12×), Whataburger (9.82×), and Dog breed (1.58×) over the country average.
Where do Ava Max fans live in Germany?
Ava Max fans in Germany are most concentrated in Nordrhein-Westfalen (reach 103,705), Bayern (reach 79,159), and Baden-Württemberg (reach 64,699). These three regions account for the largest share of the active audience.
What other brands do Ava Max fans also like?
Beyond Ava Max itself, the audience over-indexes on Whataburger (9.82×), Dog breed (1.58×), Home construction (1.53×), and Progressive rock (2.1×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Ava Max. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.