Rascasse Audience Intelligence

Beatrix Potter Audience in Germany

A data profile of the people who buy, follow and care about Beatrix Potter in Germany — modelled from more than twelve digital signal sources. Beatrix Potter has an estimated audience of 305,308 people in Germany.

The average Beatrix Potter fan in Germany is 41.7 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Wyndham Rewards, Cane Corso, New Year's Eve, with strongest over-indexing on Wyndham Rewards (178.77× the country average).

Demographically, the Beatrix Potter audience skews balanced with an average age of 41.7, and over-indexes on personality traits such as Need for Security, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Beatrix Potter fan in Germany is balanced, around 41.7 years old, with strong Need for Security tendencies and a notable affinity for Wyndham Rewards.

Category: Literature · Type: Person · Subtype: Author

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Beatrix Potter profile in Germany.

Audience size
305K
in Germany
Gender
52.7%
47.3% male
Age
41.7
average years
Country rank
#17091
Person in Germany
Fig. 01

Search interest · 12-month trend

-16%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Beatrix Potter fans

52.7% are female, 47.3% are male, average age 41.7.

Fig. 02

Gender split

52.7%
Female
47.3%
Male
Demographic split for Beatrix Potter audience in Germany
MetricValue
Female52.7%
Male47.3%
Average age41.7
Estimated audience size305,308
Fig. 03

Age distribution

Ø 41.7
average years
Age distribution of the Beatrix Potter audience in Germany
Age bracketShare%
16-1913%
20-2915%
30-3927%
40-4922%
50+23%
Fig. 04

Worldwide distribution

12.7%

of the worldwide Beatrix Potter audience comes from Germany.

Worldwide audience distribution share by country for Beatrix Potter
CountryShare
United Kingdom27.4%
United States19.6%
Germany12.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Beatrix Potter audience in Germany is strongest.

Fig. 05

Top regions by affinity

Beatrix Potter fans by region: top regions in Germany
#RegionReachAffinity×
01Berlin~20K1.22×
02Brandenburg~10K1.19×
03Thüringen~9K1.18×
04Schleswig-Holstein~10K1.16×
05Mecklenburg-Vorpommern~6K1.11×
06Niedersachsen~30K1.05×
07Sachsen~20K1.02×
08Sachsen-Anhalt~8K1.01×
09Rheinland-Pfalz~20K0.99×
10Hamburg~6K0.94×
11Bremen~2K0.93×
12Bayern~50K0.92×
13Saarland~3K0.92×
14Baden-Württemberg~40K0.89×
15Nordrhein-Westfalen~60K0.85×
16Hessen~20K0.83×
Fig. 06

Affinity by region

Affinity by region — Beatrix Potter, Germany
0.83×1.00×1.22×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Beatrix Potter audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Beatrix Potter audience
#·InterestCategoryAffinity×
01Wyndham RewardsShopping178.77×
02London DungeonTravel & Leisure29.91×
03London UndergroundCars & Mobility19.73×
04New Year's EveHome & Garden14.28×
05RonaldinhoSports14.09×
06Luka ModrićSports14.09×
07Scott EastwoodMovies & TV14.09×
08Times SquareTravel & Leisure14.09×
09TP-LinkTechnology & Electronics14.09×
10New AmsterdamMovies & TV14.09×
11Alarm clockHome & Garden14.09×
12BNP ParibasBusiness & Career14.09×
13Big BenTravel & Leisure13.83×
14Cane CorsoFood & Beverages13.69×
15South ParkMovies & TV8.78×
16NostalgiaHome & Garden8.72×
17Greeting cardKids & Family8.50×
18Tom HanksMovies & TV7.39×
19KauflandShopping2.42×
20TagesschauMovies & TV2.29×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Beatrix Potter audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Beatrix Potter audience · What stands out
TraitClusterDeviationScore
Need for SecurityCONSERVATISM1.45×
Convenience OrientationPREMIUM1.43×
SpiritualityBALANCE1.41×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Beatrix Potter audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.53×
Design AffinityPREMIUM0.69×
ExtroversionTHRILL0.84×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Beatrix Potter have in Germany?

Beatrix Potter has an estimated audience of 305,308 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Beatrix Potter fans?

52.7% of Beatrix Potter fans are female, 47.3% are male, with an average age of 41.7 years.

03

Which brands do Beatrix Potter fans like most?

Beatrix Potter fans show strongest brand affinity for Wyndham Rewards (178.77×), Cane Corso (13.69×), and New Year's Eve (14.28×) over the country average.

04

Where do Beatrix Potter fans live in Germany?

Beatrix Potter fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~60K), Bayern (reach ~50K), and Baden-Württemberg (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Beatrix Potter fans also like?

Beyond Beatrix Potter itself, the audience over-indexes on Cane Corso (13.69×), New Year's Eve (14.28×), Nostalgia (8.72×), and Ronaldinho (14.09×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Beatrix Potter. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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