Beatrix Potter Audience in Germany

Beatrix Potter has an estimated audience of 304,024 people in Germany. 52.7% are female, 47.3% are male, average age 41.7. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Loincloth, Goes, Saving, Hückelhoven, Progressive rock.
The average Beatrix Potter fan in Germany is 41.7 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Loincloth, Goes, Saving, with strongest over-indexing on Loincloth (14.09× the country average). Demographically, the Beatrix Potter audience skews balanced with an average age of 41.7, and over-indexes on personality traits such as LGBTQ+ Identity, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Literature · Type: Person · Subtype: Author
Demographics of Beatrix Potter fans
| Metric | Value |
|---|---|
| Female | 52.7% |
| Male | 47.3% |
| Average age | 41.7 |
| Estimated audience size | 304,024 |
Audience persona
The typical Beatrix Potter fan in Germany is balanced, around 41.7 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Loincloth.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 62,695 | 0.94× |
| Bayern | 50,710 | 1.04× |
| Baden-Württemberg | 38,982 | 0.94× |
| Niedersachsen | 30,771 | 1.04× |
| Berlin | 23,855 | 1.75× |
| Hessen | 23,305 | 1.01× |
| Sachsen | 14,934 | 1× |
| Rheinland-Pfalz | 14,237 | 0.93× |
| Schleswig-Holstein | 11,782 | 1.08× |
| Brandenburg | 11,339 | 1.2× |
| Hamburg | 7,359 | 1.07× |
| Sachsen-Anhalt | 6,436 | 0.82× |
| Thüringen | 6,345 | 0.82× |
| Mecklenburg-Vorpommern | 4,697 | 0.81× |
| Saarland | 2,554 | 0.68× |
| Bremen | 2,232 | 0.86× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Loincloth | 14.09× | Fashion & Accessoires |
| Goes | 2.35× | Travel & Leisure |
| Saving | 2.1× | Business & Career |
| Hückelhoven | 11.91× | Travel & Leisure |
| Progressive rock | 2.02× | Music & Radio |
| Pillow | 1.63× | Home & Garden |
| Škoda Kodiaq | 2.23× | Cars & Mobility |
| Stradivarius | 1.51× | Shopping |
| Esra Erol | 4.98× | Movies & TV |
| South Asian cuisine | 6.26× | Food & Beverages |
| Urban horticulture | 1.5× | Home & Garden |
| Golem | 2.42× | Technology & Electronics |
| Ho, Ghana | 3.12× | Travel & Leisure |
| Video izle | 2.3× | |
| Natural rubber | 1.55× | Cars & Mobility |
| Hazarajat | 8.41× | Travel & Leisure |
| Pôle emploi | 4.4× | Politics & Society |
| Hostelworld | 2.86× | Travel & Leisure |
| Cannock | 14.09× | Travel & Leisure |
| Jaguar F-Pace | 2.96× | Cars & Mobility |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.44 |
| Spirituality | BALANCE | 1.39 |
| Patriotism | CONSERVATISM | 1.24 |
| Pet Ownership | JOY | 1.2 |
| Convenience Orientation | PREMIUM | 1.19 |
| Creativity | OPEN | 1.11 |
Worldwide distribution
| Country | Share |
|---|---|
| United Kingdom | 27.8% |
| United States | 20.0% |
| Germany | 12.5% |
See Beatrix Potter audiences in other countries
More Author audiences in Germany
- Sarah, Duchess of York (1,390,543)
- Sebastian Fitzek (1,371,136)
- Caroline Wahl (1,226,296)
- Stephen King (1,143,073)
- Ferdinand von Schirach (1,043,775)
Frequently asked questions
How many fans does Beatrix Potter have in Germany?
Beatrix Potter has an estimated audience of 304,024 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Beatrix Potter fans?
52.7% of Beatrix Potter fans are female, 47.3% are male, with an average age of 41.7 years.
Which brands do Beatrix Potter fans like most?
Beatrix Potter fans show strongest brand affinity for Loincloth (14.09×), Goes (2.35×), and Saving (2.1×) over the country average.
Where do Beatrix Potter fans live in Germany?
Beatrix Potter fans in Germany are most concentrated in Nordrhein-Westfalen (reach 62,695), Bayern (reach 50,710), and Baden-Württemberg (reach 38,982). These three regions account for the largest share of the active audience.
What other brands do Beatrix Potter fans also like?
Beyond Beatrix Potter itself, the audience over-indexes on Goes (2.35×), Saving (2.1×), Hückelhoven (11.91×), and Progressive rock (2.02×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Beatrix Potter. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.