Belek Audience in Germany

Belek logo

Belek has an estimated audience of 264,000 people in Germany. 55.1% are female, 44.9% are male, average age 45.9. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Gudrun Sjödén, Rossmann, Progressive rock, VfL Wolfsburg, Pillow.

The average Belek fan in Germany is 45.9 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Gudrun Sjödén, Rossmann, Progressive rock, with strongest over-indexing on Gudrun Sjödén (20× the country average). Demographically, the Belek audience skews more female with an average age of 45.9, and over-indexes on personality traits such as Quality Awareness, Price Sensitivity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: City

Demographics of Belek fans

Demographic split for Belek audience in Germany
MetricValue
Female55.1%
Male44.9%
Average age45.9
Estimated audience size264,000

Audience persona

The typical Belek fan in Germany is more female, around 45.9 years old, with strong Quality Awareness tendencies and a notable affinity for Gudrun Sjödén.

Top regions in Germany

Top regions ranked by reach for Belek in Germany
RegionReachAffinity
Nordrhein-Westfalen68,4741.19×
Bayern44,0981.04×
Baden-Württemberg38,2361.06×
Niedersachsen28,7291.12×
Hessen20,108
Rheinland-Pfalz12,8300.97×
Sachsen12,2310.94×
Berlin11,2410.95×
Schleswig-Holstein9,7471.03×
Brandenburg7,6270.93×
Hamburg6,5251.09×
Sachsen-Anhalt6,4270.94×
Thüringen6,1200.91×
Mecklenburg-Vorpommern4,1080.81×
Saarland3,1900.98×
Bremen2,3151.03×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Belek audience
BrandAffinityCategory
Gudrun Sjödén20×Fashion & Accessoires
Rossmann1.83×Shopping
Progressive rock3.05×Music & Radio
VfL Wolfsburg2.89×Sports
Pillow2.47×Home & Garden
Erzberg Rodeo20×Sports
CAC 402.11×Business & Career
Natural rubber3.04×Cars & Mobility
Therme Erding6.01×Travel & Leisure
Harvey Mudd College20×Business & Career
Haruki Murakami9.34×Literature
Electrolyte9.43×Health
Orson Welles6.03×Movies & TV
Corfu (regional unit)2.84×Travel & Leisure
Jack White1.73×Movies & TV
Islamism4.66×Politics & Society
Nurse education1.98×Kids & Family
Video izle2.6×
Škoda Kodiaq1.54×Cars & Mobility
Home DeliveryFood & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Belek audience
TraitClusterScore
Quality AwarenessPREMIUM2.79
Price SensitivityPREMIUM1.95
Sports ActivityPOWER1.86
TravellingTHRILL1.83
Design AffinityPREMIUM1.8
Luxury OrientationPREMIUM1.71

Worldwide distribution

Worldwide audience distribution share by country for Belek
CountryShare
Bulgaria16.4%
Turkey10.3%
Germany8.3%

See Belek audiences in other countries

More City audiences in Germany

Frequently asked questions

How many fans does Belek have in Germany?

Belek has an estimated audience of 264,000 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Belek fans?

55.1% of Belek fans are female, 44.9% are male, with an average age of 45.9 years.

Which brands do Belek fans like most?

Belek fans show strongest brand affinity for Gudrun Sjödén (20×), Rossmann (1.83×), and Progressive rock (3.05×) over the country average.

Where do Belek fans live in Germany?

Belek fans in Germany are most concentrated in Nordrhein-Westfalen (reach 68,474), Bayern (reach 44,098), and Baden-Württemberg (reach 38,236). These three regions account for the largest share of the active audience.

What other brands do Belek fans also like?

Beyond Belek itself, the audience over-indexes on Rossmann (1.83×), Progressive rock (3.05×), VfL Wolfsburg (2.89×), and Pillow (2.47×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Belek. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.