Rascasse Audience Intelligence

Belek Audience in Germany

A data profile of the people who buy, follow and care about Belek in Germany — modelled from more than twelve digital signal sources. Belek has an estimated audience of 264,000 people in Germany.

#383among City in Germany#1825among POI in Germany#1548in Travel & Leisure

The average Belek fan in Germany is 45.9 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include SunExpress, Granit Xhaka, Sonnenklar.TV, with strongest over-indexing on SunExpress (25.02× the country average).

Demographically, the Belek audience skews more female with an average age of 45.9, and over-indexes on personality traits such as Quality Awareness, Travelling.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Belek fan in Germany is more female, around 45.9 years old, with strong Quality Awareness tendencies and a notable affinity for SunExpress.

Category: Travel & Leisure · Type: POI · Subtype: City

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Belek profile in Germany.

Audience size
264K
in Germany
Gender
55.1%♀
44.9% male
Age
45.9
average years
Country rank
#18971
POI in Germany
Fig. 01

Search interest · 12-month trend

-15%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Belek fans

55.1% are female, 44.9% are male, average age 45.9.

Fig. 02

Gender split

55.1%
Female
44.9%
Male
Demographic split for Belek audience in Germany
MetricValue
Female55.1%
Male44.9%
Average age45.9
Estimated audience size264,000
Fig. 03

Age distribution

Ø 45.9
average years
Age distribution of the Belek audience in Germany
Age bracketShare%
16-194%
20-2912%
30-3924%
40-4930%
50+30%
Fig. 04

Worldwide distribution

8.1%

of the worldwide Belek audience comes from Germany.

Worldwide audience distribution share by country for Belek
CountryShare
Bulgaria16.0%
Turkey10.0%
Germany8.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Belek audience in Germany is strongest.

Fig. 05

Top regions by affinity

Belek fans by region: top regions in Germany
#RegionReachAffinity×
01Nordrhein-Westfalen~70K1.13×
02Niedersachsen~30K1.12×
03Bremen~2K1.07×
04Hamburg~6K1.06×
05Sachsen-Anhalt~7K1.03×
06Saarland~3K1.03×
07Baden-Württemberg~40K1.02×
08Schleswig-Holstein~10K1.02×
09Bayern~40K1.01×
10Thüringen~7K1.00×
11Hessen~20K0.97×
12Rheinland-Pfalz~10K0.96×
13Sachsen~10K0.94×
14Brandenburg~8K0.94×
15Berlin~10K0.88×
16Mecklenburg-Vorpommern~4K0.87×
Fig. 06

Affinity by region

Affinity by region — Belek, Germany
0.87×1.00×1.13×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Belek audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Belek audience
#·InterestCategoryAffinity×
01PFC CSKA SofiaSports83.58×
02Granit XhakaSports39.56×
03ParosTravel & Leisure39.48×
04Crowne PlazaTravel & Leisure34.02×
05SunExpressTravel & Leisure25.02×
06Requiem for a DreamMovies & TV24.66×
07High School DxDMovies & TV20.00×
08Air IndiaTravel & Leisure19.93×
09AlanyaTravel & Leisure19.41×
10Sonnenklar.TVTravel & Leisure12.99×
11Pegasus AirlinesTravel & Leisure12.38×
12Gran CanariaTravel & Leisure11.98×
13Conference and resort hotelsTravel & Leisure11.77×
14Turkish AirlinesTravel & Leisure8.18×
15KosovoTravel & Leisure7.73×
16BodrumTravel & Leisure7.33×
17HolidayCheckTravel & Leisure5.72×
18TrivagoTravel & Leisure5.18×
19TUITravel & Leisure5.02×
20PostbankBusiness & Career3.35×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Belek audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Belek audience · What stands out
TraitClusterDeviationScore
Quality AwarenessPREMIUM3.06×
TravellingTHRILL2.07×
Price SensitivityPREMIUM1.54×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Belek audience · Rather not
TraitClusterDeviationScore
MindfulnessBALANCE0.72×
Risk AppetiteTHRILL0.75×
PatriotismCONSERVATISM0.78×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Belek have in Germany?

Belek has an estimated audience of 264,000 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Belek fans?

55.1% of Belek fans are female, 44.9% are male, with an average age of 45.9 years.

03

Which brands do Belek fans like most?

Belek fans show strongest brand affinity for SunExpress (25.02×), Granit Xhaka (39.56×), and Sonnenklar.TV (12.99×) over the country average.

04

Where do Belek fans live in Germany?

Belek fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~70K), Bayern (reach ~40K), and Baden-Württemberg (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Belek fans also like?

Beyond Belek itself, the audience over-indexes on Granit Xhaka (39.56×), Sonnenklar.TV (12.99×), Alanya (19.41×), and PFC CSKA Sofia (83.58×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More City audiences in Germany

See Belek audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Belek. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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