A data profile of the people who buy, follow and care about Bench (weight training) in Germany — modelled from more than twelve digital signal sources. Bench (weight training) has an estimated audience of 334,856 people in Germany.
The average Bench (weight training) fan in Germany is 38.2 years old, balanced, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Female bodybuilding, Fitness First, Fitness and figure competition, with strongest over-indexing on Female bodybuilding (26.95× the country average).
Demographically, the Bench (weight training) audience skews balanced with an average age of 38.2, and over-indexes on personality traits such as Sports Activity, Sustainability.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Bench (weight training) fan in Germany is balanced, around 38.2 years old, with strong Sports Activity tendencies and a notable affinity for Female bodybuilding.
The key figures that characterise the Bench (weight training) profile in Germany.
49.4% are female, 50.6% are male, average age 38.2.
| Metric | Value |
|---|---|
| Female | 49.4% |
| Male | 50.6% |
| Average age | 38.2 |
| Estimated audience size | 334,856 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 12% | |
| 20-29 | 29% | |
| 30-39 | 26% | |
| 40-49 | 20% | |
| 50+ | 12% |
of the worldwide Bench (weight training) audience comes from Germany.
| Country | Share |
|---|---|
| United States | 32.1% |
| United Kingdom | 6.9% |
| Spain | 5.8% |
Where the Bench (weight training) audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Baden-Württemberg | ~60K | 1.27× | |
| 02 | Bayern | ~60K | 1.12× | |
| 03 | Rheinland-Pfalz | ~20K | 1.10× | |
| 04 | Nordrhein-Westfalen | ~80K | 1.08× | |
| 05 | Niedersachsen | ~30K | 1.04× | |
| 06 | Thüringen | ~9K | 1.02× | |
| 07 | Schleswig-Holstein | ~10K | 1.01× | |
| 08 | Bremen | ~3K | 1.00× | |
| 09 | Hessen | ~30K | 0.99× | |
| 10 | Sachsen | ~20K | 0.97× | |
| 11 | Hamburg | ~7K | 0.95× | |
| 12 | Saarland | ~4K | 0.95× | |
| 13 | Berlin | ~10K | 0.91× | |
| 14 | Mecklenburg-Vorpommern | ~6K | 0.91× | |
| 15 | Sachsen-Anhalt | ~8K | 0.90× | |
| 16 | Brandenburg | ~9K | 0.87× |
The strongest cross-interests of the Bench (weight training) audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Jillian Michaels (personal trainer) | Movies & TV | 45.50× | ||
| 02 | Scott Disick | Movies & TV | 40.08× | ||
| 03 | Rogue Fitness | Sports | 32.31× | ||
| 04 | Female bodybuilding | Sports | 26.95× | ||
| 05 | Jet Li | Movies & TV | 23.57× | ||
| 06 | Fitness First | Sports | 22.69× | ||
| 07 | Christmas lights | Home & Garden | 20.00× | ||
| 08 | Shailene Woodley | Movies & TV | 20.00× | ||
| 09 | Chess.com | Sports | 20.00× | ||
| 10 | Rob Schneider | Movies & TV | 20.00× | ||
| 11 | Clueless (film) | Movies & TV | 20.00× | ||
| 12 | Melanie C | Music & Radio | 18.59× | ||
| 13 | Roy Orbison | Music & Radio | 16.76× | ||
| 14 | Fitness and figure competition | Sports | 15.58× | ||
| 15 | Dumbbell | Sports | 14.09× | ||
| 16 | Weight Watchers | Food & Beverages | 9.21× | ||
| 17 | Sports bra | Fashion & Accessoires | 8.52× | ||
| 18 | Julia Roberts | Movies & TV | 6.40× | ||
| 19 | Aerobics | Sports | 5.82× | ||
| 20 | Tour de France | Sports | 3.55× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sports Activity | POWER | 1.58× | |
| Sustainability | BALANCE | 1.57× | |
| Community Orientation | OPEN | 1.53× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| DIY Mentality | THRILL | 0.78× | |
| Individualism | JOY | 0.83× | |
| Need for Security | CONSERVATISM | 0.83× |
Bench (weight training) has an estimated audience of 334,856 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
49.4% of Bench (weight training) fans are female, 50.6% are male, with an average age of 38.2 years.
Bench (weight training) fans show strongest brand affinity for Female bodybuilding (26.95×), Fitness First (22.69×), and Fitness and figure competition (15.58×) over the country average.
Bench (weight training) fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~80K), Bayern (reach ~60K), and Baden-Württemberg (reach ~60K). These three regions account for the largest share of the active audience.
Beyond Bench (weight training) itself, the audience over-indexes on Fitness First (22.69×), Fitness and figure competition (15.58×), Jillian Michaels (personal trainer) (45.5×), and Christmas lights (20×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Bench (weight training). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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