Boxer briefs Audience in Germany

Boxer briefs has an estimated audience of 293,761 people in Germany. 65.3% are female, 34.7% are male, average age 36.6. Top brand affinities: Sustainable clothing, Sports bra, Livemusic, Pajamas, Vagabond (manga).

Top brand affinities include Sustainable clothing, Sports bra, Livemusic, with strongest over-indexing on Sustainable clothing (18.27× the country average). Demographically, the Boxer briefs audience skews more female with an average age of 36.6, and over-indexes on personality traits such as Sustainability, LGBTQ+ Identity.

Category: Fashion & Accessoires · Type: Topic

Demographics of Boxer briefs fans

Demographic split for Boxer briefs audience in Germany
MetricValue
Female65.3%
Male34.7%
Average age36.6
Estimated audience size293,761

Audience persona

The typical Boxer briefs fan in Germany is more female, around 36.6 years old, with strong Sustainability tendencies and a notable affinity for Sustainable clothing.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Boxer briefs audience
BrandAffinityCategory
Sustainable clothing18.27×Fashion & Accessoires
Sports bra17.8×Fashion & Accessoires
Livemusic5.54×Music & Radio
Pajamas7.7×Fashion & Accessoires
Vagabond (manga)18.09×Literature
Ulla Popken6.02×Fashion & Accessoires
TEZENIS12.75×Fashion & Accessoires
Ariana Grande5.8×Music & Radio
Tagesschau2.1×Movies & TV
High School DxD18.09×Movies & TV
Natural foods4.3×Food & Beverages
Organic cotton9.31×Fashion & Accessoires
TikTok1.76×Internet & Social Media
Leggings4.15×Fashion & Accessoires
Lingerie3.15×Fashion & Accessoires
Car wash4.9×Cars & Mobility
Tour de France5.08×Sports
Shimano5.44×Cars & Mobility
Hair removal4.35×Beauty & Wellness
Ski resort3.4×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Boxer briefs audience
TraitClusterScore
SustainabilityBALANCE4.99
LGBTQ+ IdentityOPEN2.16
Sports ActivityPOWER1.56
Early Adopter MentalityPOWER1.51
Quality AwarenessPREMIUM1.49
Pet OwnershipJOY1.44

Worldwide distribution

Worldwide audience distribution share by country for Boxer briefs
CountryShare
United States31.6%
Italy9.2%
United Kingdom5.6%

See Boxer briefs audiences in other countries

More Fashion & Accessoires audiences in Germany

How to read this data

Audience size is the estimated number of people in Germany who actively search for Boxer briefs. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.