Boxer briefs Audience in United States
Boxer briefs has an estimated audience of 3,162,258 people in United States. 57.7% are female, 42.3% are male, average age 38.2. Top brand affinities: Boxer shorts, Autism Awareness, Dakota Johnson, Diabetes mellitus awareness, Google Maps.
Top brand affinities include Boxer shorts, Autism Awareness, Dakota Johnson, with strongest over-indexing on Boxer shorts (61.9× the country average). Demographically, the Boxer briefs audience skews more female with an average age of 38.2, and over-indexes on personality traits such as LGBTQ+ Identity, Quality Awareness.
Category: Fashion & Accessoires · Type: Topic
Demographics of Boxer briefs fans
| Metric | Value |
|---|---|
| Female | 57.7% |
| Male | 42.3% |
| Average age | 38.2 |
| Estimated audience size | 3,162,258 |
Audience persona
The typical Boxer briefs fan in United States is more female, around 38.2 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Boxer shorts.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Boxer shorts | 61.9× | Fashion & Accessoires |
| Autism Awareness | 10.82× | Health |
| Dakota Johnson | 10.73× | Movies & TV |
| Diabetes mellitus awareness | 7.22× | Health |
| Google Maps | 4.13× | Internet & Social Media |
| Scott Eastwood | 20× | Movies & TV |
| Kia Sportage | 18.46× | Cars & Mobility |
| Indeed.com | 3.55× | Business & Career |
| Microblogging | 7.41× | Technology & Electronics |
| Capital One | 3.18× | Business & Career |
| Singer-songwriter | 3.11× | Music & Radio |
| Enterprise Rent-A-Car | 3.84× | Cars & Mobility |
| Apple Store | 4.6× | Shopping |
| Income tax | 7× | Business & Career |
| StubHub | 5.12× | Travel & Leisure |
| Google News | 3.26× | News |
| CarGurus | 3.23× | Cars & Mobility |
| Beetlejuice | 2.58× | Movies & TV |
| Christy Turlington | 20× | Fashion & Accessoires |
| Brookes Brothers | 8.37× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.7 |
| Quality Awareness | PREMIUM | 1.24 |
| Design Affinity | PREMIUM | 1.24 |
| Luxury Orientation | PREMIUM | 1.23 |
| Extroversion | THRILL | 1.17 |
| Early Adopter Mentality | POWER | 1.17 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 31.6% |
| Italy | 9.2% |
| United Kingdom | 5.6% |
See Boxer briefs audiences in other countries
More Fashion & Accessoires audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
How to read this data
Audience size is the estimated number of people in United States who actively search for Boxer briefs. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.