Rascasse Audience Intelligence

Boxer briefs Audience in United States

A data profile of the people who buy, follow and care about Boxer briefs in United States — modelled from more than twelve digital signal sources. Boxer briefs has an estimated audience of 3,162,258 people in United States.

#4964among Topic in United States#469in Fashion & Accessoires

The average Boxer briefs fan in United States is 38.2 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Justin Theroux, Boxer shorts, Eraserhead, with strongest over-indexing on Justin Theroux (16.05× the country average).

Demographically, the Boxer briefs audience skews more female with an average age of 38.2, and over-indexes on personality traits such as Patriotism, Individualism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Boxer briefs fan in United States is more female, around 38.2 years old, with strong Patriotism tendencies and a notable affinity for Justin Theroux.

Category: Fashion & Accessoires · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Boxer briefs profile in United States.

Audience size
3.2M
in United States
Gender
57.7%♀
42.3% male
Age
38.2
average years
Country rank
#9847
Topic in United States
Fig. 01

Search interest · 12-month trend

+4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Boxer briefs fans

57.7% are female, 42.3% are male, average age 38.2.

Fig. 02

Gender split

57.7%
Female
42.3%
Male
Demographic split for Boxer briefs audience in United States
MetricValue
Female57.7%
Male42.3%
Average age38.2
Estimated audience size3,162,258
Fig. 03

Age distribution

Ø 38.2
average years
Age distribution of the Boxer briefs audience in United States
Age bracketShare%
16-1922%
20-2920%
30-3920%
40-4920%
50+18%
Fig. 04

Worldwide distribution

31.6%

of the worldwide Boxer briefs audience comes from United States.

Worldwide audience distribution share by country for Boxer briefs
CountryShare
United States31.6%
Italy9.2%
United Kingdom5.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Boxer briefs audience in United States is strongest.

Fig. 05

Top regions by affinity

Boxer briefs fans by region: top regions in United States
#RegionReachAffinity×
01California~400K1.19×
02Louisiana~50K1.17×
03Texas~300K1.12×
04Kentucky~40K1.12×
05Georgia~100K1.11×
06Mississippi~30K1.11×
07New York~200K1.09×
08Illinois~100K1.08×
09North Carolina~100K1.08×
10Indiana~60K1.08×
11West Virginia~20K1.07×
12Alabama~50K1.06×
13Nevada~30K1.06×
14Arkansas~30K1.06×
15Maryland~60K1.05×
16Oklahoma~40K1.05×
17Pennsylvania~100K1.03×
18Michigan~80K1.03×
19Oregon~40K1.03×
20Connecticut~30K1.03×
21Virginia~80K1.02×
22Ohio~100K1.01×
23Arizona~70K1.01×
24Washington~60K1.01×
25Massachusetts~60K1.01×
26Missouri~50K1.01×
27Iowa~30K1.00×
28Kansas~20K1.00×
29Nebraska~20K1.00×
30Rhode Island~10K1.00×
31South Carolina~50K0.99×
32Tennessee~60K0.98×
33Delaware~9K0.98×
34Alaska~7K0.97×
35North Dakota~6K0.97×
36Maine~10K0.96×
37South Dakota~7K0.96×
38Florida~200K0.95×
39New Jersey~80K0.95×
40Wisconsin~50K0.95×
41Vermont~5K0.95×
42Minnesota~40K0.94×
43New Mexico~10K0.94×
44Hawaii~10K0.94×
45Utah~30K0.93×
46New Hampshire~10K0.92×
47Idaho~10K0.89×
48Washington, District of Columbia~8K0.88×
49Colorado~40K0.86×
50Montana~8K0.86×
Fig. 06

Affinity by region

Affinity by region — Boxer briefs, United States
0.86×1.00×1.19×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Boxer briefs audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Boxer briefs audience
#·InterestCategoryAffinity×
01Boxer shortsFashion & Accessoires24.78×
02San Miguel BreweryFood & Beverages20.00×
03ScootTravel & Leisure18.49×
04EraserheadMovies & TV17.84×
05Justin TherouxMovies & TV16.05×
06Christy TurlingtonFashion & Accessoires13.43×
07TomTomTechnology & Electronics13.09×
08Scott EastwoodMovies & TV8.30×
09Brookes BrothersMusic & Radio7.58×
10Descendants (2015 film)Movies & TV7.54×
11Eva GreenMovies & TV7.39×
12Alexis BledelMovies & TV4.94×
13Men's WearhouseFashion & Accessoires3.17×
14Hair removalBeauty & Wellness2.59×
15Facial hairBeauty & Wellness2.31×
16Nordstrom rackFashion & Accessoires1.70×
17House musicMusic & Radio1.65×
18Britney SpearsMusic & Radio1.60×
19Swimming poolSports1.54×
20Real propertyHome & Garden1.53×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Boxer briefs audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Boxer briefs audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.51×
IndividualismJOY1.32×
Quality AwarenessPREMIUM1.22×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Boxer briefs audience · Rather not
TraitClusterDeviationScore
SpiritualityBALANCE0.79×
Pet OwnershipJOY0.80×
Family OrientationCONSERVATISM0.82×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Boxer briefs have in United States?

Boxer briefs has an estimated audience of 3,162,258 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Boxer briefs fans?

57.7% of Boxer briefs fans are female, 42.3% are male, with an average age of 38.2 years.

03

Which brands do Boxer briefs fans like most?

Boxer briefs fans show strongest brand affinity for Justin Theroux (16.05×), Boxer shorts (24.78×), and Eraserhead (17.84×) over the country average.

04

Where do Boxer briefs fans live in United States?

Boxer briefs fans in United States are most concentrated in California (reach ~400K), Texas (reach ~300K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Boxer briefs fans also like?

Beyond Boxer briefs itself, the audience over-indexes on Boxer shorts (24.78×), Eraserhead (17.84×), Brookes Brothers (7.58×), and Scott Eastwood (8.3×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Fashion & Accessoires audiences in United States

See Boxer briefs audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Boxer briefs. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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