Boxer briefs Audience in United States

Boxer briefs logo

Boxer briefs has an estimated audience of 3,162,258 people in United States. 57.7% are female, 42.3% are male, average age 38.2. Top brand affinities: Who Wants to Be a Millionaire?, Cam Ward, Gumbal, Elsword, Home equity.

Top brand affinities include Who Wants to Be a Millionaire?, Cam Ward, Gumbal, with strongest over-indexing on Who Wants to Be a Millionaire? (20× the country average). Demographically, the Boxer briefs audience skews more female with an average age of 38.2, and over-indexes on personality traits such as LGBTQ+ Identity, Quality Awareness.

Category: Fashion & Accessoires · Type: Topic

Demographics of Boxer briefs fans

Demographic split for Boxer briefs audience in United States
MetricValue
Female57.7%
Male42.3%
Average age38.2
Estimated audience size3,162,258

Audience persona

The typical Boxer briefs fan in United States is more female, around 38.2 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Who Wants to Be a Millionaire?.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Boxer briefs audience
BrandAffinityCategory
Who Wants to Be a Millionaire?20×Movies & TV
Cam Ward5.22×Sports
Gumbal10.39×Cars & Mobility
Elsword18.46×Games
Home equity2.21×Home & Garden
Product design2.01×Business & Career
Alaska1.59×Travel & Leisure
Staycation2.97×Home & Garden
Historic site3.72×Arts & Culture
Vocal harmony3.91×Music & Radio
Grinch3.02×Movies & TV
JDSU2.15×Business & Career
Gilt.com4.83×Shopping
Stamp collecting2.56×Home & Garden
Governor of Michigan3.87×Politics & Society
Goop2.77×Internet & Social Media
Urban horticulture1.85×Home & Garden
UK garage2.77×Music & Radio
Isometric exercise4.4×Sports
CAC 402.65×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Boxer briefs audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.7
Quality AwarenessPREMIUM1.24
Design AffinityPREMIUM1.24
Luxury OrientationPREMIUM1.23
ExtroversionTHRILL1.17
Early Adopter MentalityPOWER1.17

Worldwide distribution

Worldwide audience distribution share by country for Boxer briefs
CountryShare
United States31.6%
Italy9.2%
United Kingdom5.6%

See Boxer briefs audiences in other countries

More Fashion & Accessoires audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Boxer briefs. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.