Butcher Audience in Germany
Butcher has an estimated audience of 420,624 people in Germany. 42.4% are female, 57.6% are male, average age 40.2. Top regions: Sachsen, Nordrhein-Westfalen, Niedersachsen. Top brand affinities: Breed group (dog), Sewage, Tagesschau, Vinzenzmurr, Edgars.
The average Butcher fan in Germany is 40.2 years old, more male, and lives primarily in Sachsen. The audience is concentrated in Sachsen, Nordrhein-Westfalen, Niedersachsen. Top brand affinities include Breed group (dog), Sewage, Tagesschau, with strongest over-indexing on Breed group (dog) (105.77× the country average). Demographically, the Butcher audience skews more male with an average age of 40.2, and over-indexes on personality traits such as Indulgence, Healthy Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Food & Beverages · Type: Touchpoint · Subtype: Video game
Demographics of Butcher fans
| Metric | Value |
|---|---|
| Female | 42.4% |
| Male | 57.6% |
| Average age | 40.2 |
| Estimated audience size | 420,624 |
Audience persona
The typical Butcher fan in Germany is more male, around 40.2 years old, with strong Indulgence tendencies and a notable affinity for Breed group (dog).
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Sachsen | 57,053 | 2.77× |
| Nordrhein-Westfalen | 30,231 | 0.33× |
| Niedersachsen | 29,044 | 0.71× |
| Sachsen-Anhalt | 26,128 | 2.4× |
| Berlin | 24,019 | 1.28× |
| Brandenburg | 23,244 | 1.78× |
| Thüringen | 22,686 | 2.12× |
| Bayern | 22,304 | 0.33× |
| Baden-Württemberg | 15,420 | 0.27× |
| Hessen | 11,819 | 0.37× |
| Schleswig-Holstein | 10,469 | 0.69× |
| Mecklenburg-Vorpommern | 10,016 | 1.25× |
| Hamburg | 7,245 | 0.76× |
| Rheinland-Pfalz | 4,711 | 0.22× |
| Bremen | 2,076 | 0.58× |
| Saarland | 784 | 0.15× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Breed group (dog) | 105.77× | |
| Sewage | 23.04× | Home & Garden |
| Tagesschau | 2.95× | Movies & TV |
| Vinzenzmurr | 21.35× | Food & Beverages |
| Edgars | 47.37× | Shopping |
| Natural World | 3.01× | Fashion & Accessoires |
| Wiesenhof | 26.53× | Food & Beverages |
| Google Maps | 2.74× | Internet & Social Media |
| Beefsteak | 22.7× | Food & Beverages |
| Animal husbandry | 4.87× | Politics & Society |
| Coat (dog) | 22.55× | Pets & Animals |
| Business and industry | 1.51× | Business & Career |
| Guard dog | 32.54× | Pets & Animals |
| Checkers | 21.62× | Food & Beverages |
| Bauhaus | 2.06× | Shopping |
| Roast beef | 14.69× | Food & Beverages |
| Alfons Schuhbeck | 4.94× | Food & Beverages |
| Grocery store | 3.85× | Food & Beverages |
| Milk substitute | 10.37× | Food & Beverages |
| Dairy cattle | 7.19× | Pets & Animals |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Indulgence | JOY | 1.99 |
| Healthy Lifestyle | BALANCE | 1.42 |
| Convenience Orientation | PREMIUM | 1.34 |
| Pet Ownership | JOY | 1.33 |
| DIY Mentality | THRILL | 1.29 |
| Quality Awareness | PREMIUM | 1.26 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 26.3% |
| United Kingdom | 16.2% |
| Australia | 4.6% |
See Butcher audiences in other countries
More Video game audiences in Germany
- Breaking news (10,473,628)
- Motorcycle club (4,627,357)
- World of Warcraft (4,431,017)
- EA Sports FC (4,149,636)
- Beetlejuice (3,967,022)
Frequently asked questions
How many fans does Butcher have in Germany?
Butcher has an estimated audience of 420,624 people in Germany, concentrated in Sachsen and Nordrhein-Westfalen.
What is the gender split and age of Butcher fans?
42.4% of Butcher fans are female, 57.6% are male, with an average age of 40.2 years.
Which brands do Butcher fans like most?
Butcher fans show strongest brand affinity for Breed group (dog) (105.77×), Sewage (23.04×), and Tagesschau (2.95×) over the country average.
Where do Butcher fans live in Germany?
Butcher fans in Germany are most concentrated in Sachsen (reach 57,053), Nordrhein-Westfalen (reach 30,231), and Niedersachsen (reach 29,044). These three regions account for the largest share of the active audience.
What other brands do Butcher fans also like?
Beyond Butcher itself, the audience over-indexes on Sewage (23.04×), Tagesschau (2.95×), Vinzenzmurr (21.35×), and Edgars (47.37×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Butcher. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.