Campeonato Brasileiro Série A Audience in Germany

Campeonato Brasileiro Série A has an estimated audience of 398,836 people in Germany. 29.7% are female, 70.3% are male, average age 31.6. Top regions: Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities: Campeonato Brasileiro Série B, Copa Libertadores, Borussia Dortmund, CR Flamengo, Consortium.
The average Campeonato Brasileiro Série A fan in Germany is 31.6 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities include Campeonato Brasileiro Série B, Copa Libertadores, Borussia Dortmund, with strongest over-indexing on Campeonato Brasileiro Série B (51.49× the country average). Demographically, the Campeonato Brasileiro Série A audience skews more male with an average age of 31.6, and over-indexes on personality traits such as Mindfulness, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Event · Subtype: Soccer
Demographics of Campeonato Brasileiro Série A fans
| Metric | Value |
|---|---|
| Female | 29.7% |
| Male | 70.3% |
| Average age | 31.6 |
| Estimated audience size | 398,836 |
Audience persona
The typical Campeonato Brasileiro Série A fan in Germany is more male, around 31.6 years old, with strong Mindfulness tendencies and a notable affinity for Campeonato Brasileiro Série B.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 60,454 | 0.69× |
| Baden-Württemberg | 46,432 | 0.85× |
| Bayern | 43,610 | 0.68× |
| Hessen | 38,315 | 1.25× |
| Berlin | 24,301 | 1.35× |
| Sachsen-Anhalt | 23,786 | 2.29× |
| Niedersachsen | 23,317 | 0.6× |
| Schleswig-Holstein | 19,490 | 1.35× |
| Thüringen | 16,064 | 1.57× |
| Rheinland-Pfalz | 8,564 | 0.43× |
| Saarland | 7,379 | 1.5× |
| Hamburg | 7,033 | 0.78× |
| Brandenburg | 4,978 | 0.4× |
| Sachsen | 4,897 | 0.25× |
| Bremen | 4,828 | 1.41× |
| Mecklenburg-Vorpommern | 4,724 | 0.62× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Campeonato Brasileiro Série B | 51.49× | Sports |
| Copa Libertadores | 34.55× | Sports |
| Borussia Dortmund | 2.83× | Sports |
| CR Flamengo | 24.33× | Sports |
| Consortium | 17.08× | Business & Career |
| Sport Club Corinthians Paulista | 25.81× | Sports |
| RB Leipzig | 5× | Sports |
| FIFA World Cup | 3.07× | Sports |
| Santos FC | 17.92× | Sports |
| DFB-Pokal | 6.11× | Sports |
| Multi-sport event | 20× | Sports |
| Sociedade Esportiva Palmeiras | 31.85× | Sports |
| São Paulo FC | 27.01× | Sports |
| SporTV | 34.9× | Sports |
| Manchester City F.C. | 5.18× | Sports |
| Outdoor recreation | 2.11× | Sports |
| SC Freiburg | 5.88× | Sports |
| F.C. Hansa Rostock | 5.46× | Sports |
| TikTok | 2.3× | Internet & Social Media |
| 2. Bundesliga | 3.16× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Mindfulness | BALANCE | 2.09 |
| Risk Appetite | THRILL | 1.74 |
| Spirituality | BALANCE | 1.32 |
| Sports Activity | POWER | 1.31 |
| Travelling | THRILL | 1.26 |
| Career Orientation | POWER | 1.23 |
Worldwide distribution
| Country | Share |
|---|---|
| Brazil | 67.7% |
| United States | 5.7% |
| Portugal | 3.4% |
See Campeonato Brasileiro Série A audiences in other countries
- Campeonato Brasileiro Série A — United States
- Campeonato Brasileiro Série A — United Kingdom
- Campeonato Brasileiro Série A — France
- Campeonato Brasileiro Série A — Italy
- Campeonato Brasileiro Série A — Spain
- Campeonato Brasileiro Série A — Brazil
- Campeonato Brasileiro Série A — Japan
- Campeonato Brasileiro Série A — South Korea
- Campeonato Brasileiro Série A — India
More Soccer audiences in Germany
- Borussia Dortmund (41,191,516)
- FC Bayern Munich (24,331,511)
- Bundesliga (23,414,929)
- FIFA World Cup (19,622,305)
- UEFA Champions League (18,624,368)
Frequently asked questions
How many fans does Campeonato Brasileiro Série A have in Germany?
Campeonato Brasileiro Série A has an estimated audience of 398,836 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.
What is the gender split and age of Campeonato Brasileiro Série A fans?
29.7% of Campeonato Brasileiro Série A fans are female, 70.3% are male, with an average age of 31.6 years.
Which brands do Campeonato Brasileiro Série A fans like most?
Campeonato Brasileiro Série A fans show strongest brand affinity for Campeonato Brasileiro Série B (51.49×), Copa Libertadores (34.55×), and Borussia Dortmund (2.83×) over the country average.
Where do Campeonato Brasileiro Série A fans live in Germany?
Campeonato Brasileiro Série A fans in Germany are most concentrated in Nordrhein-Westfalen (reach 60,454), Baden-Württemberg (reach 46,432), and Bayern (reach 43,610). These three regions account for the largest share of the active audience.
What other brands do Campeonato Brasileiro Série A fans also like?
Beyond Campeonato Brasileiro Série A itself, the audience over-indexes on Copa Libertadores (34.55×), Borussia Dortmund (2.83×), CR Flamengo (24.33×), and Consortium (17.08×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Campeonato Brasileiro Série A. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.