Copa Libertadores Audience in Germany

Copa Libertadores has an estimated audience of 316,430 people in Germany. 30.5% are female, 69.5% are male, average age 31.8. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Ballade (classical music), Campeonato Brasileiro Série A, Marketing strategy, Yorkshire Terrier, Mazatlán.
The average Copa Libertadores fan in Germany is 31.8 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Ballade (classical music), Campeonato Brasileiro Série A, Marketing strategy, with strongest over-indexing on Ballade (classical music) (52.75× the country average). Demographically, the Copa Libertadores audience skews more male with an average age of 31.8, and over-indexes on personality traits such as Mindfulness, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Event · Subtype: Soccer
Demographics of Copa Libertadores fans
| Metric | Value |
|---|---|
| Female | 30.5% |
| Male | 69.5% |
| Average age | 31.8 |
| Estimated audience size | 316,430 |
Audience persona
The typical Copa Libertadores fan in Germany is more male, around 31.8 years old, with strong Mindfulness tendencies and a notable affinity for Ballade (classical music).
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 67,915 | 0.98× |
| Bayern | 57,085 | 1.12× |
| Baden-Württemberg | 48,007 | 1.11× |
| Berlin | 30,152 | 2.13× |
| Hessen | 29,228 | 1.21× |
| Niedersachsen | 27,104 | 0.88× |
| Rheinland-Pfalz | 13,314 | 0.84× |
| Sachsen | 13,127 | 0.85× |
| Hamburg | 10,572 | 1.48× |
| Schleswig-Holstein | 9,271 | 0.82× |
| Brandenburg | 7,768 | 0.79× |
| Thüringen | 5,155 | 0.64× |
| Sachsen-Anhalt | 5,117 | 0.62× |
| Bremen | 3,406 | 1.26× |
| Saarland | 3,124 | 0.8× |
| Mecklenburg-Vorpommern | 2,793 | 0.46× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Ballade (classical music) | 52.75× | Music & Radio |
| Campeonato Brasileiro Série A | 38.87× | Sports |
| Marketing strategy | 16.31× | Business & Career |
| Yorkshire Terrier | 10.24× | Pets & Animals |
| Mazatlán | 35.62× | Travel & Leisure |
| FXCM | 17.95× | Business & Career |
| Exame Nacional do Ensino Médio | 26.15× | Business & Career |
| Child development | 7.21× | Business & Career |
| forex trader | 16.51× | Business & Career |
| La Liga | 7.1× | Sports |
| Leeds | 7.32× | Travel & Leisure |
| Forró | 56.17× | Music & Radio |
| Axé (music) | 78.85× | Music & Radio |
| Transfermarkt | 4.29× | Sports |
| Spiritism | 25.54× | Health |
| São Paulo FC | 30.56× | Sports |
| Ligue 1 | 8.02× | Sports |
| Soccer mom | 52.29× | Sports |
| 1. FC Magdeburg | 8.39× | Sports |
| Diario AS | 13.45× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Mindfulness | BALANCE | 2.8 |
| Early Adopter Mentality | POWER | 1.46 |
| Sports Activity | POWER | 1.41 |
| Risk Appetite | THRILL | 1.38 |
| Urban Lifestyle | OPEN | 1.37 |
| Luxury Orientation | PREMIUM | 1.35 |
Worldwide distribution
| Country | Share |
|---|---|
| Brazil | 42.7% |
| Argentina | 6.9% |
| Colombia | 6.3% |
See Copa Libertadores audiences in other countries
More Soccer audiences in Germany
- Borussia Dortmund (41,191,516)
- FC Bayern Munich (24,331,511)
- Bundesliga (23,414,929)
- FIFA World Cup (19,622,305)
- UEFA Champions League (18,624,368)
Frequently asked questions
How many fans does Copa Libertadores have in Germany?
Copa Libertadores has an estimated audience of 316,430 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Copa Libertadores fans?
30.5% of Copa Libertadores fans are female, 69.5% are male, with an average age of 31.8 years.
Which brands do Copa Libertadores fans like most?
Copa Libertadores fans show strongest brand affinity for Ballade (classical music) (52.75×), Campeonato Brasileiro Série A (38.87×), and Marketing strategy (16.31×) over the country average.
Where do Copa Libertadores fans live in Germany?
Copa Libertadores fans in Germany are most concentrated in Nordrhein-Westfalen (reach 67,915), Bayern (reach 57,085), and Baden-Württemberg (reach 48,007). These three regions account for the largest share of the active audience.
What other brands do Copa Libertadores fans also like?
Beyond Copa Libertadores itself, the audience over-indexes on Campeonato Brasileiro Série A (38.87×), Marketing strategy (16.31×), Yorkshire Terrier (10.24×), and Mazatlán (35.62×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Copa Libertadores. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.