Coach (bus) Audience in Germany

Coach (bus) has an estimated audience of 394,980 people in Germany. 23.3% are female, 76.7% are male, average age 43.9. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Gil Ofarim, Goes, Stradivarius, Shubert Theatre (New Haven), Jasmine Sandlas.
The average Coach (bus) fan in Germany is 43.9 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Gil Ofarim, Goes, Stradivarius, with strongest over-indexing on Gil Ofarim (2.63× the country average). Demographically, the Coach (bus) audience skews more male with an average age of 43.9, and over-indexes on personality traits such as Quality Awareness, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Cars & Mobility · Type: Topic
Demographics of Coach (bus) fans
| Metric | Value |
|---|---|
| Female | 23.3% |
| Male | 76.7% |
| Average age | 43.9 |
| Estimated audience size | 394,980 |
Audience persona
The typical Coach (bus) fan in Germany is more male, around 43.9 years old, with strong Quality Awareness tendencies and a notable affinity for Gil Ofarim.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 56,027 | 0.65× |
| Bayern | 49,811 | 0.78× |
| Baden-Württemberg | 38,617 | 0.72× |
| Hessen | 29,991 | 1× |
| Berlin | 20,881 | 1.18× |
| Niedersachsen | 20,806 | 0.54× |
| Rheinland-Pfalz | 11,354 | 0.57× |
| Thüringen | 11,280 | 1.12× |
| Sachsen-Anhalt | 10,955 | 1.07× |
| Sachsen | 10,639 | 0.55× |
| Brandenburg | 10,153 | 0.83× |
| Schleswig-Holstein | 9,724 | 0.69× |
| Mecklenburg-Vorpommern | 9,635 | 1.28× |
| Bremen | 8,616 | 2.55× |
| Saarland | 7,981 | 1.65× |
| Hamburg | 7,383 | 0.83× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Gil Ofarim | 2.63× | Music & Radio |
| Goes | 1.72× | Travel & Leisure |
| Stradivarius | 1.97× | Shopping |
| Shubert Theatre (New Haven) | 44.03× | Travel & Leisure |
| Jasmine Sandlas | 43.32× | Music & Radio |
| Urban horticulture | 1.77× | Home & Garden |
| Metamorphoses | 3.05× | Literature |
| Ina Wroldsen | 21.65× | Music & Radio |
| MK | 2.52× | Music & Radio |
| Snow White (Fables) | 1.59× | Literature |
| Grappling | 1.52× | Sports |
| mycity4kids.com | 26.34× | |
| Leverage (TV series) | 3.58× | Movies & TV |
| Club chair | 4.74× | Home & Garden |
| Hammock camping | 3.91× | Travel & Leisure |
| Home Delivery | 1.52× | Food & Beverages |
| Fantasy Earth: Zero | 3.38× | Games |
| Buddy – The Buddy Holly Story | 2.47× | Music & Radio |
| National Paralympic Committee | 4.16× | Sports |
| Jaguar F-Pace | 3.19× | Cars & Mobility |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Quality Awareness | PREMIUM | 3.25 |
| Urban Lifestyle | OPEN | 1.62 |
| Luxury Orientation | PREMIUM | 1.46 |
| Need for Security | CONSERVATISM | 1.36 |
| Career Orientation | POWER | 1.34 |
| Patriotism | CONSERVATISM | 1.27 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 27.9% |
| United Kingdom | 9.5% |
| Germany | 9.5% |
See Coach (bus) audiences in other countries
More Cars & Mobility audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Coach (bus) have in Germany?
Coach (bus) has an estimated audience of 394,980 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Coach (bus) fans?
23.3% of Coach (bus) fans are female, 76.7% are male, with an average age of 43.9 years.
Which brands do Coach (bus) fans like most?
Coach (bus) fans show strongest brand affinity for Gil Ofarim (2.63×), Goes (1.72×), and Stradivarius (1.97×) over the country average.
Where do Coach (bus) fans live in Germany?
Coach (bus) fans in Germany are most concentrated in Nordrhein-Westfalen (reach 56,027), Bayern (reach 49,811), and Baden-Württemberg (reach 38,617). These three regions account for the largest share of the active audience.
What other brands do Coach (bus) fans also like?
Beyond Coach (bus) itself, the audience over-indexes on Goes (1.72×), Stradivarius (1.97×), Shubert Theatre (New Haven) (44.03×), and Jasmine Sandlas (43.32×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Coach (bus). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.