Rascasse Audience Intelligence

Coach (bus) Audience in Germany

A data profile of the people who buy, follow and care about Coach (bus) in Germany — modelled from more than twelve digital signal sources. Coach (bus) has an estimated audience of 394,980 people in Germany.

#5313among Topic in Germany#650in Cars & Mobility

The average Coach (bus) fan in Germany is 43.9 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Ben Stiller, Gwendoline Christie, Mercedes-Benz Citan, with strongest over-indexing on Ben Stiller (24.79× the country average).

Demographically, the Coach (bus) audience skews more male with an average age of 43.9, and over-indexes on personality traits such as Quality Awareness, Urban Lifestyle.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Coach (bus) fan in Germany is more male, around 43.9 years old, with strong Quality Awareness tendencies and a notable affinity for Ben Stiller.

Category: Cars & Mobility · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Coach (bus) profile in Germany.

Audience size
395K
in Germany
Gender
23.3%♀
76.7% male
Age
43.9
average years
Country rank
#14151
Topic in Germany
Fig. 01

Search interest · 12-month trend

-16%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Coach (bus) fans

23.3% are female, 76.7% are male, average age 43.9.

Fig. 02

Gender split

23.3%
Female
76.7%
Male
Demographic split for Coach (bus) audience in Germany
MetricValue
Female23.3%
Male76.7%
Average age43.9
Estimated audience size394,980
Fig. 03

Age distribution

Ø 43.9
average years
Age distribution of the Coach (bus) audience in Germany
Age bracketShare%
16-198%
20-2915%
30-3923%
40-4927%
50+27%
Fig. 04

Worldwide distribution

9.5%

of the worldwide Coach (bus) audience comes from Germany.

Worldwide audience distribution share by country for Coach (bus)
CountryShare
United States27.9%
United Kingdom9.5%
Germany9.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Coach (bus) audience in Germany is strongest.

Fig. 05

Top regions by affinity

Coach (bus) fans by region: top regions in Germany
#RegionReachAffinity×
01Bremen~4K1.17×
02Saarland~5K1.05×
03Thüringen~10K1.02×
04Mecklenburg-Vorpommern~8K1.02×
05Berlin~20K1.01×
06Sachsen-Anhalt~10K1.01×
07Hessen~30K0.98×
08Brandenburg~10K0.98×
09Hamburg~9K0.97×
10Schleswig-Holstein~10K0.96×
11Rheinland-Pfalz~20K0.95×
12Sachsen~20K0.95×
13Baden-Württemberg~50K0.91×
14Niedersachsen~30K0.91×
15Bayern~60K0.90×
16Nordrhein-Westfalen~70K0.86×
Fig. 06

Affinity by region

Affinity by region — Coach (bus), Germany
0.86×1.00×1.17×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Coach (bus) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Coach (bus) audience
#·InterestCategoryAffinity×
01Marco VerrattiSports50.28×
02Mercedes-Benz CitanCars & Mobility26.70×
03Ben StillerMovies & TV24.79×
04John DalySports23.11×
05Mickey Mouse ClubhouseMovies & TV21.90×
06Gwendoline ChristieMovies & TV20.00×
07Natalie ImbrugliaFashion & Accessoires20.00×
08Motor oilCars & Mobility8.56×
09UberCars & Mobility6.74×
10Škoda KodiaqCars & Mobility6.34×
11VolvoCars & Mobility5.48×
12SixtCars & Mobility4.99×
13Solar energyHome & Garden3.59×
14Plug-in hybridCars & Mobility3.47×
15ADACCars & Mobility3.33×
16EssoCars & Mobility3.32×
17Used carCars & Mobility3.08×
18Efficient energy useTechnology & Electronics2.94×
19AutoScout24Cars & Mobility2.77×
20CommerzbankBusiness & Career2.03×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Coach (bus) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Coach (bus) audience · What stands out
TraitClusterDeviationScore
Quality AwarenessPREMIUM7.23×
Urban LifestyleOPEN2.05×
Need for SecurityCONSERVATISM1.66×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Coach (bus) audience · Rather not
TraitClusterDeviationScore
MindfulnessBALANCE0.59×
CreativityOPEN0.64×
Pet OwnershipJOY0.70×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Coach (bus) have in Germany?

Coach (bus) has an estimated audience of 394,980 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Coach (bus) fans?

23.3% of Coach (bus) fans are female, 76.7% are male, with an average age of 43.9 years.

03

Which brands do Coach (bus) fans like most?

Coach (bus) fans show strongest brand affinity for Ben Stiller (24.79×), Gwendoline Christie (20×), and Mercedes-Benz Citan (26.7×) over the country average.

04

Where do Coach (bus) fans live in Germany?

Coach (bus) fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~70K), Bayern (reach ~60K), and Baden-Württemberg (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Coach (bus) fans also like?

Beyond Coach (bus) itself, the audience over-indexes on Gwendoline Christie (20×), Mercedes-Benz Citan (26.7×), Motor oil (8.56×), and Uber (6.74×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Cars & Mobility audiences in Germany

See Coach (bus) audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Coach (bus). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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