Creative entrepreneurship Audience in Germany
Creative entrepreneurship has an estimated audience of 1,197,174 people in Germany. 54.2% are female, 45.8% are male, average age 40.2. Top regions: Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities: Passive income, Private equity, Business class, Payback, Drop shipping.
The average Creative entrepreneurship fan in Germany is 40.2 years old, balanced, and lives primarily in Bayern. The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities include Passive income, Private equity, Business class, with strongest over-indexing on Passive income (28.89× the country average). Demographically, the Creative entrepreneurship audience skews balanced with an average age of 40.2, and over-indexes on personality traits such as Career Orientation, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Business & Career · Type: Topic
Demographics of Creative entrepreneurship fans
| Metric | Value |
|---|---|
| Female | 54.2% |
| Male | 45.8% |
| Average age | 40.2 |
| Estimated audience size | 1,197,174 |
Audience persona
The typical Creative entrepreneurship fan in Germany is balanced, around 40.2 years old, with strong Career Orientation tendencies and a notable affinity for Passive income.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Bayern | 96,085 | 0.5× |
| Nordrhein-Westfalen | 79,936 | 0.31× |
| Baden-Württemberg | 79,402 | 0.49× |
| Rheinland-Pfalz | 73,872 | 1.23× |
| Hessen | 73,293 | 0.8× |
| Thüringen | 68,289 | 2.24× |
| Niedersachsen | 66,416 | 0.57× |
| Brandenburg | 66,393 | 1.79× |
| Berlin | 64,828 | 1.21× |
| Sachsen | 60,412 | 1.03× |
| Schleswig-Holstein | 59,734 | 1.39× |
| Hamburg | 45,517 | 1.68× |
| Bremen | 12,864 | 1.26× |
| Saarland | None× | |
| Mecklenburg-Vorpommern | None× | |
| Sachsen-Anhalt | None× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Passive income | 28.89× | Business & Career |
| Private equity | 20.95× | Business & Career |
| Business class | 7.35× | Travel & Leisure |
| Payback | 5.26× | Shopping |
| Drop shipping | 3.69× | Shopping |
| Hermès | 3.04× | Fashion & Accessoires |
| Google Drive | 4.63× | Technology & Electronics |
| Grammarly | 25.23× | Business & Career |
| Banking | 3× | Business & Career |
| Shellac | 6.03× | Beauty & Wellness |
| Office 365 | 5.23× | Technology & Electronics |
| Water purification | 12.48× | Food & Beverages |
| Casino | 5.74× | Games |
| Onet.pl | 6.42× | News |
| Apartment hotel | 5.67× | Travel & Leisure |
| Data visualization | 13.93× | Technology & Electronics |
| Tagesschau | 1.86× | Movies & TV |
| Canva | 5.48× | Technology & Electronics |
| Summer camp | 8.21× | Kids & Family |
| Money management | 9.46× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Career Orientation | POWER | 4.24 |
| Indulgence | JOY | 4.01 |
| Quality Awareness | PREMIUM | 3.97 |
| Sustainability | BALANCE | 2.57 |
| Luxury Orientation | PREMIUM | 2.11 |
| Design Affinity | PREMIUM | 1.95 |
Worldwide distribution
| Country | Share |
|---|---|
| Brazil | 12.3% |
| United States | 10.9% |
| India | 7.1% |
See Creative entrepreneurship audiences in other countries
- Creative entrepreneurship — United States
- Creative entrepreneurship — United Kingdom
- Creative entrepreneurship — France
- Creative entrepreneurship — Italy
- Creative entrepreneurship — Spain
- Creative entrepreneurship — Brazil
- Creative entrepreneurship — Japan
- Creative entrepreneurship — South Korea
- Creative entrepreneurship — India
More Business & Career audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Creative entrepreneurship have in Germany?
Creative entrepreneurship has an estimated audience of 1,197,174 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.
What is the gender split and age of Creative entrepreneurship fans?
54.2% of Creative entrepreneurship fans are female, 45.8% are male, with an average age of 40.2 years.
Which brands do Creative entrepreneurship fans like most?
Creative entrepreneurship fans show strongest brand affinity for Passive income (28.89×), Private equity (20.95×), and Business class (7.35×) over the country average.
Where do Creative entrepreneurship fans live in Germany?
Creative entrepreneurship fans in Germany are most concentrated in Bayern (reach 96,085), Nordrhein-Westfalen (reach 79,936), and Baden-Württemberg (reach 79,402). These three regions account for the largest share of the active audience.
What other brands do Creative entrepreneurship fans also like?
Beyond Creative entrepreneurship itself, the audience over-indexes on Private equity (20.95×), Business class (7.35×), Payback (5.26×), and Drop shipping (3.69×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Creative entrepreneurship. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.