Curator Audience in Germany

Curator has an estimated audience of 559,319 people in Germany. 60.8% are female, 39.2% are male, average age 33.5. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Superman, Real property, Keith Haring, Batman, Reddit.

The average Curator fan in Germany is 33.5 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Superman, Real property, Keith Haring, with strongest over-indexing on Superman (7.27× the country average). Demographically, the Curator audience skews more female with an average age of 33.5, and over-indexes on personality traits such as Design Affinity, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Arts & Culture · Type: Topic

Demographics of Curator fans

Demographic split for Curator audience in Germany
MetricValue
Female60.8%
Male39.2%
Average age33.5
Estimated audience size559,319

Audience persona

The typical Curator fan in Germany is more female, around 33.5 years old, with strong Design Affinity tendencies and a notable affinity for Superman.

Top regions in Germany

Top regions ranked by reach for Curator in Germany
RegionReachAffinity
Nordrhein-Westfalen127,5351.04×
Bayern82,7360.92×
Baden-Württemberg75,6260.99×
Niedersachsen57,1501.05×
Hessen39,8470.93×
Sachsen33,4181.22×
Rheinland-Pfalz28,5141.02×
Berlin26,3981.06×
Schleswig-Holstein20,4811.02×
Brandenburg18,3631.06×
Sachsen-Anhalt15,8671.09×
Thüringen13,4020.94×
Hamburg12,0330.95×
Mecklenburg-Vorpommern9,4220.88×
Saarland5,9420.87×
Bremen4,5710.96×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Curator audience
BrandAffinityCategory
Superman7.27×Movies & TV
Real property9.2×Home & Garden
Keith Haring18.98×Arts & Culture
Batman3.57×Movies & TV
Reddit3.72×Internet & Social Media
Abstract art5.86×Arts & Culture
Gustav Klimt14.09×Arts & Culture
Tagesschau2.38×Movies & TV
Oil painting6.13×Arts & Culture
Zaha Hadid20×Arts & Culture
Damien Hirst27.72×Arts & Culture
Watercolor painting5.19×Arts & Culture
Art exhibition4.23×Arts & Culture
Modern architecture3.79×Arts & Culture
Synthpop13.31×Music & Radio
Capture One20×Technology & Electronics
Museum of Modern Art7.25×Arts & Culture
Career development4.31×Business & Career
Comedy club8.5×Movies & TV
Pets1.75×Pets & Animals

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Curator audience
TraitClusterScore
Design AffinityPREMIUM2.95
SustainabilityBALANCE2.27
Sports ActivityPOWER1.96
Early Adopter MentalityPOWER1.96
LGBTQ+ IdentityOPEN1.82
IndividualismJOY1.82

Worldwide distribution

Worldwide audience distribution share by country for Curator
CountryShare
United States34.7%
United Kingdom7.0%
Italy6.5%

See Curator audiences in other countries

More Arts & Culture audiences in Germany

Frequently asked questions

How many fans does Curator have in Germany?

Curator has an estimated audience of 559,319 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Curator fans?

60.8% of Curator fans are female, 39.2% are male, with an average age of 33.5 years.

Which brands do Curator fans like most?

Curator fans show strongest brand affinity for Superman (7.27×), Real property (9.2×), and Keith Haring (18.98×) over the country average.

Where do Curator fans live in Germany?

Curator fans in Germany are most concentrated in Nordrhein-Westfalen (reach 127,535), Bayern (reach 82,736), and Baden-Württemberg (reach 75,626). These three regions account for the largest share of the active audience.

What other brands do Curator fans also like?

Beyond Curator itself, the audience over-indexes on Real property (9.2×), Keith Haring (18.98×), Batman (3.57×), and Reddit (3.72×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Curator. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.