Curator Audience in Germany

Curator has an estimated audience of 559,319 people in Germany. 60.8% are female, 39.2% are male, average age 33.5. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Dog breed, İlahiler, Hana, Hawaii, Calf raises, Hypertext.
The average Curator fan in Germany is 33.5 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Dog breed, İlahiler, Hana, Hawaii, with strongest over-indexing on Dog breed (3.49× the country average). Demographically, the Curator audience skews more female with an average age of 33.5, and over-indexes on personality traits such as Design Affinity, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Arts & Culture · Type: Topic
Demographics of Curator fans
| Metric | Value |
|---|---|
| Female | 60.8% |
| Male | 39.2% |
| Average age | 33.5 |
| Estimated audience size | 559,319 |
Audience persona
The typical Curator fan in Germany is more female, around 33.5 years old, with strong Design Affinity tendencies and a notable affinity for Dog breed.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 127,535 | 1.04× |
| Bayern | 82,736 | 0.92× |
| Baden-Württemberg | 75,626 | 0.99× |
| Niedersachsen | 57,150 | 1.05× |
| Hessen | 39,847 | 0.93× |
| Sachsen | 33,418 | 1.22× |
| Rheinland-Pfalz | 28,514 | 1.02× |
| Berlin | 26,398 | 1.06× |
| Schleswig-Holstein | 20,481 | 1.02× |
| Brandenburg | 18,363 | 1.06× |
| Sachsen-Anhalt | 15,867 | 1.09× |
| Thüringen | 13,402 | 0.94× |
| Hamburg | 12,033 | 0.95× |
| Mecklenburg-Vorpommern | 9,422 | 0.88× |
| Saarland | 5,942 | 0.87× |
| Bremen | 4,571 | 0.96× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Dog breed | 3.49× | Pets & Animals |
| İlahiler | 20× | Literature |
| Hana, Hawaii | 24.12× | Travel & Leisure |
| Calf raises | 20× | Sports |
| Hypertext | 4.45× | Technology & Electronics |
| Headhunters (film) | 6.06× | Movies & TV |
| Commercial mortgage | 2.47× | Business & Career |
| Product design | 1.9× | Business & Career |
| Collectable | 1.66× | Kids & Family |
| 3D printing | 2.24× | Technology & Electronics |
| Boracay | 6.5× | Travel & Leisure |
| Jaumo | 13.95× | Internet & Social Media |
| Jaspal | 20× | Fashion & Accessoires |
| Christmas Gift | 1.6× | Kids & Family |
| Torchlight | 8.94× | Games |
| Jayson Tatum | 5.26× | Sports |
| Heatwave (band) | 13.69× | Music & Radio |
| Corona (band) | 1.82× | Music & Radio |
| Business English | 2.01× | Business & Career |
| Cachorro | 2.55× | Pets & Animals |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Design Affinity | PREMIUM | 2.95 |
| Sustainability | BALANCE | 2.27 |
| Sports Activity | POWER | 1.96 |
| Early Adopter Mentality | POWER | 1.96 |
| LGBTQ+ Identity | OPEN | 1.82 |
| Individualism | JOY | 1.82 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 34.7% |
| United Kingdom | 7.0% |
| Italy | 6.5% |
See Curator audiences in other countries
More Arts & Culture audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Curator have in Germany?
Curator has an estimated audience of 559,319 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Curator fans?
60.8% of Curator fans are female, 39.2% are male, with an average age of 33.5 years.
Which brands do Curator fans like most?
Curator fans show strongest brand affinity for Dog breed (3.49×), İlahiler (20×), and Hana, Hawaii (24.12×) over the country average.
Where do Curator fans live in Germany?
Curator fans in Germany are most concentrated in Nordrhein-Westfalen (reach 127,535), Bayern (reach 82,736), and Baden-Württemberg (reach 75,626). These three regions account for the largest share of the active audience.
What other brands do Curator fans also like?
Beyond Curator itself, the audience over-indexes on İlahiler (20×), Hana, Hawaii (24.12×), Calf raises (20×), and Hypertext (4.45×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Curator. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.